January 26, 2016: After nine years of spectacular growth, iPhone sales flatline for the first time. Some observers say the sales plateau means that “peak iPhone” has finally arrived.
Numbers posted by Apple show that during the final three months of 2015, iPhone sales grew by only 0.4%. The crucial holiday season sales compare quite unfavorably with the 46% jump recorded during the same period a year earlier.

While the AirTag is a handy tool to keep track of things like your car keys or luggage, there are things that Apple’s tracking tag isn’t designed to keep tabs on, such as a wallet or your office card key. That’s precisely why the KeySmart SmartCard wallet tracker makes a terrific addition to your tech arsenal.
Like the AirTag, the SmartCard works seamlessly with Apple’s Find My app. Unlike the bulkier AirTag, the SmartCard’s discreet form factor ensures it can be tucked away easily. The tracker’s ultra-slim, credit-card-like design makes it incredibly easy to fit into tight wallet slots, small compartments or the narrowest of pockets. Plus, it’s rechargeable!
For a limited time, you can get a KeySmart SmartCard for just $29.97.

The new Apple Watch Unity Connection Braided Solo Loop honors Black History Month, coming up in February, while celebrating themes of human connection and community bonds, Apple said Monday.

Apple launched the second-generation AirTag on Monday, upgrading the tracking tag with a new Ultra Wideband chip and improved Bluetooth connectivity so it can be located from much farther away. Apple also built in a louder speaker.

Like its predecessor, you can use AirTag 2 to find lost items — and get reminders if you inadvertently leave items behind.

Apple’s M5-powered Macs might have a short shelf life, with the M6 chip possibly debuting “in the near future,” according to a new report. 
But first, Apple will unveil MacBook Pros, Mac Studio and MacBook Air equipped with the M5 chip in the first half of 2026.

Apple’s attempt to keep online advertisers from tracking Safari users had the unintended effect of completely throwing off reporting on iOS 26 adoption.

Rather than only a small percentage of iPhone users installing some version of Apple’s latest operating system, iOS 26 adoption is only a bit below average.

January 25, 1996: Rumors circulate that Sun Microsystems is in talks to acquire Apple.
With Sun at the peak of its power, and Cupertino struggling, the rumored $3.89 billion deal would see Apple snapped up for between $5 and $6 a share.

Apple could take the wraps off the Google Gemini-powered Siri update as early as the second half of February. It’s unclear if Apple will hold a major event or a small media briefing to unveil the next-gen assistant.

The public release likely will happen in late March or early April with iOS 26.4.

If you want to make your iPhone easier to use, you can customize its Control Center to gain faster access to the buttons and toggles you rely upon to perform frequent tasks.
Plus, you can remove all the junk you never touch from the iPhone Contol Center, putting the vital controls you actually use front and center.
Keep reading to find out how and why you should customize the iPhone Control Center to make the device your own.

January 24, 1984: Apple ships its first Mac, the mighty Macintosh 128K.
Bringing a mouse and graphical user interface to the masses, and heralded by an acclaimed Super Bowl commercial that’s still talked about today, the first-gen Mac will quickly become one of the most important personal computers ever released.

Apple Cash’s updated fee structure will make instant transfer pricier for users who want quick access to their money. The change goes into effect in less than a month from now, on February 18, 2026. 
From that day, Apple will charge a 1.7% fee for an Instant Transfer.

Nothing illustrates the power of Apple’s ecosystem like the Continuity features that help your Mac, iPhone, iPad and Apple Watch work seamlessly together.
Thanks to Continuity, your iPhone can serve as your Mac’s webcam — and you can remotely control your iPhone from your Mac. You can start an email on one device and instantly pick it up on another. You can use the same keyboard and mouse with a Mac and iPad, copy and paste across devices and more. 
These features flex the power of Apple’s hardware and software — and they would never be possible on a PC.
In this post (and the accompanying video), I will show you some of the time-saving, annoyance-busting Continuity features you can enjoy when you go all-in on the Apple ecosystem.

After Apple invited a select group of content creators to an “Apple Experience” in Los Angeles, speculation arose Friday that the company will use the event to launch an upgraded MacBook Pro with M5 Pro and M5 Max processors.
Appel scheduled its mysterious event for January 27 through January 29 — exactly the time many expect the refreshed Mac laptop to arrive.

January 23, 1985: Apple introduces The Macintosh Office, a combination of hardware and software that represents the company’s first real attempt at cracking the business market dominated by IBM.
Macintosh Office allows Macs to talk to one another. And Apple introduces amazing new devices like the LaserWriter printer that work with the business-oriented platform. Sadly, things won’t work out quite as Apple hopes.

As a major winter storm barrels across the United States this weekend, iPhone users have once again noticed something peculiar. Well ahead of the actual precipitation, Apple’s Weather app seems to predict wildly different snowfall totals from day to day. It might forecast 18 inches of snow one day, then drop that to 8 inches the next. What’s up with how weather apps mislead users? A new report sheds some light. 

Stop feeling frustrated that Apple Pencil works with iPad but not iPhone. The Tinymoose Pencil Pro Ultra supports Apple tablets and handsets.
Beyond iPhone support, the stylus offers iPad users palm rejection, zero lag, Scribble support, magnetic attachment to the tablet and more.
I tested the affordable accessory with both iPad and iPhone — here are the results.

A Chinese tech shop has done what Apple chose not to: add a physical SIM card slot to the iPhone Air. There’s a catch, though: to make internal space for the SIM card tray, they removed the vibration motor.
While a notable trade-off, it’s the only way to add a physical SIM card to the iPhone Air.

Every project needs a good team, but even the best personnel can get tangled when the job sprawls into different areas. That’s when the right software isn’t just a help — it’s a necessity. Microsoft has been helping workers boost productivity for decades with critical software (including early Mac apps). But there’s one tool you won’t find bundled with Microsoft 365, and you can get it in our Microsoft Project sale.
Thanks to this deal, new users can now get a lifetime license to Microsoft Project Professional 2021 for PC for less than $10. That’s a 96% discount off the usual price of $249.99 … and our lowest price ever!

The new Pisen Qi2 8-in-1 140W Mega Charging Hub — just launched on Amazon — offers Apple users a comprehensive desktop charging solution that combines wireless charging for iPhone and Apple Watch with high-power wired charging for MacBooks and iPads, the company said Thursday. 
It features not only a Qi2 MagSafe charging platform for recent iPhones, but a magnetic Apple Watch charger, USB ports and even power outlets for plugs. And you can get it not only in basic black, but in a surprising yellow!

John Ternus, Apple’s head of hardware engineering, reportedly just added an even more critical role at the company, being put in charge of design for the first time.
The intent of the change might be to give Ternus the experience needed to someday become Apple CEO.

Whether you’re working remotely from a coffee shop, camping with your MacBook or preparing for the next power outage, the Anker Solix C800 X Portable Power Station delivers reliable backup power for all your Apple devices. And it’s currently available as a killer deal with savings of $250.

Switching to an AI speech-to-text tool could be the best productivity shift you make. VoiceType AI is a desktop-based dictation tool that turns your spoken words into clear, well-formatted text with 99.7% accuracy.
Most people type at around 40 words per minute. But VoiceType AI captures speech at up to 360 words per minute, giving you a serious productivity boost without sacrificing quality. And right now, it costs just $24.99 for a lifetime subscription (regularly $154).

In a bit of a shocker, Apple Original Film F1: The Movie earned a Best Picture nomination plus three other nods when the 98th Academy Awards nominations came out Thursday. Four out of Apple TV’s six nominations went to the racing drama, while the documentary film Come See Me in the Good Light and the wildfire drama The Lost Bus drew two others.

“With F1, Joe, Jerry, Brad, Lewis and the entire creative team delivered something only they could — the most authentic, visceral and entertaining racing film ever made,” said Jamie Erlicht, Apple’s head of Worldwide Video. “They pushed technical boundaries at every turn, and it’s been a privilege to partner on a project of this ambition. Seeing F1 nominated for Best Picture is a testament to their remarkable artistry, vision and unwavering passion.” 

January 22, 1984: Apple’s stunning “1984” commercial for the original Mac airs on CBS during the third quarter of Super Bowl XVIII. Its dystopian theme and epic visuals pitch the Macintosh 128K as a revolutionary computer coming to smash the status quo.
Probably the most famous TV ad for a computer in history, the commercial is directed by Alien and Blade Runner helmer Ridley Scott. It reaches millions of viewers during the big game. However, it very nearly didn’t air at all.

Apple delivered some genuinely meaningful upgrades with the iPhone 17 Pro, fulfilling all the fundamentals: better performance, display, battery life and overall polish. Under normal circumstances, this would make an easy upgrade.
Yet, I’m choosing to skip it. If the iPhone 17 Pro nailed the basics, the iPhone 18 Pro looks set to finally push Apple’s Pro lineup forward in a meaningful way.