iPad growth offer advertisers new kinds of opportunities
Lead by the iPad, tablets, and other non-phone devices accounted for 20% of mobile ads during the first quarter of 2012. That number is up 5% from the first quarter of last year. The increase reflects a change in the mix of mobile devices that people use to consume content and may have implications for the entire ad industry – mobile and otherwise.
Every now and again you find something on the App Store that brings a smile to your face because you know it’s new, it’s different, and it does something that no other app has done before. Hueless is a one dollar black-and-white camera app that meets all those criteria and more, and after just a day of shooting with it, I think I’m in love.
iPhone halo effect improves public perception of mobile carriers
Sprint took a gamble on the iPhone last fall. In exchange for getting the iPhone 4 and 4S on its network, the company agreed to pay $15 billion in subsidies over the next four years. The company acknowledged that it pays 40% more to subsidize the iPhone than it does for Android, BlackBerry, and Windows Phone handsets. To get shareholders on board, Sprint CEO Dan Hesse actually gave up $3.25 million in compensation.
It looks like Sprint’s investment may be paying off in unexpected. A new study by the Yankee Group revealed this week that the iPhone has a halo effect for carriers as well as it does for other Apple products – an effect that dramatically changed public perception of Sprint once it began carried the iPhone.
Sony has long had an inexplicable love affair with proprietary connectors, accessories, anything. From Memory Sticks to ATRAC Minidiscs to annoying headphone sockets on phones, Sony’s philosophy seems to be “if you can piss off a customer, why not do it?”
And so it is with the NEX mirrorless cameras. Excellent devices in almost every way, unless you want to use a flash, in which case you have to spring for one of Sony’s own specialty units. Still, this customer hatred is at least good news for third-party accessory makers, and NEX Proshop will now sell you an adapter that adds a proper hot-shoe and PC socket to your NEX camera.
May is Mobile Management Month at Cult of Mac, where we will be profiling a different mobile management company every weekday. You can find all previous entries here and read our Mobile Management manifesto here.
This post is brought to you by SolarWinds, an IT software management company with more than 93,000 customers worldwide – from Fortune 500 enterprises to small businesses. Click here to download a free 30-Day Trial of Mobile Admin from SolarWinds. Author: Denny LeCompte Coauthor: Stephanie Mitchell.
Which smartphone or tablet are you bringing to work?
With the constant stream of news emerging in the Apple versus Android battle, we think it’s time to look at which devices the IT pros are choosing, and how recent trends are affecting what devices are brought into work.
Download the second Infinity Blade II content update now.
Infinity Blade II is one of those essential games that every iOS user should own. Its intense hack and slash gameplay makes it a joy to play over and over again, and its stunning 3D visuals are the perfect masterpiece for showcasing the abilities of your iOS device. What’s more, it just keeps getting better with each and every update.
The latest, version 1.2, is named ‘Vault of Fears’, and it delivers new areas with new secrets, new enemies, and new items.
1-3 Business Days. It took Apple four months to get iPad 2 shipping times to this level last year.
After two months of scarcity, Apple’s finally gotten its new iPad production ramped up enough to get a new iPad to you the same week you ordered one, from a Foxconn factory straight to your door in 1-3 business days. Just three weeks ago, it still took 3-5 business days for Apple to ship a new iPad to an online customer. In another three weeks, you might be able to overnight one.
Apple’s done a lot better with new iPad supply compared to the iPad 2. Not only did everyone who wanted one on launch day pretty much get one, but it took Apple about four months last year to get shipping times down to 1-3 business days, and five months to get it down to within 24 hours. Let’s hope this is a trend towards having enough supply to go around that continues with the iPhone 5.
One interesting moment during last year’s WWDC keynote was when Steve Jobs said that Apple was moving beyond the digital hub strategy it had embraced for years. He talked about how our computers are no longer the hub of our digital life and said that Apple was demoting the Macs and PCs and making them just another device like an iPhone or iPad.
That message set the stage for iCloud and for cord-free iOS devices that don’t need a Mac or PC for activation, backup, or sync.
There was also a much subtler message, however, that no one really picked up on at that time. In making the Mac just another device, Apple was likely laying the groundwork to change how companies and schools manage Macs – essentially treating them as just another device and bringing the mobile device management (MDM) paradigm introduced in iOS 4 to OS X and Mac management.
The creators of the popular Bump app that lets you share contact information and photos by simply bumping two phones together has bumped up their magic to include your computer. Thanks to today’s update, users will now be able to “magically” transfer their photos from their phone to their computer by simply bumping their phone against their keyboards spacebar. Say what? Yea, and the best part is there’s no additional software needed!
Meehan made officers work overtime to find his son's stolen iPhone.
The first thing the vast majority of us would do in the event that our precious iPhone is stolen is load up the Find My iPhone feature within iCloud and then call the Police and tell them where the shameless thug is located, in the hope that they’ll find the time to go and recover our device. Some of us may even take matters into our own hands and try to recover it ourselves (but that’s not really recommended.)
But when Michael Meehan’s son had his iPhone stolen, he took advantage of his position as Chief of Police in Berkeley, California, and ordered ten of his officers to track it down. All off the books.
French newspaper Le Figaro is reporting that Apple’s European, Middle East and Africa aVP, Pascal Cagni, has resigned from Apple after a twelve year tenure, having first been appointed by Steve Jobs directly back in April 2000.
In that last dozen years, Cagni drove revenue in Europe from $1 billion to more than $19 billion.
Right now, Cagni’s LinkedIn profile still lists him as employed by Apple.
We’ve reached out to Apple for confirmation. More as we get it.
While the majority of Americans celebrate Memorial Day with barbecues and lawn darts, Rockstar Games is celebrating with pimps, hoes, and enough bloodshed to paint any street red. Now until May 28th, Rockstar Games will be offering its sandbox hit Grand Theft Auto III for $.99 (that’s 80% off). For less than the cost of a hotdog, you’ll be able to enjoy:
You know how in many Google web apps you can just press CMD-? to bring up an overlay containing all the keyboard shortcuts available? (you did know that, right?) Well, now you can do the same with any app on your Mac using the sweet and simple CheatSheet, a free app with this one single purpose.
See this? It's just another way Android is hopelessly fragmented.
We already know that between hundreds of different Android builds and handsets, Google’s smartphone OS is hopelessly fragmented, and requires immense expense and time on the part of developers to get even a simple app working reliably.
But the problem with Android — and why it’s such a bitch to develop for — goes deeper than just too many handsets and OS builds to support. Even developing a simple music app for Android is a nightmare due to Android fragmentation, because Google couldn’t even get volume control on Android right out of the box.
Apple's One to One sessions are ideal for those who want to learn more about their Mac or iOS devices.
Apple has today introduced a number of new features to its One to One program, which provides personal and group training to those with Mac and iOS devices. In addition to a redesigned website, the $99 per year subscription service now offers shorter, 30-minute sessions; more tutorial videos; VoiceOver support for the visually impaired, and more.
Ever notice that Instapaper never seems to switch off your iPad or iPhone’s display while you’re reading, no matter how long you get distracted while reading, nor how slowly you read a page, whereas iBooks and Kindle regularly go dark if you don’t keep up a good pace? No? That’s because you’re not supposed to, even though Instapaper developer Marco Arment spend quite a lot of effort tweaking the app to do it.
A group of developers have banded together to celebrate their freedom to price their games how they like within specific online stores. Most online app stores give developers this freedom, but others such as the Amazon App Store do not. Amazon allows a developer to set a recommended price for their app but reserves the right to change that price whenever they want. I can’t really think of another app store besides the Amazon App Store, so this coalition almost feels like an anti-Amazon App Store celebration to me.
Cuckoo works with your iPhone and lasts for a year on a single button cell
The Pebble watch is pretty neat and all ($10 million can’t all be totally wrong), but even with e-ink and low-powered Bluetooth it still needs charging way more than a regular watch. It’s also rather plasticky and dorky-looking.
The Cuckoo might not be able to fix the second part, looking as it does like a rather dull take on a Swatch, but it can certainly fix the first.
Launchpad brings the iOS Home screen look to the Mac.
When Launchpad first rocketed (sorry) onto the scene in Mac OS X Lion, most people were firmly in the “hate it” or “love it” camp. There didn’t seem to be much in between, but maybe that’s just due to the contentious nature of the internets. Regardless, today’s tip is firmly in the “love it” camp, showing you how to clean up Launchpad, add in just the Apps you want to use, and then a quick trick for clearing the background to show off that cool iOS-like Earth from space picture.
"There's a hole in my MacBook, dear Liza, dear Liza."
There are a long list of advantages that come with owning a Mac, but premium machines come with premium price tags. As such, we’re always on the lookout for fantastic deals on Apple’s latest releases, and we’ve found a terrific one on Craigslist. For just $200, you can pick up a late-2011 13-inch MacBook Pro with a 2.4GHz Core i5 processor and 4GB of RAM.
There’s only one caveat: You’ll have to work around six massive bullet wounds.
We’ve been waiting a long time for Pod2g and his team to release the untethered jailbreak for devices running iOS 5.1.1, but that wait could soon be over. It was already confirmed earlier this week that Absinthe 2.0 was just a matter of days away, sparking speculation that hackers will pull a “one more thing” announcement on the last day of this week’s “Hack in the Box” conference in Amsterdam.
According to the event’s official Twitter feed, that’s exactly what’s going to happen.
So far it’s been pretty consistent: Each time we review a set of Ultimate Ears ‘phones, the bar leaps up a few notches as our expectations regarding the outfit’s offerings rise. After reviewing the 350, 700, and especially the 600vi — which garnered a best-in-class verdict — we were expecting the TripleFi 10 ($400) to slay vampires and cure cancer.
Of Ultimate Ears’ more serious offerings — and by serious, I’m referring to UE’s armature-equipped models, which start at $100 — the TripleFi 10 is by far the most serious, with three drivers and a crossover in each ear, pro-level detachable leads, the thickest cable we’ve ever seen on an IEM, Comply foam tips (the best tips, period) and a sound signature that’ll have you madly running through your entire music catalog with a big, gleeful smile plastered all over your face.
The Apple iPad is the fastest-growing consumer electronics device in history. But what’s it for? Where do you use it?
As a hard-core iPad fan since day one and a certifiable foodie, I can tell you that the kitchen is the single best place to use an iPad. Sure, you can bring your iPad into the kitchen. But you really should buy your kitchen its very own.
Don’t think of it as a needless expense; think of it as the cheapest possible way to transform your kitchen into the futuristic smart kitchen of tomorrow. For less than $600, you can give your kitchen abilities that even the most optimistic futurists never dreamed of. It’s a wonderful time to be a gadget-happy foodie.
Yahoo announced tonight the launch of its new search platform, Axis. The idea here is that users can search the web using their iPad, iPhone or computer and then pick up that search when they move from one device to the next. It’s a cool idea, and one that we hope other search companies pick up soon.
Yahoo is touting Axis as a one-step search solution, allowing users to visually search the web from any other web page without having to leave that page to search. The visual layout on the app looks a lot like the Pulse News app, with previews of web search destination sites listed in swipe-able rows on a black background.
You’ve seen Stephen Spielberg’s film, Minority Report, right? Tom Cruise’s character stands in front of virtual screens, puts on a pair of gloves, and manipulates the data and the memories without touching a thing. Well, the super brains at MIT’s media lab have taken the first step toward that reality, using Apple’s magical device as a display screen and a special glove/attachment combo to interact with it.
The video the group has released shows some pretty fancy stuff, drawing objects in 3D real time, and then manipulating them in collaboration with others. There’s even some slick Minority Report-style interface there, with researches moving red and blue rectangles around in the virtual space they’ve created on the iPad.