March 3, 1975: The Homebrew Computer Club, a hobbyist group that will help spark the personal computing revolution, holds its first meeting in Menlo Park, California.
It becomes a welcome forum for computer geeks at a time when few others care about the nascent technology. Regular attendee Steve Wozniak and his friend Steve Jobs will eventually show off the first Apple-1 computer at the club.
Update: Apple launched the MacBook Neo on Wednesday. Learn all about it:
It looks like Apple itself spoiled this week’s biggest product reveal: A new laptop called the “MacBook Neo” briefly appeared on the company’s website Tuesday.
Apple quickly deleted the info after it leaked. While not confirmed, the name seems like it would align with the rumored features of the entry-level laptop. Rumors indicate it will come in fun colors, with a price tag low enough to compete with Windows laptops.
Apple on Tuesday introduced the Studio Display XDR with mini-LED backlighting as its new premium monitor for professionals. It replaces the Pro Display XDR in the lineup, though the new model is smaller and lower resolution.
Apple also introduced a second-generation Studio Display, its high-end monitor for prosumers. This includes a better camera, more speakers and other tweaks.
“Apple has led the industry in delivering the world’s most advanced displays for pros to do their life’s best work, and today we do that once again with the introduction of the new Studio Display family,” said John Ternus, Apple’s senior vice president of hardware engineering, said in a press release. “Studio Display gets even better with a new 12MP Center Stage camera and powerful Thunderbolt 5 connectivity. And the Studio Display XDR is a huge leap forward for XDR technology, with a mini-LED backlight, 2000 nits of peak HDR brightness, advanced color accuracy, and a 120Hz refresh rate, transforming workflows like filmmaking, design and print, and 3D animation. It’s by far the world’s best pro display.”
Using Apple’s all-new Fusion Architecture with “super cores,” the new M5 Pro and M5 Max chips that Apple unveiled Tuesday in new MacBook Pro models will bring more than enough power to handle Apple Intelligence and plenty of other complex computing tasks, the company said.
“M5 Pro and M5 Max are a monumental leap forward for Apple silicon, leveraging our new Fusion Architecture to scale the capabilities of Apple silicon while preserving its core tenets of performance, power efficiency and unified memory architecture,” said Johny Srouji, Apple’s senior vice president of hardware technologies, in a press release.
“Both chips underscore our relentless pace of innovation, integrating the world’s fastest CPU cores, a next-generation GPU with Neural Accelerators, a faster Neural Engine and high-bandwidth, high-capacity memory — resulting in an unparalleled combination of performance, efficiency, and incredible on-device AI capabilities for MacBook Pro,” he added.
Apple’s long-rumored M5 Pro- and M5 Max-powered MacBook Pros are finally official. The new laptops look visually the same, but pack updated internals that promise a massive leap in performance.
“MacBook Pro with M5 Pro and M5 Max redefines what’s possible on a pro laptop, now up to 4x faster than the previous generation,” said John Ternus, Apple’s senior vice president of hardware engineering, in a press release Tuesday.
AI prompt generator VibeFarm gives you a new way to write, revise and reuse AI prompts so you achieve the best results in the shortest time. Just use this simple but sophisticated tool to create the perfect prompt, then feed it to your AI of choice.
After you achieve your goal, you can use VibeFarm to easily tweak your prompt and reproduce similarly stellar results time and time again. And right now, a lifetime subscription to VibeFarm costs just $99.99 (regularly $539).
Apple’s best-selling laptop got even better with Tuesday’s launch of the M5-powered MacBook Air. It features no major design changes, but it sports a faster processor than before, adds storage capacity and shifts to Apple’s N1 chip for improved connectivity.
“The new MacBook Air with M5 brings incredible performance and even more capability to the world’s most popular laptop,” said John Ternus, Apple’s senior vice president of Hardware Engineering. “With M5, MacBook Air powers through a wide range of tasks, from everyday productivity to creative workloads, and is even faster for AI.
“Now featuring double the starting storage, as well as Wi-Fi 7 and Bluetooth 6, in a sleek and durable design with long battery life, MacBook Air is the perfect laptop for anyone who values the unrivaled combination of performance and portability,” he added.
Apple’s iPhone 17 lineup has a new, more affordable addition: the iPhone 17e. It might look different from the rest of the family, but under the hood, it shares many of the same core components.
If you are trying to decide between the iPhone 17 and iPhone 17e, here’s the smarter option.
You don’t need to buy a new handset to bring a fresh look to your iPhone. Apple just unveiled the iPhone 17e, which comes with a beautiful wallpaper — and you can easily add it to your own device now.
Here’s how. (It really is easy.)
Mymanu Orb open-ear translating earbuds deliver real-time, AI-powered translation in more than 50 languages. They work for translating face-to-face conversations (movies and music, too), transcribing things like meetings and classes, and interpreting conversations going on around you.
And right now, you can grab a pair for just $139.99 — a $40 discount off the regular price.
March 2, 1987: Three years after releasing the original Macintosh 128K, Apple launches a proper sequel, the almighty Macintosh II.
Although four Mac models already have been released, the definitive, full-number name of the Macintosh II makes clear that this is a major upgrade for the product line. With a massive hardware boost, optional color display (!) and a new open architecture, it does not disappoint!
Apple on Monday introduced a new iPad Air powered by its M4 chip, upgrading the silicon in its midrange tablet to narrow the performance gap with the iPad Pro. In addition, the device comes with more RAM that’s also faster, plus new wireless networking chips that support Wi-Fi 7.
“iPad Air gives users more ways than ever to be creative and productive, offering powerful performance and incredible versatility to help them turn their ideas into reality,” said Bob Borchers, Apple’s vice president of worldwide product marketing, in a press release. “With its blazing performance thanks to M4, incredible AI capabilities, and game-changing iPadOS 26 features, there’s never been a better time to choose or upgrade to iPad Air.”
Apple launched the iPhone 17e on Monday, offering a new option for those who want a premium smartphone that won’t empty their bank account. The base version offers twice as much storage capacity as its predecessor, makes the jump to the latest Apple A19 processor and adds full support for MagSafe accessories.
“iPhone 17e combines powerful performance and features our users love at an exceptional value, making it a compelling option for customers looking to upgrade to the iPhone 17 family,” said Kaiann Drance, Apple’s vice president of worldwide iPhone product marketing, in a press release. “We know our customers want a product that will last, and iPhone 17e delivers just that. With A19 for incredible performance, double the entry storage, a smarter camera system, and enhanced durability, iPhone 17e is designed to stay fast, secure, and valuable for years to come.”
March 1, 1991: Apple introduces the Apple IIe Card, a $199 peripheral that lets users turn Macs into fully functioning Apple IIe computers.
The ability to emulate the popular Apple IIe on a Mac brings Apple’s two operating systems side by side for the first time. While not quite the equivalent of Apple letting you run iOS on a Mac today, it’s not a world away.
Soundcore unveiled its new Space 2 over-ear headphones at Mobile World Congress in Barcelona on Sunday. Aimed squarely at travelers and commuters, Space 2 combines advanced noise cancellation, extended battery life and personalized sound tuning — all at a price point that undercuts many competitors — $129.99.
This week on the Cult of Mac podcast: Apple’s prepping to launch something Monday, but who knows what? We put our professional reputations on the line once again with predictions about what’s coming next week, including the “special Apple Experience” set for March 4.
Writer, developer and Accidental Tech Podcast host Casey Liss joins us for our fun Apple predictions game — and you can play along, too!
Also on the Cult of Mac podcast:
Listen to this week’s episode of the Cult of Mac podcast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video live stream, embedded below.
CareerSprinter Pro gives you lifetime access to AI-powered resume, interview and salary tools that help you job hunt smarter and move your career forward with confidence — for a one-time payment of $49.99.
February 28, 2006: Apple introduces an upgraded Mac mini, an affordable computer powered by an Intel processor.
A “headless” Mac for entry-level users, it’s the third Apple computer to switch to Intel chips. Oh, and it makes one heckuva media player when plugged into a television set.
If you’re tired of your kids’ or partner’s music polluting your music recommendations and history, there’s a solution. While Apple Music does not offer a built-in private mode, you can make your own using a Focus mode.
Turn on a special Focus mode, and Apple Music will ignore all the songs, artists and albums that play next.
It’s even possible to enable your private mode when you connect to a specific Bluetooth speaker, like a living room sound system. Or when you enter a specific location, like work. Here’s how to set it up — keep reading or watch our quick video.
UPDATED: As expected, Apple launched the MacBook Pro with M5 Pro or M5 Max processors on Tuesday. Learn all about it:
The whole point of upgrading the MacBook Pro with the new M5 Pro or M5 Max processors is to boost performance. Although Apple has yet to announce the new high-speed chip variants, we can still make solid estimates of the increase to be expected. Spoiler alert: WOW.
Here’s the hefty CPU and GPU performance jumps to expect from the upcoming M5 Pro and M5 Max processors.
Ever wondered how closed-back and open-back headphones differ? Is one or the other better for your uses in your computer setup and elsewhere? What the heck is “impedance?”
I recently experimented with both open- and closed-back cans in my evolving setup. I’ve laid out all the considerations and key differences for you below. And you can find my gear in the links list at the bottom of this article.
The giant monster action of Monarch: Legacy of Monsters returned on Friday with season two stomping onto Apple TV. The series is set in the MonsterVerse that includes Godzilla and other kaiju, with Kong taking a giant-size role in the season that just premiered. Plus there’s a new Titan X to battle with.
Watch the new season two now on Apple TV, or get caught up with season one.
The new Aliro 1.0 communication protocol and credential standard could fundamentally change how iPhone users interact with smart locks, the Connectivity Standards Alliance said Thursday upon release of the specification. And it will affect usage not just at home, but in places like offices, hotels, colleges and apartment buildings.
UPDATED: As expected, Apple launched the MacBook Neo on Wednesday. Learn all about it:
There’s huge anticipation for the budget MacBook that’s rumored to launch soon. But a critical question about the laptop has yet to be answered: Just how much will it cost? We already know it’ll be the most affordable macOS notebook ever, and there’s plenty of speculation about the exact cost.
There’s definitely a level that the price cannot go above if Apple wants the low-cost MacBook to succeed. Trouble is, the ongoing AI boom might force Apple to increase the cost of the device above its original plan. That raises questions about how successful the budget laptop will be.
February 27, 1998: Apple discontinues work on the Newton MessagePad product line, the series of personal digital assistants the company launched five years earlier. It also stops development work on Newton OS, the operating system that the devices run upon.
“This decision is consistent with our strategy to focus all our software development resources on extending the Macintosh operating system,” Apple’s interim CEO Steve Jobs says in a press release. “To realize our ambitious plans we must focus all of our efforts in one direction.”