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Why Steve Jobs called Jony Ive ‘vain’

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Ive
Photo: Apple
Photo: Apple

As someone who seems to care far more about the perfection of the beautiful objects he creates than about the trappings of celebrity, one word you’d be unlikely to associated with Apple’s design guru Jony Ive is “vain.”

According to a story told by Ive at yesterday’s Vanity Fair New Establishment Summit that’s exactly the accusation that was once levelled at him by Steve Jobs, however.

Here’s why:

Bankrupt Apple supplier wants to close sapphire plant after less than 1 year

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This year will be the iPhone's biggest camera upgrade ever.
Sapphire is used to protect the iPhone's rear-facing iSight camera. Photo: Jim Merithew/Cult of Mac
Photo: Jim Merithew/Cult of Mac

GT Advanced Technologies is apparently getting out of the sapphire production game, after filing for Chapter 11 bankruptcy protection at the start of this week.

As reported by Re/code and the Wall Street Journal, the beleaguered company is asking the court’s permission to “wind down” operations at its sapphire manufacturing plant in Arizona — and, yes, for those keep track, that does come less than one year after the company first announced its game-changing deal with Apple.

ICYMI: Remembering Steve, new iPads are coming, and more

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Issue 58 brings some memories of Steve, products we'd like to see updated, and more! Cover: Rob LeFebvre/Cult of Mac
Issue 58 brings some memories of Steve, products we'd like to see updated, and more! Cover: Rob LeFebvre/Cult of Mac

It’s that time of the week again — all of Cult of Mac’s best news stories and features, compiled in one place to peruse easily on your iPad or iPhone. This week we’ve got heartfelt remembrances of Steve Jobs, some products we’d like to see updated along with the coming new iPads, a look at upcoming Twin Peaks in our modern era, and some hard lessons learned in running the top iPad magazine. Plus, some great new apps to look at and a reminder that the iPhone 6 continues to sell like, well, iPhones.

Dig into Cult of Mac Magazine October 10 Edition, Free on iTunes

Colored iMacs are coming back and other insane Apple rumors

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The Rumor: The iPad Air's mute switch will disappear next week.
The Verdict: I hope so. I use the mute switch all the time on my iPhone 6 Plus, but it never seems to get any use on the iPad, other than when I accidentally toggle it when flipping to landscape mode, and it gives Jony an excuse to shave an extra 0.5mm off the body, I'm sure he'll kill it quicker than he can pronounce aluminum.

The Rumor: The iPad Air's mute switch will disappear next week.

The Verdict: I hope so. I use the mute switch all the time on my iPhone 6 Plus, but it never seems to get any use on the iPad, other than when I accidentally toggle it when flipping to landscape mode, and it gives Jony an excuse to shave an extra 0.5mm off the body, I'm sure he'll kill it quicker than he can pronounce aluminum.


Apple will live stream its special event on October 16

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Watch Apple unveil its new iPads live. Screenshot: Apple.com
Watch Apple unveil its new iPads live. Screenshot: Apple.com

With Apple’s last keynote live stream being an utter disaster, we weren’t holding out much hope for another one in the foreseeable future. But the company has today posted a note on its website that confirms you will be able to tune into next Thursday’s iPad event via the Apple website.

Disney’s Tomorrowland teaser brings you a touch of the future

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Britt Robertson is given a gift that could change her destiny. Screengrab: Disney
Britt Robertson is given a gift that could change her destiny. Screengrab: Disney

A young girl gets out of jail and is given back her paltry few belongings. A baseball cap, some gum, and a pin. The pin? Isn’t hers.

“What if there was a place, a secret place,” says the voiceover in this new teaser trailer for Disney’s Tomorrowland, “where nothing was impossible. A miraculous place, where you could actually change the world.”

As she touches the pin, the world around her changes. She freaks out.

Says the man in the voiceover, “You wanna go?”

If this would have happened to me when I was a young kid, enthralled with the idea of sci-fi-themed Tomorrowland as the best place to go when visiting Walt Disney’s happiest place on earth, I would have grabbed the pin in a heartbeat. Check out the trailer below.

Apple seeds third OS Yosemite GM to devs

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Photo: Apple
Photo: Apple

Today Apple seeded the third golden master of OS X Yosemite to registered developers. The update is available in the Mac App Store for those already on the Yosemite GM and through the Dev Center.

It’s been only two days since the second Yosemite GM, which is curious given that Apple has typically saved the GM label for OS versions that are ready for public release. That wasn’t the case for last year’s Mavericks release, however, as it also underwent multiple GM updates.

Apple is expected to announce the public availability of Yosemite at next week’s media event, and these GM updates indicate that the company has needed to make last minute changes to the OS.

81 million iTunes users have ‘experienced’ U2’s free album

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An image of U2 from a video for
Apple's U2 marketing campaign cost over $100 million. Photo: Apple
Photo: Apple

It’s been one month since Apple blasted U2’s loud, proud, and totally free new album, Song of Innocence, onto every iTunes account in the world, and now the the complaints have died down, Eddie Cue has revealed how enormously successful the free album has been.

Over 81 million iTunes users have ‘experienced’ Song of Innocence Cue told Billboard, and further divulged that downloads of the album in its entirety have topped 26 million.

Amazon to take on Big Apple with brick-and-mortar retail store

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Photo: Flickr
Jeff Bezos is moving into brick-and-mortar retail. Photo: Flickr

First of all Microsoft announces plans for a flagship Fifth Avenue Store to compete with Apple’s iconic glass cube, and now Amazon apparently wants to get in on the brick-and-mortar game, too.

According to the Wall Street Journal, Amazon plans to open its first physical retail store in time for Christmas on Manhattan’s 34th Street.

While that might seem counter-intuitive for a company which essentially dealt the death knell to many brick-and-mortar stores, it’s designed to be an extension of the online experience — offering customers the ability to pick up orders placed online, or return and exchange products.

Carl Icahn thinks his Apple stock should be worth double current value

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Credit: Tactus.com
Credit: Tactus.com

It’s likely that Tim Cook doesn’t exactly look forward to hearing from Carl Icahn, but it’s difficult to argue that the activist investor isn’t a massive cheerleader for Apple.

As promised, Icahn published his open letter to Tim Cook today and the big surprise (spoiler alert!) is that he feels his 45 million shares of AAPL stock are grossly undervalued.

In a message entitled “Sale: Apple Shares at Half Price,” Icahn explains why he believes Apple stock is currently trading at half its true value, instead claiming it should be priced at $203 per share — based on growth forecast for the next two years, alongside the company’s massive cash reserves.

2GB RAM chips allegedly destined for iPad Air 2 leak online

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iPAdAir
The next iPad Air could be in for a RAM upgrade. Photo: Apple

iPhone 6 buyers were slightly disappointed to learn that Apple’s newest smartphones only come with 1GB of RAM, but according to the Chinese site GeekBar, Apple is planning to beef up performance on the iPad Air by packing 2GB of RAM onto the new tablet.

The third-party Apple repair site posted a photo on Weibo of what it claims are the new 2GB RAM chips made by Japanese manufacturer, Elpida. Take a look at the chips below :

This fun app sends emoticons as big as your feelings

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Screenshots: Cult of Mac
I'm feeling a bit Rocky Horror, here. Screenshots: Gina Pell/LOLy

Tired of being stuck with tiny little Emojis?

Well, the developer for new app LOLy has the solution: huge, animated emoticons that you can send to friends via text message, Facebook, or email. You can also just copy them and send along to any other text-accepting app, like Twitter, Kik, or Whatsapp.

The images are cute and fun to send, and once you’ve used the images included with the free LOLy app, you’ll want to grab a couple more packs for $0.99 each.

“I primarily designed this app for women with a focus on the 30s-50s demographic,” says app developer Gina Pell. “I had a hunch that most emoji were geared towards teens and lacked the sophistication, style, or wit that my friends or I would find interesting.”

Apple’s sapphire supplier wants to keep bankruptcy details under wraps

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This year will be the iPhone's biggest camera upgrade ever.
Sapphire is used to protect the iPhone's rear-facing iSight camera. Photo: Jim Merithew/Cult of Mac
Photo: Jim Merithew/Cult of Mac

How GT Advanced Technologies could have filed for bankruptcy, despite Apple’s best efforts to prop it up, is still something of a mystery — and it’ll stay like that if the company gets its way.

According to a Reuters report, GT Advanced has requested that the New Hampshire bankruptcy court currently overseeing its case put the kibosh on releasing key documents related to a “third party,” claiming that this would allow it avoid paying damages thanks to confidentiality agreements.

9 sci-fi movie blockbusters begging for sequels

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There have been reports of a sequel to this 1996 aliens-invade-the-world blockbuster going back years. Roland Emmerich even has a cutesy name for it: ID4-EVER. But will we actually see it? Amidst plenty of conflicting reports it’s still looking like a toss-up, although it would be great fun were it to happen.Taking place two decades after the original alien invasion, this sequel could be a fun bit of speculative sci-fi about how the world would react in the aftermath of interstellar beings arriving to blow us all up. The original’s special effects still stand up today, but there’s no doubt that 2014-era CGI could help take everything to the next level.Photo: 20th Century Fox

There have been reports of a sequel to this 1996 aliens-invade-the-world blockbuster going back years. Roland Emmerich even has a cutesy name for it: ID4-EVER. But will we actually see it? Amidst plenty of conflicting reports it’s still looking like a toss-up, although it would be great fun were it to happen.

Taking place two decades after the original alien invasion, this sequel could be a fun bit of speculative sci-fi about how the world would react in the aftermath of interstellar beings arriving to blow us all up. The original’s special effects still stand up today, but there’s no doubt that 2014-era CGI could help take everything to the next level.

Photo: 20th Century Fox


Incredible iPhone 6 demand pushes 12-inch iPad launch to 2015

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The iPad Pro could delay the iPad Air, cancel the iPad mini.
Photo: CURVED
Photo: CURVED

Massive demand for the iPhone 6 and 6 Plus may have resulted in Apple’s eagerly anticipated 12.9-inch Retina iPad being pushed back to 2015, according to a new report in the Wall Street Journal. This chimes with August reports from Bloomberg claiming that the mythical iPad Maxi would arrive by early next year.

Apple reportedly planned to produce the larger iPad in mass volume starting in December, but had to put that idea on hold so its supply chain can fulfill iPhone 6 orders — particularly for the iPhone 6 Plus, which has proven more popular than even Apple expected.

What if Bendgate comes to the next iPad?

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Current rumor suggests that the next iPad Air will be even thinner than the last one.

And as we know from the release of the last iPhone, when something’s thinner… well, it’s likely to get bent.

So what will happen if Bendgate comes to the iPad? Our favorite concept designer Martin Hajek imagines the next iPad Air if it proves as pliable as the iPhone 6.

There are more images after the jump. What do you think?

Apple TV + Philips? The first HDTV with built-in iTunes and AirPlay has been announced

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The next version of Apple TV may allow you to take your viewing with you wherever you go. Photo: Apple
Photo: Apple

Update: False alarm. As we suggested was a possibility, Philips was misunderstood by a reporter. They are actually just bundling Apple TV’s with new televisions, not building in the hardware.

We don’t know exactly what Apple plans on announcing next Thursday, but one thing’s for sure: It’s not just new iPads.

The tagline for the event — “It’s been far too long” — implies that we’re about to see a new version of a product that hasn’t been updated for a while.

One strong candidate is the Apple TV. But if a (possibly premature) announcement by consumer electronics company Philips is anything to go by, Apple might not just be giving the Apple TV a spec bump. Cupertino might announce instead that it will be integrating Apple TV hardware into third-party television sets!

Apple named world’s most valuable brand for second year running

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Apple hell. Like a hot Samsung retail store. Photo: GDS-Productions/Flickr
Photo: GDS-Productions/Flickr CC

Apple has retained its position as the world’s most valuable brand, according to the latest Interbrand’s Best Global Brands report. Last year Cupertino seized the No. 1 spot from Coca-Cola, a company 90 years older than Apple.

The report valued Apple’s brand at a whopping $118.9 billion, compared to the $100 billion it was valued at in 2013. In doing so it beat out Google, Coca-Cola, IBM and Microsoft, which filled out the remaining top five spots on the list.

Other tech companies which ranked highly on the top 100 list included Samsung (No. 7), Intel (No. 12), Cisco (No. 14), Amazon (No. 15) and Facebook (No. 29).

When Twin Peaks enters the iPhone era, things are bound to get even weirder

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Photo: Natasha Masharova/Flickr CC
How will director David Lynch bring Twin Peaks into the smartphone era? Photo: Natasha Masharova/Flickr CC

When Twin Peaks mesmerized us with its weird mix of mystery, mysticism and Americana in the early ’90s, smartphones didn’t exist. But even if the iPhone had already conquered the world, it’s possible nobody in the small Pacific Northwest town that served as the show’s setting would have owned one.

The forested fantasyland of Twin Peaks was a purposely backward backdrop upon which series creators David Lynch and Mark Frost could project their twisted vision of the darkness that lurks below the wholesome surface of American society. While the show was set in 1989, the small-town setting was a deliberate throwback to ’50s-style innocence, which was quickly shattered by the discovery of a beautiful teen’s corpse.

When Twin Peaks resurfaces in 2016 on Showtime, the cultural landscape will have changed radically from where the series left off a quarter-century ago. What kind of fascinating freak show will Lynch and Frost craft as they bring the show into the digital age?

Apple shipped a massive 4.9 million Macs in Q3

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New 27-inch Retina iMacs will usher in a new age of Ultra HD displays.
Photo: Apple

To paraphrase Mark Twain, reports about the death of PCs have been greatly exaggerated. Or they have for Apple, at least.

According to new numbers from market analysts IDC, Apple sold an impressive 4.9 million Macs in the third quarter of 2014, representing an overall increase of 8.9% year-over-year. What does that mean? In short, that Apple is now in the top five PC vendors worldwide based on number of units shipped.

The latest iOS 8.1 beta hints the next iPad could come with a Super Retina display

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Before the iPhone 6 was officially announced, developers confirmed the higher resolution of the iPhone 6 by examining the beta for iOS 8, specifically in the way apps would prefer to load a 3x image over the 2x image on existing Retina Devices.

Now the iOS 8.1 beta is out, and developers are discovering that it will similarly call up 3x versions of many iPad UI assets, implying that the iPad could be seeing a resolution bump sometime soon.