AppleCare+ payment options will get a small but important tweak. Photo: Apple
Apple reportedly will make a small change to AppleCare+ payments next week. Customers will no longer have the option to prepay for two or three years of AppleCare+ coverage at retail stores.
Instead, they can only purchase AppleCare+ annually or monthly through Apple Stores. The multiyear subscription plan is not going away, though.
Many viewed new CEO Gil Amelio as the man to save Apple. Photo: Apple
February 2, 1996: Apple reveals that turnaround artist Gil Amelio will take over from Michael “The Diesel” Spindler as CEO of the struggling company.
With disappointing Mac sales, the disastrous “clone Mac” strategy and a failed Sun Microsystems merger to his name, Spindler is asked to resign by the Apple board. Then Cupertino enlists supposed corporate miracle worker Amelio for the job.
Unfortunately, he turns out to be no better than Spindler.
MLB star Shohei Ohtani wears the upcoming Beats Powerbeats Pro 2 earbuds during batting practice. You can wear them soon. Photo: Beats
After months of teasing glimpses of Powerbeats Pro 2, the fitness-oriented wireless earbuds will launch next week, if a report from a generally reliable source proves accurate. The updated earbuds reportedly will mark a significant milestone for Apple — its first earbuds with built-in heart-rate monitoring. If you’re planning to use these earbuds with an Android device, you might find this guide on how to pair Powerbeats Pro to Android helpful.
This comes as Apple continues to expand its ecosystem, including new developments likeBeats Fit Pro 2 that enhance user experience across devices.
A new iCloud service could make organizing events and parties easier. Photo: Apple
Apple is reportedly launching an iCloud-powered events and invite service called “Confetti” inside the company as soon as this week. The feature will enable users to invite their friends and families to upcoming parties and functions.
The move is part of Apple’s plan to revamp its Calendar app.
Another big Apple project bites the dust. AI image: Midjourney/Cult of Mac
This week on Cult of Mac’s podcast: Apple pulls the plug on a secret AR glasses project. What does this mean for Vision Pro?
Also on The CultCast:
Erfon discusses the pros and cons of the 13-inch iPad Pro.
Apple’s latest earnings call yields some astonishing factoids.
Apple still plans to fix Siri — and to roll out the delayed CarPlay 2.
We end with a laugh at one of the craziest iPhone cases we’ve ever seen.
Listen to this week’s episode of The CultCast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video live stream, embedded below.
Jay-Z didn't get one of these in his gift bag. Photo: Grammys
February 1, 2010: The tech-loving world goes into meltdown at the sight of comedian Stephen Colbert using a prerelease iPad to read nominations during the Grammy Awards show.
“Jay-Z, did you not get one of these in your gift bag?” Colbert quips from the stage. “Am I cooler than you?”
The celebrity sneak peek is all part of Apple’s big (and wildly successful) plan to hype its upcoming tablet.
One of the best iPhone features. Image: D. Griffin Jones/Cult of Mac
Find My iPhone, a feature available in Apple’s Find My app, will help you locate your lost phone. You can find it using any other Apple device you own or by borrowing a friend’s device. You can even ping your iPhone from your Apple Watch.
From Find My, you can also remotely lock down your lost iPhone, put the device into a special Lost Mode, or even wipe its contents. You should take a peek at this incredibly useful app before you have to.
Suddenly, Apple's AR glasses project goes the way of Apple Car. Photo: Jon Prosser/Front Page Tech
In a significant shift in its augmented reality strategy, Apple suddenly discontinued development of its lightweight AR glasses project this week, according to a new report Friday. This marks another adjustment in the company’s pursuit of mainstream wearable technology. The project, known internally as N107, aimed to create normal-looking glasses with built-in displays that would connect to Mac computers.
The Apple TV remote is easy to lose, but it’s harder to lose your phone — much less the Apple Watch strapped to your arm. Image: D. Griffin Jones/Cult of Mac
You can use your iPhone (or even your Apple Watch!) as a remote for your Apple TV. It’s a convenient feature when you’ve lost the remote in the couch cushions. (You can use your iPhone to help find it as well.)
Even if your remote’s not gone missing, sometimes it’s sitting on the table way over there and you don’t want to interrupt a show by asking for someone to pass it to you. Or maybe, someone is intentionally hogging the remote and you want to pause the video yourself. Either way, it’s really easy to do from an iPhone or an Apple Watch.
You can pay $500, $700 and even $1,200 off regular prices for high-spec M3 MacBook Pro models. Photo: Apple
Good thing come to those who wait for lower-priced Apple gear — this time in the form of M3 Pro and Max MacBook Pro models for hundreds off normal prices. B&H Photo marked down prices a mile — even up to $1,200 off a high-spec model. So unless you feel like you simply must have the latest M4, here’s your chance to bag a blazing-fast, highly useful MacBook at a great price.
Mac clones did not pan out for Power Computing. Photo: Antnik
January 31, 1998: Mac clone-maker Power Computing goes out of business, having auctioned off its office supplies and computers.
Apple bought out Power Computing, once the fastest-growing PC company of the decade, the previous year. As a result, Power Computing shareholders receive Apple stock as a replacement. As it turns out, that may not have been a terrible deal.
The CalDigit Element 5 Hub won’t crowd your desk but offers multiple Thunderbolt 5 ports. Photo: CalDigit
The CalDigit Element 5 Hub includes four Thunderbolt 5 ports. That puts it ahead of all directly competing hubs, as these include only three ports with the latest super-fast networking standard.
And that’s not all. CalDigit’s latest includes nine ports in total, and offers up to 90W of power.
Vision Pro can replace lots of expensive screens in surgery and elsewhere in healthcare. Photo: Sharp HealthCare
Health care leaders from 10 countries gathered in San Diego Thursday to explore Apple’s Vision Pro for surgery and other medical uses, and especially how it can further transform medical procedures and patient care, according to a new report.
The 300-person summit, hosted by Sharp HealthCare, marks another milestone in the device’s adoption by medical institutions since its 2024 launch, almost exactly a year ago. While broader public discussion of the headset tends to pine for a cheaper version, health care pros seem over the moon about how cheap $3,500 per unit is compared to their usual gear.
★★★★☆
Lumon's Mrs. Casey, seemingly also Mark S.'s dearly departed wife, Gemma, appears to be missing. Photo: Apple TV+
In our Severance season 2 episode 3 recap, I confess I felt my patience with the endlessly weird show might expire, as yet another maybe-just-weird-for-weird’s-sake thing happened. But then an intriguing puzzle piece appeared, dangled like a treat, and my rising impatience fell away. For now. In a good puzzle-box show, that’s how it works.
Last week’s episode 2 showed what it took, from outies’ perspectives, for Mr. Milchick, Helena Eagan and others to get the innie Macrodata Refinement crew back to work after the Overtime Contingency allowed them temporary freedom. This week’s episode goes further down innie rabbit holes, slowly luring us toward who the hell knows what. But at least there are a lot more goats, and an improved-yet-still-dangerous outlaw reintegration procedure might be outie Mark S’s path to cracking Lumon’s mysteries and finding his wife.
In other words, the whole season’s story arc became more clear in this episode.
Apple Intelligence will soon get a major international expansion. Photo: Apple
Apple’s rollout of Apple Intelligence has been slow. The AI suite debuted with iOS 18.1 but initially launched in only a limited number of markets and languages.
Since then, the company has expanded support to more regions and languages, but there is still significant ground to cover. This April, the company will further accelerate its efforts and expand Apple Intelligence’s availability to more languages.
Some of Apple's impressive numbers are so large, it's hard to wrap your head around them. AI image: Midjourney/Cult of Mac
We went through Apple CEO Tim Cook’s earnings call with investors on Thursday, and found some genuine surprises during the discussion of the financial results of the holiday 2024 quarter. We also turned up impressive figures showing just how well the company is doing.
Financial details don’t have to be boring. Here are the high points from the call as quickly and as interesting as we can make them.
Apple squeaks past Wall Street estimates by delivering "all-time records for total company revenue and EPS." AI image: Midjourney/Cult of Mac
Wall Street analysts set an ambitious goal for Apple to beat by predicting the iPhone maker’s revenue had increased 4% during the critical holiday shopping season. No problem — Apple met or exceeded those expectations.
“Today Apple is reporting our best quarter ever, with revenue of $124.3 billion, up 4 percent from a year ago,” said Tim Cook, Apple’s CEO. “We were thrilled to bring customers our best-ever lineup of products and services during the holiday season.” Meanwhile,Apple Watch news has been making headlines, highlighting significant shifts in market trends.
Save 29% on this flash drive with USB-C and USB-A interfaces. Photo: Cult of Mac Deals
Efficiency and convenience are essential, and a tool like this ginormous 1TB USB-C and USB-A 3.2 flash drive offers both. It’s versatile enough to work with a wide array of devices. And although it’s tiny enough to put in your pocket, it offers plenty of backup space.
You don't need to be at the big game to suffer excess noise exposure. Photo: Pixlr Image Generator
Noise on Super Bowl Sunday (February 9 this year) increases throughout the United States, almost everywhere, according to new Apple Hearing Study research findings this week from Apple and the University of Michigan.
The findings highlight the importance of being mindful about noise exposure during major sporting events, even when watching from home. Even those not at the big game get exposed to higher levels of noise, often for several hours, and all the more so at boisterous public viewings in bars or at parties. And that could factor into hearing loss for some, researchers indicated.
Analysts expect big things when Apple announces its earnings Thursday. Image: Ed Hardy/Cult of Mac
Financial analysts predict Apple revenue increased 4% during the all-important 2024 holiday quarter versus the same period of the previous year. Wall Street also expects a jump in Apple’s earnings per share. We’ll find out whether the iPhone maker met these expectations when Apple reveals its Q1 2025 financial results after the U.S. markets close Thursday afternoon.
For a remarkable 18th year in a row, Apple is the world's most admired company. Photo: Lyle Kahney/Cult of Mac
In a remarkable display of sustained corporate excellence by a certain iPhone giant, Fortune magazine named Apple the world’s most admired company for the 18th year in a row on Wednesday. The winning streak began in 2006 — a year before the iPhone first came out, and went on to dominate the market, propelling Apple to new heights.
Get your bike an anti-theft device while it's on sale! Photo: Cult of Mac Deals
This clever bike tracker adds extra security to your bike while being incredibly discreet. It’s a bike bell with a built-in tracker that integrates with Apple’s Find My app. Think of it as an AirTag for your ride!
Give yourself some peace of mind and get this stealthy bike bell with built-in tracker while it’s on sale for only $19.99 (regularly $29.99) at Cult of Mac Deals.
With a 40,000mAh battery and 300 watts of total charging power, CukTech 30 dominates. Photo: CukTech
For Apple users seeking a high-capacity portable power solution for all their gear, the new CukTech 30 Power Bank packs a massive 40,000mAh battery, combined charging power of up to 300 watts for up to five devices at once and some useful features, the company said Wednesday.