Search for products and get information with Visual Intelligence. Image: D. Griffin Jones/Cult of Mac
Apple’s new Visual Intelligence feature provides a quick way to find information just by pointing an iPhone 16’s camera at an object in the real world. Then you can ask ChatGPT to explain what you’re looking at, do a reverse image search to find products and look things up visually, get information on a business as you walk down the street, quickly add events to your calendar and identify plants and animals.
With the release of iOS 18.4, Apple added the capability to use Visual Intelligence on iPhone 15 Pro models. Here’s how it works.
The quotation marks around “art” are doing a lot of heavy lifting there. Image: D. Griffin Jones/Cult of Mac
Image Wand is a new feature in Apple Notes that turns rough sketches into full images — and creates images from scratch based on text prompts. Granted, it’s powered by Image Playground, so the imagery it creates isn’t exactly state of the art. Apple’s image-making tools still lag other AI systems. But if you’re a struggling artist, it may improve your squiggles.
Image Wand is part of Apple Intelligence, the growing set of AI features that work on the latest iPhones, Macs and iPads. It runs entirely on-device, so you don’t have to worry about usage limits, tokens or setting up accounts.
Even the rumored super-slim iPhone 17 "Air" may get 12GB RAM to handle AI tasks. Photo: Ed Hardy/Cult of Mac
Most of Apple’s upcoming iPhone 17 lineup may receive a significant memory upgrade that will power the next generation of Apple Intelligence features, supply chain analyst Ming-Chi Kuo said Thursday. The iPhone Series 17 RAM boost will even come to the rumored ultra-thin iPhone 17 “Air.”
Surprise surprise! U.S. iPhone users are willing to pay for Apple Intelligence. Photo: Apple
Despite all the criticism and negative publicity, more U.S. iPhone users are willing to pay for Apple Intelligence than before. A survey conducted by Morgan Stanley found “stronger-than-expected Apple Intelligence engagement.”
The survey results also suggest that more than 80% of U.S. iPhone users tried Apple Intelligence in the last six months.
The new head of Siri development has one job: make it stink less. AI image: ChatGPT/Cult of Mac
In a shake-up aimed at revitalizing Apple’s aging Siri voice assistant, the iPhone giant brought in Mike Rockwell to lead a comprehensive overhaul now in progress, according to a new report. First, the former head of Vision Pro software continues revitalizing the Siri leadership team in the Vision Pro team’s image.
Apple explains how training its LLMs won’t be a user privacy nightmare. Photo: Apple/Cult of Mac
Apple’s AI efforts don’t have to be hampered by its commitment to user privacy. A blog post published Monday explains how the company can generate the data needed to train its large language models without the privacy violations caused by Apple itself reading people’s emails or messages.
It’s an indirect, opt-in system that takes advantage of the small AIs the Apple builds into millions of users’ devices.
Run DeepSeek or Meta's Llama locally on your Mac! Graphics: Rajesh Pandey/CultOfMac
ChatGPT, Google’s Gemini and Apple Intelligence are powerful, but they all share one major drawback — they need constant access to the internet to work. If you value privacy and want better performance, running a large language model like DeepSeek, Google’s Gemma or Meta’s Llama locally on your Mac is a great alternative.
Think it sounds complicated? It’s easier than you think. With the right tools, you can run DeepSeek or any other popular LLM locally on your Mac with minimal effort.
Apple Intelligence Writing Tools help users rewrite, proofread and summarize text nearly everywhere they write. Photo: Apple
Apple rolled out its visionOS 2.4 update as a bit of a surprise Monday. It marks a significant spatial computing platform update, introducing Apple Intelligence features and new content discovery tools for Vision Pro users.
The wait is over for macOS Sequoia 15.4. Photo: Apple/Cult of Mac
Apple released macOS Sequoia 15.4 for Mac users around the world Monday. The upgrade brings AI-powered automatic categorization of emails in Apple’s Mail app, among other things. Plus, it makes Apple Intelligence available in many more languages and regions.
The launch came earlier than expected — Apple previously said the next macOS version would debut in April.
This one is the emoji update. Image: D. Griffin Jones/Cult of Mac
iOS 18.4, which Apple released Monday, brings several significant new features to iPhones. It is one of the biggest updates to the operating system since the initial public release of iOS 18 in September 2024.
Among other things, the update will also introduce a key Apple Intelligence feature that Apple showcased at WWDC24. Keep reading to learn about all the new features in iOS 18.4 — or watch our video. (Apple also released iPadOS 18.4, macOS Sequoia 15.4 and visionOS 2.4, which include similar upgrades, on Monday.)
The iOS 18.4 Release Candidate means the full version is almost here. Photo: Apple/Cult of Nac
Apple seeded second release candidates of iOS 18.4 and iPadOS 18.4 on Friday, a day after releasing a second release candidate for macOS 15.4. These follow-up releases likely do nothing but fix bugs discovered in the first release candidates of these operating systems, which Apple released Monday.
When the final versions go live sometime in April, the OS updates will give millions of people around the world their first access to Apple Intelligence (and bring other improvements to boot). But they won’t include the much-anticipated smarter version of Siri that Apple promised last year.
It's time to get excited about new features coming soon in iOS 18.4. Logo/Graphics: Apple/Rajesh Pandey/CultOfMac
iOS 18.4 will be one of Apple’s biggest updates to iOS 18 since the operating system’s public release last September. It will pack plenty of changes and improvements, like a Vision Pro app, Apple News+ Food and new emoji.
That all sounds great, but these are the five iOS 18.4 features that I am most excited about.
An Apple executive admits that delaying the AI-enhanced Siri is an embarrassment. AI image: Midjourney/Cult of Mac
The head of the team developing the promised AI-enhanced Siri had to admit the recent decision to significantly delay the release gave Apple’s reputation a major black eye, according to a report published Friday.
Robby Walker, Apple’s senior director of Siri and information intelligence, reportedly called the delay “ugly” during a recent all-hands meeting with his team. He gave an update on how close Apple is to having the technology ready, but couldn’t promise when it will ship. At present, the “smarter” Siri reportedly still fails to work correctly a significant percentage of the time.
It's official: The smarter Siri that Apple touted last year is taking longer than expected. Image: Cult of Mac
Apple confirmed Friday that the smarter Siri promised at WWDC24 isn’t coming together as quickly as anticipated. After touting the minor Siri upgrades that already rolled out, a company statement ended on a depressing note.
“We’ve also been working on a more personalized Siri, giving it more awareness of your personal context, as well as the ability to take action for you within and across your apps,” said Apple spokeswoman Jacqueline Roy. “It’s going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year.”
This confirms multiple previous rumors indicating that users pining for a smarter Siri shouldn’t hold their breath.
iPad 11 is here. But don’t go looking for Apple Intelligence. Photo: Apple
The budget iPad, one of Apple’s most popular tablets, now comes with a faster A16 processor, and the base model packs twice the storage capacity. However, for the most part, the iPad 11 — which Apple quietly released Tuesday — stays the same as its predecessor. While Apple made incremental changes to the iPad lineup, there is growing anticipation around MacBook Air rumors, suggesting a significant update is on the horizon.
And, in a surprise move, the tablet did not join the club of devices that support Apple Intelligence.
iOS 18.4 beta is packed with new features. Photo: Rajesh Pandey/Cult of Mac
A week after the first iOS 18.4 beta dropped, Apple released the second beta build. It packs even more changes and brings an iPhone 16 feature to the iPhone 15 Pro lineup.
Below are all the changes we have discovered in iOS 18.4 beta 2 and previous builds so far.
The Siri we deserve is still a few years away. Photo: Apple
Despite big promises, the Siri experience in iOS 18 is nowhere as good as it should be. An improved Siri reportedly will arrive with iOS 18.5 in May this year, one that is much smarter. However, don’t expect Siri to become like ChatGPT or Gemini until at least 2027.
Lots of new iPhone rumors buzzing around this week! Image: Cult of Mac
This week on Cult of Mac’s podcast: A new leak of CAD files gives us our supposed first look at the full iPhone 17 lineup. And, looking further into the future, it sounds like Apple ironed out the final wrinkle that was holding back a folding iPhone. We discuss the latest iPhone leaks and rumors, digging into what sounds good and what sounds bad. Meanwhile, if you’re looking for an action-packed gaming experience, Smoke Lara takes you on a thrilling adventure—check out our Guardian of Light iPhone review to learn more.
Also on The CultCast:
What’s new in the first iOS 18.4 beta? Griffin gives us the rundown on new iPhone features coming soon.
iPhone 15 Pro users can look forward to Visual Intelligence, one of Apple’s more useful AI tools.
New MacBook Airs should be coming our way in the very near future.
Listen to this week’s episode of The CultCast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video live stream, embedded below.
Get the Apple Intelligence features early. Image: Apple/D. Griffin Jones/Cult of Mac
You can get Apple Intelligence right now on your iPhone, iPad, Mac and Vision Pro. All you have to do is update to the latest developer beta release. You’ll get access to Visual Intelligence, Image Playground, Genmoji and more.
The developer beta of iOS 18.4 enables Apple Intelligence in the European Union for the first time. visionOS 2.4 brings the featureset to the Vision Pro.
Apple Intelligence is compatible with the iPhone 15 Pro and the new iPhone 16 lineup. Unfortunately, older devices (or even the iPhone 15) don’t have enough RAM to support Apple’s Foundation models. Luckily, you can also try it out if you have an iPad or Mac with an M-series or A17 Pro chip.
iPhone 16e and iPhone 16 are not the same. Photo/Graphics: Apple/Rajesh Pandey
iPhone 16e vs. iPhone 16 — it’s decision time for anyone considering an affordable iPhone. The iPhone 16e, Apple’s newest addition to its iPhone 16 family, costs $599. It iPhone replaces the iPhone SE 3 to become the cheapest Apple smartphone with an A18 chip.
At first glance, the iPhone 16e seems quite similar to the iPhone 16, despite a $200 lower price. So, how does the iPhone 16e compare to the iPhone 16? Should you save your money and get Apple’s newest iPhone? Or pay extra and go for the iPhone 16? If you’re wondering which device best suits your needs, ouriPhone for life guide breaks it down in detail.
The iPhone 16e replaces the iPhone SE with a larger screen, better cameras, Apple Intelligence… and a higher price. Graphic: Apple/Cult of Mac
Apple’s budget iPhone SE morphed into the new iPhone 16e Wednesday, bringing a thorough redesign with a larger screen, longer battery life, a more robust camera, and a processor that can handle Apple Intelligence tasks. It’s a whole new “budget” iPhone, and it comes at a 40% price increase over the iPhone SE 3, at $599.
This is iPhone 16e with our latest-generation Apple silicon, breakthrough battery life, an incredible high-resolution, two-in-one camera system, and the powerful features of iOS 18, all in a durable and beautiful design,” said Apple CEO Tim Cook in a video about the new entry-level iPhone. However, unlike the standard model, the 16e lacks some premium features like theiPhone 16 Dynamic Island, which enhances user experience with interactive notifications and multitasking improvements.
“iPhone 16e joins the iPhone 16 family as its most affordable member,” he added. “And it has Apple Intelligence, our powerful personal intelligence system with features that help you save time, quickly get more things done, and express yourself in new ways.”
Will Apple Intelligence make Vision Pro more useful? Photo: D. Griffin Jones/Cult of Mac
A major visionOS update in April will add Apple Intelligence to the Vision Pro. It will reportedly also introduce an updated guest mode and a new spatial content app.
Apple will roll out these features with visionOS 2.4 in April. The beta will drop as early as the week beginning February 16th.
Apple demoed how AI is giving Siri a hefty upgrade at WWDC24. Screenshot: Apple
Apple might push back the launch of a new AI-powered version of Siri after running into unexpected problems during development.
Rather than releasing the upgraded voice assistant in April, Apple might delay the smarter Siri several months or more. Some reports suggest that Apple is adjusting its broader AI strategy, which could also impact other anticipated releases, such as spring loading Mac updates. Read more about the latest developments here.
In the meantime, users looking for a Siri picture of how the AI assistant is evolving can check out the latest updates on its development here.
Apple has finally found an AI partner in China. Photo: Unsplash
Apple will rely on Alibaba to bring Apple Intelligence to China. While the Cupertino giant launched its AI features with iOS 18.1 late last year, they are yet to go live in China.
Apple reportedly held talks with several Chinese companies, including Baidu and ByteDance, to power its AI services in the country.