In a remarkable display of sustained corporate excellence by a certain iPhone giant, Fortune magazine named Apple the world’s most admired company for the 18th year in a row on Wednesday. The winning streak began in 2006 — a year before the iPhone first came out, and went on to dominate the market, propelling Apple to new heights.

This clever bike tracker adds extra security to your bike while being incredibly discreet. It’s a bike bell with a built-in tracker that integrates with Apple’s Find My app. Think of it as an AirTag for your ride!

Give yourself some peace of mind and get this stealthy bike bell with built-in tracker while it’s on sale for only $19.99 (regularly $29.99) at Cult of Mac Deals.

For Apple users seeking a high-capacity portable power solution for all their gear, the new CukTech 30 Power Bank packs a massive 40,000mAh battery, combined charging power of up to 300 watts for up to five devices at once and some useful features, the company said Wednesday.

 T-Mobile customers don’t have to pay to enjoy the 2025 soccer season. They get an MLS Apple TV subscription with their wireless service at no extra cost.

The soccer season kicks off on February 22, so don’t waste time if you plan to switch carriers to take advantage of the deal. Check out what’s new in the first look at iPhone 17 Air’s alleged design.

Netflix introduced a new “Season Download” button in its app Wednesday that allows iPhone and iPad users to download entire seasons of their favorite shows with a single tap. That streamlines offline viewing for iOS users, who previously had to download episodes individually.

It’d be nice if Apple TV+ did that too, right?

Comcast just launched ultra-low-lag connectivity for Xfinity customers, improving video calls using FaceTime on a variety of Apple devices. The faster service is also available in other interactive applications.

“Xfinity Internet latency will be dramatically reduced to faster than the blink of an eye,” the company promised Wednesday.

January 29, 1990: Apple CEO John Sculley appoints Michael Spindler as the company’s new chief operating officer.

Nicknamed “The Diesel” on account of his work ethic, Spindler’s new job continues his upward trajectory at Apple. Three years later, he will become CEO.

 In a response to President Donald Trump’s plan to impose tariffs on imported chips from companies like Taiwan Semiconductor Manufacturing Co., Taiwan’s government defended its semiconductor partnership with the United States as a “win-win” arrangement Tuesday, according to a new report. To understand more about the political and economic impact of these policies, check out this article on the trump cult.

New tariffs, meant to incentivize more U.S.-based chipmaking, could raise Apple product prices. TSMC is a primary Apple supplier.

Ah, the age-old debate: mouse or trackpad? Well, how about both? Many setups choose that more-inclusive path when adding input devices to use along with their chosen keyboard. And it’s typically for good reason. A mouse for many cursor movements and a Magic Trackpad 3 for gestures really does the trick for most users (even if some prefer one or the other, not both).

Popular Apple TV+ gaming comedy Mythic Quest may be going to heaven — and we don’t mean cancellation. The game at the show’s core may adopt the concept of heaven, accessible only by a valiant death. The show finally returns with season four on Wednesday. And the streamer offered a sneak peek at the first four+ minutes Monday, following its recent official trailer. You can watch both below.

Update: The first two episodes of season four of Mythic Quest now stream on Apple TV+. One review called it “as delightful and dysfunctional as ever.”

As an iPhone user, Apple Photos and iCloud Photos provide a great way to view, edit and back up all your precious pictures. But as a long-time Google Photos user, I find the Apple Photos experience lacking in many respects. In the great Apple Photos vs. Google Photos debate, Apple doesn’t emerge as a clear winner.

Below are five features Apple Photos must steal from Google Photos to win me over.

iOS 18.3 adds Starlink network support to iPhones on T-Mobile’s network. A report claims Apple secretly worked with Starlink and T-Mobile to roll out the feature.

Currently, T-Mobile is providing Starlink connectivity to iPhone users on its network on an invite-only basis.

The banana-shaped iPhone case in the new Andy Warhol x Casetify collection is the most bizarre Apple accessory we’ve seen in a while. It’s gigantic, fragile and expensive. And it even comes with three stickers that look like what you’d see on an actual banana at the grocery store.

It’s only one of the many Apple accessories in the eye-catching new collection, produced by Casetify under license from The Andy Warhol Foundation for the Visual Arts.

The Apple Health app on your iPhone will help you track your medications. It has a lot of advanced options for all kinds of medicine — you can set up schedules, log your activity and even get advice on drug interactions. If you can connect with your health care provider through the Health app, setting it up is incredibly simple. Otherwise, you can just scan the label on the bottle using the camera to import it.

Let me show you how to get started.

Wanna know how your favorite tech news website became a thing? Then check out the latest episode of the Apple Core podcast, featuring an interview with Cult of Mac founder Leander Kahney.

In his 30-year career, Leander has covered many pivotal moments in Apple history. Like Steve Jobs’ return in 1997 and his legendary iPhone launch keynote 10 years later.

Leander literally wrote the book on Steve Jobs, Tim Cook and Jony Ive, and he shares loads of fascinating insights in this unmissable one-hour interview.

Need faster cables in your Mac setup? Amazon just put up a limited-time sale on Anker’s various sizes of certified ultra-high-speed HDMI 2.1 cables, which are great for connecting high-resolution displays, or almost any gear where you want to transmit high-quality audio and video. The cable size with the biggest discount reaches a staggering 46% off.

January 28, 1978: Apple Computer occupies Bandley 1, its first custom-built office, giving the company a bespoke business center to house its growing operations in Cupertino, California.

A full 15 years before 1 Infinite Loop, and almost four decades before Apple Park’s stunning “spaceship” HQ  landed, 10260 Bandley Drive in Cupertino becomes the first purpose-built, permanent headquarters for the newly founded company.

macOS Sequoia 15.3 left beta testing on Monday, and is now ready for any compatible Mac to install. The major new feature is the ability to create Genmoji: custom emoji that can be used in Messages and other apps.

Apple also introduced iOS 18.3, iPadOS 18.3, watchOS 11.3 and more.

After more than a month of beta testing, Apple released iOS 18.3 to the public Monday. Unlike the last two point updates, iOS 18.3 is light on big additions. However, it brings minor new features and some usability improvements. Check them all out below.

As you’ll read in our hands-on review of the BenQ DesignVue PD2730S, this Apple Studio Display alternative offers similar specs at a lower price. The new BenQ display delivers the same 27-inch screen, 5K Retina resolution, frame rate, color gamut and Thunderbolt connectivity as Apple’s pricey monitor.

This formula might ring a bell — BenQ’s new high-end display is the second Studio Display alternative to hit the market. The BenQ display proves nicer than the Asus ProArt 5K I reviewed two months ago, but it also costs more ($1,199 compared to $799).

One thing is for sure: Both are still a steal compared to the Studio Display, which starts at $1,599. Read on to see how these monitors stack up.

January 27, 2010: After months of rumors and speculation, Steve Jobs publicly shows off the iPad for the first time. Aside from the name, which some people joke sounds like a female sanitary product, the first-generation iPad immediately earns critical acclaim.

“The last time there was this much excitement over a tablet, it had some commandments written on it,” The Wall Street Journal quips.

When it goes on sale a few months later, the first-gen iPad quickly becomes Apple’s fastest-selling new product ever.

Newly added soccer tournaments, smoother navigation among favorites and game-broadcast information come to the Apple Sports app in update 2.4, the iPhone giant said Monday. Each of the updates should help sports fans follow their favorite teams and leagues a little more easily.

In today’s featured setup from the Pacific Northwest, Polk Audio boosts Mac mini sound with bookshelf speakers on the desk as well as a subwoofer under it. But that’s not the extent of the user’s devotion to Polk, an admired longtime brand we rarely, if ever, see in setups coverage. The Mac mini setup is just one part of a magnificent man shed. The other part is a home theater festooned with more than enough Polk Audio hardware for stellar surround sound.

If you shop for Apple gear through a reseller, you’re probably scouring reviews to find a legitimate deal — or at least avoid disaster. Smart move. Apple reseller reviews can help you spot shady operators faster than Face ID unlocks your iPhone.

But if you want to dodge scams and shop like a pro, you need to know how to read between the lines of Apple reseller reviews. Follow the guidelines below to protect yourself from the ever-more-sophisticated scams surrounding real and fake Apple products in the reseller market.

The iPhone SE 4 is right around the corner, and a new video supposedly showing off the low-cost handset reveals what it’ll look like from every angle.

If  this leaked video turns out to be accurate, then the recent rumor that the display in Apple’s next budget handset will sport a Dynamic Island isn’t correct. And that’s just one of many details shown.