Apple CEO Tim Cook says the iPhone maker must raise its prices to offset the impact of the rising memory and storage chip prices. According to one estimate, this year’s iPhone 18 Pro could cost as much as $1,299!

“Unfortunately, price increases are unavoidable,” Cook said Wednesday in an interview with The Wall Street Journal. “We’re doing our best to mitigate the huge increases that are being passed to us, and we’ve been trying to shield our customers from the increases, but the situation has become unsustainable.”

The new Siri AI in iOS 27 shows up as a glowing pill on the iPhone — and it might just be teasing the iPhone 18 Pro’s biggest design change. On the iPhone 17, the Dynamic Island forces Siri AI to stretch wide and flat to mask the cutout, sacrificing its intended shape.

It looks out of place. But if you pick up an iPhone 18 Pro this fall, that might change. Siri’s pill shape on the current iPhone results from a hardware constraint, and rumors indicate Apple already engineered a fix into its upcoming flagship phone.

AI book generator EbookMagic can create publication-ready e-books, custom covers and even audiobooks in minutes. If you’ve got an idea you’d like to see in print, this is one of the fastest, easiest ways to make it happen.

And it won’t cost you a fortune. You can secure lifetime access to EbookMagic for just $39.99 (MSRP $149).

Last year, WWDC25 inspired me to rewrite my strength-training app Reps & Sets in Swift so it could take advantage of Apple’s latest frameworks, like Foundation Models and Image Playground. It was a massive undertaking, even with the help of today’s AI-powered coding tools.

When I introduced the new version of Reps & Sets on Cult of Mac in January, it was fairly basic. The polite term is “minimum viable product.” All the core features were there, along with a slick Liquid Glass interface and iPad support. But there wasn’t much beyond that.

Many of my users are Cult of Mac readers, and you’ve had no shortage of ideas for improving the app. I’m a solo indie developer. So, over the last five months, in my spare time, I’ve been steadily implementing your ideas. Reps & Sets now includes Apple Intelligence workout summaries, Live Activities, custom exercise photography, a fully standalone Apple Watch app and much more. And it’s still completely free.

The Connectivity Standards Alliance (CSA) dropped two notable updates that work in concert at its annual Unify event this week: Matter 1.6 and Product Security 1.1. Together, the releases push smart-home setup toward being easier and more intuitive for everyday users — including the tens of millions who rely on Apple Home — while raising the security bar for connected devices worldwide.

June 17, 2009: Apple releases iPhone OS 3, the third iteration of its mobile operating system (and the last before a name change to “iOS”). It adds Cut, Copy and Paste functionality, among the most requested features since the original iPhone shipped in 2007.

“iPhone 3.0 has more than 100 new features for our customers,” says Scott Forstall, Apple’s senior vice president of iPhone software, as he demos the new operating system in front of developers. “Let me walk you through just a few, starting with Cut, Copy and Paste. So, we’ve been working really hard to design an easy-to-use, straightforward user interface for Cut, Copy and Paste on our large touchscreen display, and we think we’ve nailed it.”

iPhone OS 3 also brings a host of other new features, including MMS, a landscape keyboard, support for audiobooks and iTunes video, and Spotlight search, which users can access by swiping left on the iPhone’s Home Screen. And the Find My iPhone app comes along for the ride.

Did Apple finally get it right — is the new Siri AI useful? In my early Siri AI testing, I think the answer to that question is a resounding “yes.” I took the three biggest demos from Apple’s keynote and replicated them with my own questions based on my own personal context. In nearly all the tests, it performed just as well as Apple’s examples.

I’ve been throwing Siri AI, now available in the first developer beta of iOS 27, all kinds of other questions, too. Foolishly, I put the beta on my main iPhone, so I’ve been using it as my one and only voice assistant for a week now.

While its smarts aren’t going to shock you if you’ve used a chatbot before, its private, secure access to your entire digital life is something nothing else can offer. (And, some would say, an anticompetitive advantage.)

Siri AI is the real deal.

Apple released new firmware for AirPods Pro 3 and AirPods Pro 2 on Tuesday. The new version, 8B41, offers bug fixes for Apple’s high-end earbuds.

Last year, Apple finally explained exactly how to update your AirPods firmware. The process can happen automatically, in the background, but there is a way to speed things up. It’s a good idea to manually check that you’re running the latest version, which brings bug fixes and sometimes great new features.

Read on for more details, and to find all current AirPods firmware versions along with instructions for getting the AirPods update as quickly as possible.

If your Mac showed a warning the last time you tried to paste something into Terminal, Apple just explained what’s going on. Turns out, your Mac has been quietly blocking and protecting you from an increasingly common scam.

The feature, which shipped back in March with the macOS Tahoe 26.4 update, blocked pasted Terminal commands without explanation. Apple published an official support document on Monday explaining what those alerts mean — and what to do when one appears.

iPhone Mirroring, which lets you view and control your iPhone from your Mac, finally gets some features it deserved from day one in macOS 27 Golden Gate. The three notable improvements are resizable windows, Control Center access and DRM video playback.

Apple intends to make 2027 one of its most ambitious product years ever, targeting a late-year window for three major launches, according to a new report Tuesday.

Moft managed to pack an amazing number of features into the Trackable Snap-on Phone Stand & Wallet, an iPhone accessory that’s a mere quarter of an inch thick. It’s a wallet that clings magnetically to your handset that also acts as a convenient travel stand. Even better, you can track its location from your phone with Apple’s Find My app.

Want more? Moft also offers the Trackable Tripod Wallet, a premium version that’s a bit thicker but acts as an elevated stand and selfie stick with a Camera shutter button.

I put both accessories through real-world testing, and one of them found a permanent place in my pocket.

June 16, 2010: Apple reports a massive surge of interest in its latest smartphone, with iPhone 4 preorders racking up 600,000 sales on their first day.

The company calls the number “far higher” than expected. At the time, it’s the most iPhone preorders Apple has ever taken in a single day. AT&T suffers server problems thanks to the demand — with 10 times the usual traffic on its website. It’s proof positive that Apple is onto a winner!

This Transfr Pro deal gives you lifetime access to a fast, secure file transfer service that offers unlimited file sizes, real-time tracking and professional delivery tools. And you can get it all for a one-time payment of just $99.99 (MSRP $499).

Apple will supposedly bump the base model iPhone 18’s RAM by 4GB for a total of 12GB. The additional memory will ensure the new iPhone supports all Apple Intelligence features in iOS 27.

A DigiTimes report says that despite memory becoming substantially more expensive, the company does not plan to bump the iPhone 18’s price.

Mophie makes loads of wireless chargers, so it’s as aware as anyone of the flaws in the technology. That’s why it developed StealthCharge, its improvement to Qi2.2 that lets wireless chargers run more quickly because they stay cooler.

The tech is built into two new desktop chargers plus a travel one. Apple likes these enough that all three are available from the Apple Store, as well as directly from Mophie.

Starting “later this summer,” Apple will use a unified domain for Sign in with Apple and Hide My Email. The two services will use the private.icloud.com domain.

The change will only apply to email IDs generated in the future. Existing accounts will continue to work with the old domain.

Three rumored features that Apple didn’t mention at WWDC26 last week — a customizable Camera app, Siri support for third-party AI chatbots, and a Modular watch face that works on regular Apple Watches — might arrive this fall.

These features all bubbled up in the rumor mill before Apple’s annual Worldwide Developers Conference, but it looks like we won’t see them until September.

Update: In time for the soccer World Cup in the United States, Canada and Mexico, a new Philips Hue app update unlocks the new Sports Live feature we reported on in May, below. Users had their first chance to try it Thursday with Mexico and South Africa’s opening match, Signify said in a blog post.

 Original post, May 7, 2026:

Philips Hue and its sibling smart-lighting brand WiZ both get a new feature soon that could change how you watch the World Cup this summer, parent company Signify said Thursday. Called Sports Live, the software uses real-time match data to trigger lighting effects in your home whenever key moments happen on the pitch — goals, yellow cards, red cards — with no manual input or hardware required.

“With Sports Live, we’re moving beyond the traditional screen-based sync offering, broadening the role of smart lighting in at-home sports entertainment,” said said John Smith, business leader for Connected Lighting at Signify.

“By using live match data to trigger lighting in real time, we’re creating a new level of precision and immersion in how fans experience sports at home, making every match a truly memorable occasion,” he added.

Something is changing in portable audio. In the past year, several well-known audio brands have made a design commitment that sounds almost quaint in the age of sealed, glued-together gadgets. They put a battery in their speakers and headphones that you can actually take out and swap yourself.

That’s environmentally responsible, consumer-friendly and adds much longer life to premium products.

So Apple, take note: Marshall, Sennheiser, Philips, JBL and Noble Audio all embraced user-replaceable batteries in recent products. AirPods Max and Beats speakers and headphones still don’t. But they should, for the good reasons above — and to not lose out to competitors following this positive trend.

Forget what you know about Apple’s Image Playground — the app is no longer terrible. There’s a new version on the way, and it finally fulfills the promise Apple made two years ago.

Later this year, your iPhone is getting an AI tool that’s truly capable of generating images based on your descriptions. And the software can avoid many of the usual problems that cause some people to reject artificial intelligence tools.

June 15, 2011: Chinese authorities sentence three people to prison for leaking information about the iPad 2 prior to its release.

The Foxconn R&D employees receive sentences ranging from one year to 18 months. They also must pay fines between $4,500 and $23,000. If you ever wonder why more Apple products don’t leak prior to release, this might help explain why!

June 14, 2007: Paul McCartney sings his new song “Dance Tonight” in an iPod + iTunes ad, the latest in a series of Apple spots starring music industry legends.

The new animated ad signifies a thawing of the icy relationship between Apple and McCartney, whose original band, The Beatles, has been locked in a legal battle with Cupertino for decades.

This week on the Cult of Mac podcast: For once, Siri doesn’t leave us exasperated! After a week of WWDC26 surprises, we’re genuinely stoked about the promise of Siri AI.

Also on the Cult of Mac podcast:

• The good news doesn’t stop with Siri. Loads of new Apple Intelligence features look useful and thoughtfully implemented.
• Apple faces off against the European Union, and it looks like EU iPhone and iPad users will pay the price.
• We talk about the new features coming in iOS 27, macOS 27 and watchOS 27.
• And finally we wrap up with the results of our WWDC26 predictions game.

Listen to this week’s episode of the Cult of Mac podcast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video live stream, embedded below.

Apple Mail’s search has been broken for years, and everyone knows it. But iOS 27 should fix that.

When it arrives later this year, it will bring a completely rebuilt Mail search with features such as a new on-device index, relevance ranking and the ability to reindex old emails. The emails you know exist but can never find? Your iPhone will finally be able to surface them.