Just under 18 months after its launch, Apple is set to make more changes to its iAd mobile advertising service in a bid to attract more customers. The Cupertino company is hoping to claw back some of the ground it’s quickly losing to Google’s AdMob service by reducing the initial buy-in to iAd, and changing the way in which advertisers pay.
Apple Makes More Changes To iAd As It Hopes To Attract More Customers [Report]
![Apple Makes More Changes To iAd As It Hopes To Attract More Customers [Report] iad-producer-feature](https://cdn.cultofmac.com/wp-content/uploads/2011/12/iad-producer-feature.jpg)