If you felt worried about Apple’s supposed lack of innovation, today’s action-packed WWDC keynote should have allayed your fears. Apple execs sprinted through a 2.5-hour technology showcase filled with hardware updates, serious software upgrades and even a whole new product category.
The whirlwind presentation showed the end result of a busy company with almost unimaginable assets. Far more than a sleepy kickoff to an annual developers confab, today’s stunning presentation showed the magical output of an innovation machine firing on all cylinders.
Anyone who pegged Tim Cook as asleep at the wheel better think again. Here are the key takeaways from Apple’s Worldwide Developers Conference 2017 keynote.