Apple Store retail guru Angela Ahrendts says that the secret behind Apple’s success is its culture, telling an interviewer that, “The company was built to change people’s lives.”
The dedication to keeping not just customers, but also employees, feeling like they’re part of a greater mission is paying off in a big way, too — with Ahrendts noting that last year Apple Stores had their highest employee retention rate in history, with 81 percent of people staying put.