Former Apple and Samsung employee dishes dirt on rivals’ innovation


Samsung's method of innovation is way different than Apple's.
Samsung's method of innovation is way different than Apple's.
Photo: Kārlis Dambrāns/Flickr

Apple and Samsung are bitter rivals in the tech industry that make a lot of the same type of products, but when it comes to innovation, the two are complete opposites.

Arno Lenior is one of the few people on the planet who’s worked at both companies, and while Samsung gets a bad rap for copying Apple’s products, the former Apple marketing director reveals that in many ways, Samsung takes innovation just as seriously as they do in Cupertino, otherwise it would have never been able to go from a company that sold rice nearly 100 years ago, to transforming into one of the world’s top TV and smartphone manufacturers.

Now that Lenior left Samsung back in May, MarketingMag sat down with the Australian marketer to get his viewpoints on innovation and how it’s become part of the mindset at Apple.

School sells hundreds of Apple devices for a fraction of their cost


It's not new, but for $50 you can't go wrong.

A Michigan school district is selling off close to 800 iMacs, MacBooks and iPads for astonishingly low prices ranging from $50 to $100.

The schools are in the process of upgrading their classroom technology, and made the decision to sell off the old equipment instead of adding it to the tons of unwanted computers and other gadgets that get thrown away each year.

El Capitan code confirms new 4K and 5K iMacs are on the way


OS X El Capitan is coming
New iMacs will likely arrive with El Capitan.
Photo: Apple

New 5K 27-inch iMacs and a 4K 21.5-inch model are almost certainly on the the way, according to code discovered in yesterday’s sixth OS X El Capitan beta.

An in-depth look at the latest version of El Capitan reveals three new files referencing the new Mac resolutions, while an accompanying image suggests the exterior design of the machines will remain largely unchanged from current models.