All items tagged with "Steve Jobs"

How Steve Jobs prepared Apple for controversies like Bendgate

"You like me, they really like me!" Photo: Ben Stanfield/Flickr CC

“You like me, you really like me!” Photo: Ben Stanfield/Flickr CC

The infamous iPhone 6 “bending video” may have reached close to 47 million hits on YouTube, but Apple has seemingly escaped Bendgate without any lasting damage — just as it has with every “gate” incident before it.

In a new blog post entitled “The Joy of Apple Slamming,” former Apple ad exec Ken Segall (the man who named the iMac) explains how Jobs created a company able to withstand the kind of damaging rumors that would permanently damage lesser rivals.

The secret? Get people to really, really love you.

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Ex Apple CEO launches five new smartphones in the Middle East

1984 --- Steve Jobs and John Sculley --- Image by Ed Kashi/CORBIS

1984 — Steve Jobs and John Sculley — Image by Ed Kashi/CORBIS

Former Apple CEO John Sculley has launched a new lineup of budget smartphones in the Middle East — although he admits Steve Jobs would like not be enamoured with them.

“Steve being Steve would say, you can do alot better,” he told Gulf Business.

The range includes various animal-themed devices, including the Octopus S520, the Falcon S451, Hornbill S551, Wolverine S501, and Obi F240. They are being launched by India’s Obi Mobile, a budget smartphone brand, which John Sculley co-founded.

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Richard Branson claims to have invented iPod and iTunes as April Fool’s joke

Was a joke by Richard Branson responsible for helping turn around Apple's fortunes? (Credit: Virgin)

Was a joke by Richard Branson responsible for helping turn around Apple’s fortunes? (Credit: Virgin)

There are always going to be debates about who came up with an idea as transformative to Apple’s business as the iTunes and the iPod, but here’s one you may not have heard before: Richard Branson.

In a new interview with the i paper, the Virgin head honcho claims the concept behind Apple’s turnaround duo of inventions was originally made by him as a joke — only for Steve Jobs to take it seriously, and later go on to put it into action.

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Jony Ive now owns Steve Jobs’ private jet

Steve Jobs's private Gulfstream jet on the runway at TK. Photo: Rich Snyder.

Steve Jobs’s private Gulfstream jet on the runway at TK. Photo: Rich Snyder.

Don’t expect to bump into Apple’s design guru on your next coach flight. When Jony Ive hits the skies he flies private.

In fact, according to an Apple profile by Business Week, Sir Jony Ive cuts through clouds in the very same Gulfstream jet owned by Steve Jobs during his last years at Apple.

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How Nest CEO Tony Fadell models himself on Steve Jobs

From the sound of things, Nest CEO Tony Fadell learned quite a bit from working with Steve Jobs.

From the sound of things, Nest CEO Tony Fadell learned quite a bit from working with Steve Jobs.

There may only have been one Steve Jobs, but a recent article from Fast Company draws some interesting parallels between Jobs and Nest CEO, Tony Fadell — previously known as the Apple employee most synonymous with the iPod.

Alongside his obsessive focus on perfection and simplicity, the article notes that Fadell even lives in the same same neighborhood that Jobs once did.

One interesting passage that stands out describes Fadell’s Jobsian approach to management at Nest:

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An illustrated history of the iPod and its massive impact

An illustrated history of the iPod and its massive impact

Editor’s note: The iPod has enjoyed a good long run as one of the world’s most revolutionary music machines, but the time has come to bid adieu to the click-wheeled wonder.

Apple quietly removed the iPod Classic from its website this week, so now is the perfect time to wax nostalgic. Cult of Mac is republishing this illustrated history of the iPod — put together to celebrate the device’s 10th anniversary, and originally published on Oct. 22, 2011 — to mark this solemn occasion.

An Illustrated History of the iPod

An illustrated history of the iPod and its massive impactThe iPod grew out of Steve Jobs’ digital hub strategy. Life was going digital. People were plugging all kinds of devices into their computers: digital cameras, camcorders, MP3 players. The computer was the central device, the “digital hub,” that could be used to edit photos and movies or manage a large music library. Jobs tasked Apple’s programmers with making software for editing photos, movies and managing digital music. While they were doing this, they discovered that all the early MP3 players were horrible. Jobs asked his top hardware guy, Jon Rubinstein, to see if Apple could do better.

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Fantasy keynote shows how Steve Jobs would have sold us on Apple Watch

Photo: Ben Stanfield/Flickr CC

How would Steve Jobs have introduced the Apple Watch? Photo: Ben Stanfield/Flickr CC

Apple fans will never revel in the glory of another Stevenote. But an essay that imagines how Steve Jobs would have introduced the Apple Watch just might be the next best thing.

Lesson No. 1: He wouldn’t have called it the “Apple Watch.”

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Steve Jobs’s office remains untouched at Apple HQ

Jobs in his home office. No public photos have surfaced of his office at Apple's headquarters in Cupertino. Photo: Diana Walker

Jobs in his home office. No public photos have surfaced of his office at Apple’s headquarters in Cupertino. Photo: Diana Walker

In an excerpt from an interview with Charlie Rose, Tim Cook revealed that Steve Jobs’s office “is still left as it was” on the fourth floor of Apple’s headquarters in Cupertino. “His name is still on the door,” said Cook.

That says a lot more than any homage Apple can pay to Jobs onstage or in interviews with its executives.

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Steve Jobs wouldn’t let his kids become iOS addicts

Steve Jobs presided over some memorable announcements during his time at Apple. (Picture: Flickr)

Photo: Ben Stanfield/Flickr CC

Being Steve Jobs’ son or daughter would surely mean a never-ending supply of new high-tech devices to play around with, right?

Not according to a New York Times article by Nick Bilton, who claims that Jobs set out to purposely limit the amount of time his kids spent using their iPhones and other gadgets — even going so far as to stop them using Apple’s latest must have-devices altogether.

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Remembering Macworld, a young Steve Jobs and the birth of the Macintosh

For 30 years, Macworld has chronicled all things Apple-related. Photo: Macworld cover, December 2011

For 30 years, Macworld has chronicled all things Apple-related. Photo: Macworld cover, December 2011

The closing of Macworld is the end of an era. Thirty years ago, the publication was the midwife to the launch of the Macintosh.

Cult of Mac has a series of exclusive recollections by the magazine’s founder Dave Bunnell, which chronicle the journalist’s close encounters with a young and volatile Steve Jobs, the Mac’s difficult gestation and the birth of modern desktop computing. It’s a great trip down memory lane — with plenty of outbursts, last-minute changes and even a cameo by Ella Fitzgerald.

Read on for the full series.

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