The new Mac Pro proves Apple’s still got it! Plus, our best of the year picks, on The CultCast

By

CultCast 418
Apple's back, and the Mac Pro proves it.
Photo: @YSR50

This week on The CultCast: The Mac Pro isn’t just a beauty, it’s also a beast. We cover our first impressions, plus discuss some of the insane upgrades available for Apple’s new powerhouse Mac. Plus, we reveal more of our favorite tech, shows, movies and more in our Best of the Year picks, part 2!

This episode supported by

Easily create a beautiful website all by yourself, at Squarespace.com/cultcast. Use offer code CultCast at checkout to get 10% off your first purchase of a website or domain.

Apple doesn’t want you defiling Pro Display XDR’s special glass with a regular cloth

By

Apple doesn’t want you defiling Mac Pro’s special glass with a regular cloth
Don't even think about it!
Photo: Anders Adermark/Flickr CC

Whether it’s designing its own pizza box or custom, err, sheets of paper, Apple sure likes having its own proprietary version of things it doesn’t deem quite good enough.

The same is true of the new Pro Display XDR with nano-texture glass for the Mac Pro. No, we’re not talking about the screen itself; but rather Apple’s insistence that you clean it using a special Apple-approved cleaning cloth. But there’s a good reason for it.

Apple’s powerful Mac Pro and Pro Display XDR arrive at last

By

The new Mac Pro is a beautiful beast.
The 2019 Mac Pro workstation and 6K Pro Display XDR display can be ordered today.
Photo: Apple

The wait for the most powerful — and the most expensive — macOS computer ever just ended. Apple began taking orders for the 2019 Mac Pro this morning, after announcing the workstation that boasts a 28-core processor way back in June.

The companion 32-inch Pro Display XDR went up for sale today, too, also at a price that only professionals can afford.

We may be waiting until 2020 for new iPad Pro, 16-inch MacBook

By

Apple Smart Keyboard Folio turns the 2018 iPad Pro into a notebook.
Cross a new iPad Pro off your Christmas list.
Photo: Apple

You could be waiting longer than anticipated to get your hands on Apple’s next-generation iPad Pro. One trusted analyst says the refresh will arrive in early 2020 with the iPhone SE 2, while the 16-inch MacBook Pro will come even later.

This could mean that October Apple event we’ve all been waiting for won’t happen after all.

macOS Catalina revives Expansion Slot Utility app for new Mac Pro

By

Expansion-Slot-Utility-Catalina
Expansion Slot Utility reborn in macOS Catalina.
Photo: Steve Moser

Apple’s latest macOS Catalina beta revives the long-lost Expansion Slot Utility app for the new Mac Pro.

Now updated to version 2.0, the app helps users configure things like video cards, audio adapters, and more. It went away for a while after the introduction of the 2013 Mac Pro — but it will be called into action again when the 2019 Mac Pro makes its debut.

How Apple tricks our brains into accepting high prices

By

This genius psychological tactic makes Apple's high prices seem totally reasonable.
This genius psychological tactic makes Apple's high prices seem totally reasonable.
Photo: meo/Pexels CC

During the WWDC 2019 keynote, most of Apple’s latest creations drew enthusiastic applause, with one notable exception. The price of Apple’s new Pro Display XDR elicited a somewhat cooler response. But considering just how expensive the monitor is, the fact that it got any applause at all was pretty remarkable.

This is not the first time Apple has had to convince us to pony up for an eye-watering sticker price. Cupertino pulls from a well-established playbook for its keynotes, often employing behavioral science techniques to help soften the blow. (To our brains at least, if not to our wallets).

Mac Pro’s monster price tag is actually a steal

By

Mac Pro
The new Mac Pro drew a lot of attention in the demo room.
Photo: Apple

WWDC 2019 bug That outrage you’re feeling over the cost of Apple’s new Mac Pro is your first clue this computer is not for you.

In fact, it’s not a computer, it’s a workstation. And for those who work in jobs requiring fast, sophisticated set-ups, the new Mac Pro — even once they pay for all the beefy components — comes with a fair price tag.