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Today in Apple History

John Sculley brings ‘Pepsi Generation’ marketing to Apple

John Sculley brings ‘Pepsi Generation’ marketing to Apple

By Luke Dormehl · May 17, 2026

On May 17, 1983, former Pepsi-Cola boss John Sculley became Apple's third president and CEO. He brought some serious marketing savvy. >>>

Latest Apple TV+

Viewer beware: Worst-rated Apple TV shows and movies

Viewer beware: Worst-rated Apple TV shows and movies

By David Snow · April 3, 2026

Despite its reputation for quality hits, Apple TV swings and misses sometimes. Here are the worst-rated Apple TV shows and movies. >>>

Cult of Mac Buys Back