With a starting price of $999, the iPhone X may be Apple’s most expensive iPhone yet, but that doesn’t necessarily make it its most profitable.
In fact, according to a new report, Apple could actually make a smaller profit margin on the next-gen flagship phone than on previous handsets, due to the increased cost of components.
The iPhone 6s, which made its debut in 2015, lives on following the launch of iPhone 8 and iPhone X. It’s now one of the most affordable smartphones you can buy from the Apple store, and unlike iPhone SE, it offers a larger Retina HD display and 3D Touch.
Apple’s first ever keynote at the Steve Jobs Theater last Tuesday was one for the ages as the company took the wraps off some of its most innovative products ever. There was a lot to unpack in Apple’s two-hour long keynote, so we’ve broken down the highlights on all the new products.
In this week’s issue of Cult of Mac Magazine, you’ll find those stories and more. Get the latest on the new iPhone X, iPhone 8 and Apple Watch Series 3. And discover how to buy iPhone X without breaking the bank. Get your free subscription to Cult of Mac Magazine from iTunes. Or read on for this week’s top stories.
The new A11 Bionic processor that powers the iPhone 8 and iPhone X is the most powerful smartphone chip Apple ever created. But making a processor that’s perfect for AI tasks took some big bets by Apple.
In a new interview with the company’s SVP of hardware tech, Johny Srouji, and marketing boss Phil Schiller, Apple reveals how it took three years to come up with the perfect solution.
Pick up any iPhone (or iPad), press the sleep/wake button and the home button together, and you’ll snap a screenshot. That screenshot will be saved to your camera roll. That’s not possible with the iPhone X, because it has no home button. Fear not, though, because there is an alternative. Better still, Apple has added yet another button-finagling shortcut to the iPhone X — one to disable Face ID.
Getting your fingers all over the iPhone X’s edge-to-edge super Retina display won’t be easy during 2017.
According to one of the most accurate Apple analysts in the game, the new tech inside the iPhone X will cause the supply of units to be severely constrained. Even though the new device doesn’t go on sale until November, Apple’s going to be facing production shortages for quite some time.
The iPhone X’s futuristic features have some folks thinking Back to the Future. Almost immediately after Apple’s big event this week, some were waxing nostalgic about an eight-year-old device that in some respects, resembles Apple’s latest handset.
The wireless future Apple is embracing is starting to look absolutely magical. And very convenient.
iPhone X and iPhone 8 owners that want to mount their device on the dashboard of their car won’t have to deal with a mess of wires and dongles to charge and listen to music at the same time, thanks to a brilliant new mount from Scosche.
Only you will be able to unlock your iPhone X using Face ID.
When the new biometric security features makes its debut this November, it will support just one user, Apple has confirmed. If anyone else uses your device, they’ll have to enter the passcode.
The new iPhone 8 and iPhone X support “wireless” charging. That is, you can toss them onto a charging mat instead of plugging in a Lightning cable. Obviously this is more convenient when you’re at home — you can put a pad on your nightstand, desk or hallway table.
But there are other advantages to iPhone wireless charging that aren’t so obvious. And there is also one big disadvantage — one that has the potential to cause major damage to the Earth.
As virtually everyone predicted, the iPhone X was the undisputed star coming out of this week’s Apple media event — but don’t expect them to be in ready supply immediately following release.
According to a new report, the later shipping date of the tenth anniversary iPhone X is linked to production problems, and suggests possible supply constraints in the months ahead. In other words, if you want to get your hands on an iPhone X, you’ll need to be exceptionally quick off the mark when pre-orders open.
Apple technology “just works.” Except for when it doesn’t — as the world was reminded during this week’s iPhone X event when software boss Craig Federighi was unable to get Face ID to work on stage the first couple of times he tried it in front of the world.
Except, according to Apple, that’s not what happened at all. To paraphrase Apple’s late CEO Steve Jobs, we’re watching it wrong.
Apple may claim that Face ID is its most secure biometrics system yet, but Sen. Al Franken wants the proof.
In a letter to Apple sent Wednesday, the Minnesota Democrat raised questions about whether Apple might use the faceprints it gathers to “benefit other sectors of its business, sell it to third parties for surveillance purposes, or receive law enforcement requests to access it facial recognition system — eventual uses that may not be contemplated by Apple customers.”
The iPhone 8 is one of the most gorgeous smartphones ever created. And absolutely no one is planning to buy it.
Cult of Mac polled our readers after yesterday’s keynote at the Steve Jobs Theater to gauge interest in iPhone X and its two ugly step-siblings. Over 5,400 potential iPhone buyers responded and it looks like the iPhone X is going to be a mega-hit while iPhone 8 sales may suffer.
Here are the results:
For a company that insists it doesn’t like to look to the past, Apple’s new Face ID logo will certainly feel familiar to longtime Mac users.
Apple debuted the new logo during its iPhone X keynote yesterday to show off the phones facial scanning features. It features a simple smiling face that looks three dimensional, but it’s actually just a repurposed version of the classic Happy Mac icon originally created by Susan Kare for the original Macintosh.
Check out the similarities:
The iPhone isn’t the only Apple product lineup that got a lot more expensive this week.
While Apple fans were busy ogling at all the specs and prices on the new iPhone X and iPhones 8 after yesterday’s keynote, Apple made a quiet adjustment to the price tags on all of its iPad Pros but hasn’t publicly stated the reason for the increase.
This post is brought to you by Totallee.
The new iPhone X is a game-changing device. It’s stuffed with delicious tech nougat: high-resolution cameras and 3D sensors, augmented-reality capabilities, an OLED display and other mouthwatering goodies.
You want to make sure to protect a pricey phone like this (it starts at $999). But you also don’t want to hide the gorgeous details of its design. This is a top-tier Apple device, after all.
Just calling the cameras in the iPhone X and the iPhone 8 plus “cameras” is like mistaking the iPhone itself for a phone. The combination of hardware and software in these new machines could better be likened to a movie FX or photography studio in the extent of their capabilities. The standout feature on these new iPhone X camera is Portrait Lighting, and today I want to take a look at why it’s so amazing.
iPhone X is Apple’s most expensive smartphone to date, with the cheapest 64GB model priced at $999, and the 256GB model priced at $1,149.
That’s $50 more than a 21-inch iMac. However, you don’t have to go hungry for the next few months to afford one. Here’s how to save money and get your hands on iPhone X without breaking the bank.
Apple’s futuristic iPhone X was revealed less than 24 hours ago, but it’s taken the internet no time at all to lambast it with a series of jokes and parody videos.
Skewering the worst new iPhone features is a time-honored tradition after an Apple keynote, and YouTuber jacksfilms has come out with one of the most hilarious parodies we’ve seen yet. The short video takes iPhone X to task for adding its silly notch and ridiculous 3D emoji instead of other, more useful features.
Prepare to laugh your animoji face off.
This week on The CultCast: We react to everything announced at Apple’s iPhone X press event! Plus, we’ll tell you all we now know about iPhone X, iPhone 8, the new Apple TV 4K, Apple Watch Series 3, the AirPods update, and the new AirPower charging mat. It’s a packed show. Better hit play, fam.
The iPhone X may be pricey in the U.S., but spare a thought for the folks in India! As far as local pricing goes, the 64 GB version will retail for Rs 89,000 ($1,391) when it goes on sale on November 3. The top-end 256 GB model, meanwhile, will set customers back a massive Rs 102,000 ($1,594). That’s not great for a market Apple is keen to grow.
As a local news report points out, the iPhone X is so expensive in India that customers can actually save money by buying a return flight to Hong Kong to pick it up there.
Apple’s first ever keynote at the Steve Jobs Theater was one for the ages as the company took the wraps off some of its most innovative products ever.
Tim Cook and his crew of executives delivered some exciting new technology today from an iPhone that unlocks just by looking at it, to an Apple Watch that isn’t dependent on an iPhone to make calls and texts. There was a lot to unpack in Apple’s two-hour long keynote, so we’ve broken down the highlights on all the new products.
Here are all the new goodies that came out today:
Tim Cook calls the iPhone X and its Face ID system the “future of the smartphone.” We call it the current face of funny on Twitter.
Here are some of the best Face ID jokes we’ve seen.
iPhone X is “the future” of the smartphone, and it’s set to revolutionize the way we use mobile devices all over again with features like Face ID and wireless charging. It’s also incredibly good-looking, and insanely powerful thanks to Apple’s A11 Bionic chip.
But is it worth the wait and the hefty price tag?
Find out in our in-depth comparison, which pits iPhone X against its more familiar, more affordable sibling, iPhone 8.