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Today in Apple History

Steve Jobs reports Apple’s biggest loss ever

Steve Jobs reports Apple’s biggest loss ever

By Luke Dormehl · September 26, 2026

On September 26, 1997, Apple quarterly results included its biggest loss ever. Things were about to look up, though. >>>

Latest Apple TV+

3 reasons to watch Maximum Pleasure Guaranteed on Apple TV

3 reasons to watch Maximum Pleasure Guaranteed on Apple TV

By David Snow · June 23, 2026

Our "Maximum Pleasure Guaranteed" review agrees with Stephen King. This Apple TV thriller has Hitchcock in its blood. >>>

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