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Prepare to be disappointed by Apple’s Black Friday event

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Screen Shot 2016-11-24 at 17.35.46
It's another gift card giveaway.
Photo: Apple

Apple is taking part in Black Friday this year, but it looks like it won’t be slashing any prices.

The company’s promotion has already gone live in Australia and New Zealand and it brings free gift cards with eligible purchases rather than tasty discounts. But don’t expect to get those gift cards with the latest Apple products.

Apple may have found perfect spot for its flagship Melbourne store

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Federation Square in Melbourne.
Photo: Mark Pegrum/Flickr CC

Apple is reportedly planning to open a new flagship Australian retail store in Federation Square, Melbourne.

According to a new report, Apple is currently negotiating to replace an existing “deconstructivist” metal building in the square with a $50 million glass structure, which sounds reminiscent of Apple’s iconic Fifth Avenue store.

Apple chronicles 20 years of iconic design in pricey new book

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Designed-by-Apple-in-California-2
The perfect gift for the Apple fan in your life?
Photo: Apple

Apple has announced that it will be debuting a new hardbound book, entitled “Designed by Apple in California,” chronicling 20 years of its groundbreaking designs — boasting 450 photographs of past and present Apple products.

The book, which is dedicated to the memory of Steve Jobs, will also include exclusive details on the design processes used by Apple’s design team under the leadership of Jony Ive.

AirPods supposedly land in Apple stores next week

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Is the wait almost over?
Photo: Apple

Apple still hasn’t officially told us when its AirPods will finally become available, but according to one customer, some stores will begin receiving stock next week.

AirPods were originally scheduled to make their debut in October, but since Apple announced a delay, the company has kept quiet about when the wireless headphones will go on sale.

Apple’s flagship store in Chicago comes with $62 million price tag

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An artist rendering of Apple's store on the north bank of the Chicago River.
Photo: Chicago Department of Planning and Development

The new store being built by Apple along the Chicago River is shaping up to be one of the company’s most expensive new locations of 2017.

Apple’s store on the iconic “Magnificent Mile” is being mostly built underground at 401 N. Michigan Ave., but Apple wants the plaza-level entrance to be absolutely fabulous, so it’s going to cost more than $60 million.

How to get a discount on the new MacBook Pro

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The new MacBook Pro isn't wallet-friendly.
Photo: Apple

The new MacBook Pro is the most gorgeous laptop Apple’s ever made. It’s thin, powerful and touchable. There’s just one big problem: It’s expensive as f***!

Dropping two grand on a new MacBook isn’t an easy decision for many Apple fans. But if you’re lusting after the new MacBook Pro and don’t have quite enough cash to foot the bill, there are a few ways you can get a lower price.

The 11-inch MacBook Air is officially dead

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The new MacBook Air has more graphics power than it appears at first. Photo: Apple
Farewell MacBook Air.
Photo: Photo

While Apple was busying announcing two new 13-inch MacBook Pros today, the company quietly killed the smallest notebook it makes.

Apple officially discontinued the 11-inch MacBook Air today, making it no longer available for purchase. Now if you want the cheapest MacBook available, you’re going to have to think bigger.

Apple store line dividers suggest new MacBooks will go on sale today

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Apple Store
Apple's saying "Hello Again" to the prospect of queues.
Photo: wollae/Reddit

There’s typically a period of anticipation after every Apple keynote, between a new product being announced and it arriving in stores for customers to buy.

That may not be the case with today’s Mac event, as a photo shared online show Apple Stores set up with outside line dividers — suggesting that whatever Apple announces today may well go on sale immediately following the event.

Apple Watch Nike+ launches in 41 countries on October 28

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Apple Watch Nike Plus
You have to buy a Nike+ watch to get the band.
Photo: Buster Hein/Cult of Mac

New Macs aren’t the only new products on the horizon for Apple this week.

Apple revealed today that the Nike+ edition of the Apple Watch Series 2 will be available in over 41 countries starting Friday. More countries will get supply during the weekend. But if you want to buy a Nike+ band for the Apple Watch you already own, you’re out of luck.

Teen gang steals $13,000 worth of iPhones from the Apple store

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iPhones are easy to sell, which makes them a big target for thieves.
Photo: Ste Smith/Cult of Mac

Apple’s latest iPhones sell like hot cakes, which makes them a big target for thieves looking to make a quick buck. One teenage gang stole 19 display units worth over $13,000 from the Apple store in Natick Mall this week — and the “flash mob” robbery took less than a minute.

Jet black iPhone 7 Plus is in stock at Apple stores — for now

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jet black iphone 7 plus
The Jet Black iPhone will be a scratch-magnet.
Photo: Apple

Apple stores across the United States are suddenly flush with stock of the iPhone 7 Plus.

Finding the jet black iPhone 7 Plus at Apple retail outlets has been an impossible task ever since the device launched last month, but a site that monitors supply shows that tons of Apple stores just got the rare item in stock.

Apple gives early glimpse of redesigned Regent Street store

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Apple is the U.K.'s top tech employer.
Apple is the U.K.'s top tech employer.
Photo: Apple

An early preview of Apple’s redesigned London store reveals lots of new plants, simplified shelves and tables, as well as untethered iPhones and iPads that visitors can pick up and carry around the store.

Apple’s flagship Regent Street store, closed since June for the major remodel, is set to reopen Saturday. Early photos and a video tour show off the retail outlet’s uncluttered new look.

Apple denies store employees were fired for stealing customer photos

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Brisbane's Apple Store is center of controversy.
Photo: Wikipedia/KGBO CC

Apple is denying claims that customers were victims of a “photo-sharing” ring in which its retail store employees in Brisbane took and circulated photos of female customers and staff.

The employees were fired for the inappropriate behavior, which included ranking the victims out of 10.

Reboot of London’s long-shuttered Apple store nears completion

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Apple is the U.K.'s top tech employer.
The iconic Regent Street store is finally reopening.
Photo: Apple

After being shuttered for all of 2016, Apple’s flagship Regent Street store in London will reopen on Saturday, October 15, Apple has announced.

Working with Foster & Partners, the architectural firm responsible for London’s Gherkin skyscraper, Apple’s renovations plans called for it to update what it calls the “tired and outdated” look of the store front.

What are we expecting instead? Some more Jony Ive minimalism and a whole lot of indoor trees.

Enraged customer smashes iPhones in French Apple store

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The man smashes around a dozen iPhones before he is stopped.
Photo: YouTube

A bizarre incident has taken place in a French Apple store, with an unidentified man entering the retail outlet and methodically smashing thousands of dollars’ worth of iPhones, using a steel ball used for the game boules.

Check out the video below.

DJI’s tiny Mavic Pro drone will land at Apple Stores

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The Mavic Pro can be flown via the included controller or your iPhone.
The Mavic Pro can be flown via the included controller or your iPhone.
Photo: DJI

The battle for droning supremacy is heating up today after DJI revealed its tiny new Mavic Pro drone that will take on GoPro’s new Karma drone system.

Despite launching later, the Mavic Pro has a few advantages on the Karma though. It’s smaller, faster and smarter. And you’ll be able to buy it at your local Apple Store.

Bold mural marks Apple’s first Mexican store

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You shouldn't strugg
You shouldn't struggle to find a staff member to help you.
Photo: Apple

Apple said “Hola Mexico” with a big, bold mural as it opened its first retail store in the country over the weekend.

Many Apple fans queued overnight to be among the first into the new store, which is located in Mexico City’s upscale Vía Santa Fe mall.

Apple could troll Samsung by putting a store in its backyard

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Samsung
This could very well be a future arial shot of the Seoul street layout.
Photo: Jim Merithew/Cult of Mac

Apple has been opening plenty of Apple stores in China, but it could go even further into East Asia with a brand new retail store — based directly across the street from Samsung’s headquarters in Seoul, South Korea.

We guess Tim Cook’s been taking trolling notes again!