Why couldn’t you type the F-word on the iPhone? Why did Steve Jobs make weird eye movements during demos? What kind of manager was Scott Forstall?
These and other questions are answered in a new book by Ken Kocienda, a former iPhone programmer who spent 15 years at Apple helping to develop the first iPhone, iPad and Safari web browser.
Published this week, Creative Selection, Inside Apple’s Design Process During the Golden Age of Steve Jobs, is a fascinating account of Kocienda’s career that focuses on how Apple makes great software. (read our review here)
Here are some of the most interesting things we learned from the book.


