Apple is known for its uncompromising demands on quality, and now it appears that the iPhone-maker is helping third-party accessory makers learn the magic of making beautiful packaging too.
Apple Stores have begun stocking third-party accessories with redesigned packaging that was created with help directly from Apple. The new packaging aims to reinforce the Apple Store’s image as premium retail location by matching the color of Apple Stores’ storage wall.
Here’s a look some of the new packaging:
