May 7, 2014: Katie Cotton, the fearsome, much-admired head of Apple’s worldwide publicity machine, steps down from her vice president post after 18 years with the company.

During her stint at Apple, Cotton worked in lockstep with CEO Steve Jobs and proved instrumental in controlling the company’s portrayal in the press. Her departure provides one more reminder that the Jobs era is over at Apple.

Apple reportedly will produce twice as many MacBook Neos as it originally planned. That will require producing more A18 Pro chips, which might force Apple to raise the price of the popular laptops.

Demand for the company’s first entry-level notebook exceeds supply because it also exceeds Apple’s prelaunch estimate of how popular the MacBook Neo would be.

Here’s a privacy-focused security bundle that pairs two top-notch services — Surfshark One+ and Incogni — for one low price. Snag this deal to cover real-time security threats and remove your personal data from the internet, all for just $91.99 for two years.

If you’ve been on the fence about buying a Mac, you might want to stop waiting. A growing DRAM and NAND shortage is about to make all kinds of computers more expensive and harder to find.

Right now, Apple is still (somewhat) ahead of that curve. But that window is closing fast. So, if you need to buy a Mac, now’s the best time to pull the trigger.

Your computer monitor’s built-in speakers aren’t doing your music, movies or video calls any favors. Whether you work from home, game a lot or simply stream your favorite playlist, a good pair of desktop speakers transforms the experience for the better. The good news is that you don’t need to spend a fortune to hear a real difference. Here are my picks for top budget computer speakers under $399 (with many way under that price).

I found that the around-$300 bracket has quietly become one of the most exciting categories in consumer audio. Brands like Audioengine, Edifier, Creative and Onkyo compete fiercely. That means the quality on offer today would have cost twice as much just a few years ago.

The first deal we’ve seen on the MacBook Neo chops $10 off the price of Apple’s entry-level laptop. While Apple’s online store currently shows big shipping delays for the budget laptop, you can get a MacBook Neo faster — and cheaper! — than from Apple itself.

In some locations, and for some models/colors, you can get free overnight shipping. That makes the MacBook Neo, which is already an outrageous deal, even more attractive. With its combination of power, performance and sleek Apple design, it’s an unbeatable laptop for everyday tasks.

Apple agreed to pay $250 million to settle a class-action lawsuit accusing it of false advertising and unfair competition, after the personalized Siri features it promoted when launching iPhone 16 saw significant delays. Now, many iPhone users can lay claim to payouts. 

May 6, 1998: Apple CEO Steve Jobs unveils the original iMac, a brightly colored, translucent computer that will help save the company.

Coming just 10 months after Jobs’ new management team took over the struggling company, the iMac loudly announces that the days of Apple quietly fading into the background are over. The colorful computer marks the start of a very successful run for Cupertino.

Bose brought back one of its most iconic product lines with the launch of the Lifestyle Collection on Tuesday. The trio of premium home audio devices — which put the brand squarely in competition with Apple’s HomePod 2 and Sonos’ popular lineup — are Bose Lifestyle Ultra Speaker ($299), Lifestyle Ultra Soundbar ($1,099) and Lifestyle Ultra Subwoofer ($899).

All three go on sale May 15 and are available for preorder now.

If you use Final Cut Pro, you’re well aware of how much storage one of its libraries can eat up. Producing weekly videos and podcasts for Cult of Mac, disk space is a never-ending battle for me — and I even splurged on a 2TB hard drive!

The third time I ran into this problem, I tried digging deeper into Final Cut Pro settings to see if there was a better way. I found a bunch of settings that help stop the 800-pound, hard-drive-eating gorilla.  

Then, I opened up the Final Cut Pro library bundle itself, and found even more folders, many gigabytes in size, that I could clear out. 

Here’s how Final Cut Pro users can reclaim some storage from a runaway video library. 

Apple no longer offers RAM upgrade options for the Mac Studio on its online store. As a result, you can get the Mac Studio with a maximum of 96GB memory — over 5x lower than its previous maximum of 512GB.

Likewise, the M4 Mac mini is now unavailable with 32GB memory.

Apple will let iPhone and Mac users choose between multiple AI models for different tasks, according to a report published Tuesday. The strategy would allow users to select whichever third-party AI system they prefer to generate and edit text and images for them.

It’s a brilliant solution to the ongoing battle between companies to develop the best AI models. It won’t matter whether OpenAI, Google, Perplexity, etc., wins that fight — because Apple also wins.

You can easily connect your Apple Watch to exercise equipment, like a treadmill at Planet Fitness, to record more accurate health data inside the Fitness and Health apps on your iPhone. After all, if you’re working out, you want to make sure your Apple Watch gives you credit for it.

Here’s how.

After more than three years in beta, Homebridge 2.0 officially launched Monday. And for Apple Home users, it’s one of the most meaningful smart home software updates in years. The new release adds support for the Matter smart home standard, significantly expanding what devices you can use within Apple’s ecosystem.

May 5, 2003: Just a week after launching the iTunes Music Store, Apple reaches an incredible milestone with more than 1 million songs sold.

Particularly notable is the fact that more than half the songs purchased are albums. This quickly dispels fears that selling tracks individually at 99 cents apiece will kill the record industry’s dominant format. In addition, more than half of the 200,000 songs initially available in the iTunes library get downloaded at least once.

“In less than one week we’ve broken every record and become the largest online music company in the world,” says Apple CEO Steve Jobs in a press release. “Apple has created the first complete solution for the digital music age — you can purchase your favorite music online at the iTunes Music Store, mix your favorite tracks into playlists with iTunes, and take your entire music collection with you everywhere with the super-slim new iPods.”

It’s a roaring success for Apple’s newest venture!

Apple’s push to modernize U.S. manufacturing took a visible step forward late last week at the inaugural Apple Manufacturing Academy Spring Forum in East Lansing, Michigan. It was the academy’s largest gathering to date, Apple said.

Hundreds of manufacturers, industry leaders and academics converged on Michigan State University’s campus to share how the program is already changing the way American businesses operate. That includes a push for artificial intelligence in supply chains and on factory floors.

“We created the Apple Manufacturing Academy with Michigan State because we wanted to bring advanced manufacturing techniques to American manufacturers,” said Priya Balasubramaniam, Apple’s vice president of product operations, in a press release Tuesday. “Our goal was to create real-world applications that help companies enhance their productivity and efficiency.”

The SpacePad keyboard case turns your iPad into a laptop-style setup with a trackpad, backlit keys and long battery life. Made by Tinymoose, it combines protection and productivity at a great price.

Right now, you can get this great iPad keyboard case for just $109.99 (MSRP $139.99).

Ready to switch from Android to iPhone? Before you make the move to an Apple device, you need to know the biggest problems you’ll face during the transition — and how to avoid them.

While some challenges are manageable, others are unavoidable. If you feel ready to jump to Apple’s ecosystem from Google land, here’s what you need to know.

iPhone 17 emerged as the world’s best-selling phone in Q1, 2026, according to the latest data from Counterpoint Research. iPhones also continued their dominance, securing the top three spots.

Besides the iPhones, several budget and mid-range Android phones made it to the list, with flagship models missing entirely.

Apple is considering using Intel and Samsung foundries to fabricate chips for its devices. The company seemingly held early talks with Intel about using its foundry services.

TSMC currently makes all of Apple’s chips on its cutting-edge nodes.

iOS 27 will bring a long-requested upgrade to the iPhone Apple Wallet application: the ability for users to create their own passes directly within the app, according to report published Monday. 

If true, this would significantly expand how iPhone owners manage everyday cards and tickets with the app.

Apple on Monday seeded the iOS 26.5 Release Candidate to beta testers, signaling that eager iPhone users should circle May 11 on their calendars. The major new feature is fully secure, encrypted messages when using RCS… though this will remain in beta even after iOS 26.5 launches.

Monday also brought the macOS Tahoe 26.5 Release Candidate, as well as equivalents for iPad, Apple Watch, Apple TV and more.

You can easily hide photos and videos on your iPhone to keep secret and/or illicit images out of your main Photos library. Hiding items from the camera roll makes sure nobody except you can see your embarrassing pictures, salacious nudes or old selfies with your ex.

Apple introduced the Hidden photo album years ago in iOS 8. But after Apple redesigned the Photos app in iOS 18, you can no longer find it at the bottom of the Albums tab — because the tab bar is gone. But in iOS 26, it’s back again!

Here’s what hiding photos does to your iPhone, how you can stash those incriminating or mortifying pix, and where to find them.

May 4, 2011: Reports circulate that Apple is negotiating with carriers to bring over-the-air updates to iOS, beginning with iOS 5.

Such a move would free iPhone owners from using iTunes to get updates for their devices. That means no more plugging an iPhone into a computer via USB to download the latest version of iOS.

Apple upgraded the iPad Air with a faster M4 processor this spring, and the speedy new version is already available at a discount. A deal knocks 13% off the cost of a brand-new 11-inch M4 iPad Air, lowering the midrange model to a very affordable price: $519.99. It’s never been cheaper!  

Maybe you need one to finish out the school year. The tablet is also great for anyone needing a light-duty productivity and entertainment computer. If you want a bigger Apple tablet, you can snag a deal on the new 13-inch iPad Air at 6% off.