Lesser brands like Samsung have to splash some serious cash to give the impression that they’re cool pieces of technology, but Apple’s so ubiquitous that pop stars are seemingly lining up to feature its products in their music videos.
The latest to create an unofficial Apple ad is pop songstress Charli XCX (a.k.a. the girl who sang the hook on Iggy Azalea’s “Fancy”). In her new video “Famous” — debuted as part of this week’s YouTube Music Award Show — Charli dances around her bedroom texting and watching videos on her iPhone and iPad, before both devices run out of battery, at which point she’s whisked off on a surreal adventure.
Check it out below: