Ive addresses the history of the Touch Bar project, touches on his rationale for ruling out a touchscreen Mac, and explains why thinking different is easy — but doing so is only a small part of the innovation battle.
The Magic Toolbar will change depending on the app being used. Illustration: Ste Smith/Cult of Mac
Apple faces a serious challenge when it rolls out the rumored OLED “Magic Toolbar” on new MacBook Pros tomorrow: It must convince the world that the new adaptive touchpad is more than a gimmick.
Offering customizable function keys that work in different ways depending on which apps are running, the Magic Toolbar could make the new MacBook Pro one of Apple’s most exciting laptops in years.
But to be more than a gimmick, the Magic Toolbar needs to improve the way we interact with our Macs, not simply add another confusing control element to the laptops. The Magic Toolbar needs to make it easier to perform tasks that we now do using keyboard shortcuts or on-screen toolbars. If it can’t do that, the Magic Toolbar will go down in the history books as a failure.
Luckily, there’s one simple step Apple can take to ensure that the Magic Toolbar becomes a success.
There's a lot to love in the new iOS 10 beta. Photo: Ste Smith/Cult of Mac
Apple’s second beta for iOS 10 is jam-packed with new features and changes to go along with the big batch of bug fixes.
More than 50 changes have been discovered by developers, affecting everything from Apple Music to widgets. A lot of the changes are very minor UI tweaks that would probably go unnoticed by many users, but Apple has also added some huge additions to the Home button, Messages, Notification Center and more.
Sometimes affectionately called the “cheese grater,” the original Power Mac G5 first went on sale on June 23, 2003 — offering what was then Apple’s fastest-ever machine and the world’s first 64-bit personal computer.
Check out the video of Steve Jobs introducing the computer 13 years ago today.
Apple News and Apple Music get much-needed redesigns in iOS 10. Photo: Ste Smith/Cult of Mac
iOS 10 brings much-needed design overhauls for the Apple Music and Apple News apps.
The big iOS update, which is currently in beta but should hit iPhones and iPads this fall, brings huge changes to the Apple Music UI as well as minor improvements to navigation in the music app. To see all the changes in action, watch the Cult of Mac video below.
Sir Jony Ive is now a Cambridge graduate. Photo: University of Cambridge
Sir Jony Ive is now Dr. Jony Ive, thanks to one of the most prestigious universities in the U.K., which gave Apple’s design guru an honorary doctorate in science.
Does your Apple Watch give you wrist rage? If so, watchOS 3 might help. Photo: Graham Bower/Cult of Mac
My biggest gripe with my Apple Watch is not the sluggish hardware, the lack of GPS nor the dependance on my iPhone. These are all problems to be sure. But it is the bad user interface design that often drives me so mad that my force-taps turn into force-thumps of frustration.
With an update to the Apple Watch operating system expected at the Worldwide Developers Conference next month, here’s my top 10 list of interface improvements I’d like to see in the upcoming watchOS 3. These essential changes would spare my wrist from future incidents of wrist rage.
Yes, that's a brand new iMac in beige. Photo: ColorWare
The boring beige computers Apple offered all the way up until the late ’90s would never get Jony Ive’s stamp of approval today. But fortunately for those who love retro, Apple’s latest iMac is now available with a beige paint job (and a bigger price tag).
Jony Ive is excited about seeing where the Apple Watch goes in future. Photo: Gizmodo
Jony Ive suggests that Apple is bound to make some missteps as it continues to explore wearable devices, and offers some vague, tantalizing hints about Apple’s plans for the Apple Watch in a new interview.
“Regardless of whether we declare an interest in fashion or not, we are making products that are more and more personal, products that you wear and you wear every day,” he told Business of Fashion ahead of the Apple-sponsored Met Gala. “We’ve not done that before and we’ve got a lot to learn.”
HP is hoping to borrow a bit of Apple's design fairy dust. Photo: HP
HP’s newest laptop, the 10.4-mm-thin Spectre 13.3, is the company’s attempt at building a MacBook beater — complete with slimmer profile, larger screen and more horsepower.
What does Apple mean to you? Illustration: Ste Smith/Cult of Mac
Over the past 40 years, Apple has been many things to many people. Innovative or imitative, premium or overpriced, saintly or evil — everybody’s got their own take on what Cupertino and its revolutionary products mean.
While Apple was founded on April Fools’ Day in 1976, the company and the profound impact that its shiny devices have made on our lives is truly not a joke. Here’s what Cult of Mac staffers said when asked to describe what the company means to them in a single word.
While the iPhone 7 might look much like current models, Apple reportedly is planning a big change for 2017. Photo: Ste Smith/Cult of Mac
The iPhone may finally ditch its metal casing in 2017 in favor of a new curved glass body similar to the one on Samsung’s Galaxy S7 edge.
Apple’s next big redesign of the iPhone is slated for next year, reports KGI Securities analyst Ming-Chi Kuo, who claims in his latest note to investors that Apple will pair the new case design with a 5.8-inch AMOLED display.
Do phones need to be this skinny? Photo: Unbox Therapy
A joke in Zoolander 2 pokes fun at the ’90s craze for tiny cellphones, something which today seems as retro as flannel shirts and Pulp Fiction posters in your dorm room.
With the upcoming iPhone 7, Apple is apparently showing us the next iteration of that ideal by bringing us a smartphone so thin — just 6.1 mm thick — that even Victoria’s Secret models would advise it to eat a sandwich.
But are super-slim iPhones what users really want, or have Jony Ive and Apple’s design team taken things too far?
Can you believe how '90s Apple used to be? Photo: Apple Europe
These days, Apple is known for its impeccable design sensibilities. Less than 20 years ago, though, that wasn’t the case. Case in point? These awesomely retro, fluorescently hideous in-store demos made to help sell the Macintosh in 1997.
For the last 18 years — since Steve Jobs returned to the company in 1997 — most of them have come out of Apple’s Industrial Design studio, a small and secretive group of creatives headed up by celebrated British designer Sir Jony Ive.
Apple today published an intriguing patent application with a unique method for waterproofing future devices — by covering ports, like those for USB or headphones, with self-healing seals.
Described as an, “electronic device with hidden connector,” the invention describes how self-healing elastomeric material could seal each of the ports, which would then be opened by puncturing them with external connectors, such as power or audio feeds, in the event that they needed to be used.
Help! My iPhone 6s has eaten my iPhone 4. Photo: Apple
The consensus view of Apple’s newly launched hunchback iPhone battery case is that it should ideally be hidden from human view, spending its life in isolation ringing bells in Notre Dame.
Immediately upon release, the Internet filled with loud, angry protesters saying this kind of thing would never have happened in Steve Jobs’ day (and accusing Jony Ive of snoozing on the job). While I’m definitely no fan of Apple’s $99 Smart Battery Case, this isn’t the first time the company has released a less-than-stellar piece of design work amidst its usually gorgeous offerings.
Check out the list below for five of the worst pieces of design to come out of Cupertino since … well, yesterday, actually.
All battery cases are, but because this one has an Apple logo on it, the Internet is getting all bent out of shape over just how ugly it is. There’s one thing nobody is mentioning, though: You don’t have to buy one if you don’t like it — and no one really cares what you think.
iPhone 6s is sticking around for now. Photo: Jim Merithew/Cult of Mac
What will the iPhone 7 look like? Even Apple doesn’t know. According to a new rumor out of China, Apple is currently experimenting with at least five distinct iPhone 7 models, each with a totally different combination of hardware, including a possible AMOLED screen, a USB Type-C connector instead of Lightning, and a fingerprint reader built into the display.
The A9X chip puts iPhone 6s graphics to shame. Photo: Apple
The enormous iPad Pro has an appropriately huge graphics processor.
A teardown analysis by electronics firm Chipworks has revealed details of the new A9X processor that powers the Apple’s plus-size tablet, including the 12-cluster GPU that’s twice as powerful as the A9 processor found in the iPhone 6s and 6s Plus.
Would iTunes look better like this? Photo: Rethink iTunes
Apple gets a lot of kudos for its design chops, but there’s one product everyone thinks Cupertino can improve: iTunes. The bloated Swiss army knife app for managing everything from your music library to the apps on your iPhone has been begging for a rethink for years. Yet for whatever reason, Apple has yet to deliver a true design overhaul of iTunes.
The situation has gotten so bad, iTunes is now being assigned to college students as a design problem. Students at German college Fachochschule Potsdam were assigned the task of splitting iTunes up into 16 different apps. And the results look pretty good!
The iPad needs a boost when it comes to content creation. An Apple stylus is just the tool to help. Photo: Jim Merithew/Cult of Mac
The case has clearly been made that a stylus should never be a device’s main method of input. Fingers prevail for everyday uses, especially revolving around content consumption. But isn’t it possible that in some cases an iPad stylus might enhance the experience?
Jony Ive doesn't find failure very interesting. Photo: Vanity Fair/YouTube
Jony Ive seemed embarrassed when Vanity Fair’s Graydon Carter started their interview by calling Ive the “greatest industrial designer in the world right now.”
The Apple design guru closed his eyes, rubbed his head, and then provided a soft-spoken but enlightening 25-minute peek inside his head during 2014’s Vanity Fair New Establishment Summit. Wonder what he’ll say this year?