Apple has debuted a series of new eye-catching 12-second ads showing off the ease with which Apple Pay can be used.
Titled “Groceries,” “Coffee,” Kicks,” and “Grooming,” the ads are part of Apple’s continued drive to get users to adopt is mobile payments service. Check them out below.
A historic milestone occurred April 3, 1973: the very first call on a mobile phone. It was the phone equivalent of landing on the moon.
But that call wasn’t an inspirational message — some equivalent of “a giant leap for mankind.” Nope, Martin Cooper, who headed up Motorola’s team developing the cell phone, called Joel Engel, his equivalent at AT&T’s Bell Labs, to brag that his company had won the race to produce a working device.
John Giannandrea used to run Google’s artificial intelligence division, but now he works for Apple. He’s leading the drive to make the company’s Siri voice assistant smarter, a goal many would agree is overdue.
This is the most high-profile move yet in Apple’s ongoing drive to hire more talent for the Siri team.
The pay gap between men and women appears to be lowering for Apple employees in the U.K.
Apple revealed today that its male employees in the U.K. make 5% more than females on average. However, the median pay favored women by 2%.
The Apple Pencil, now compatible with pretty much all new iPads, is not just good for drawing and writing. Because if its bevvy of sensors — tilt, pressure, acceleration, and orientation — the Apple Pencil is also a pretty good musical instrument. Pen2Bow is a new iPad app which turns the Pencil into a violin bow, letting you use all of these natural gestures to play a virtual violin.
An Australian woman claims her mother-in-law was killed in their home by unknown assilants, but data from the victim’s Apple Watch contradicts that testimony.
An Apple Watch tracks the wearer’s heartbeat. This means it knows exactly when that heart stops, allowing Adelaide police to know precisely when this murder had taken place. And that was far earlier than claimed.
HomePod owners no longer need to be a developer to test AirPlay 2.
Apple seeded the first public beta of iOS 11.4 to testers today, allowing anyone who signs up for the beta testing program to play with some of the new features coming out later this spring.
Snapchat just rolled out a big update that gives users the ability to tag friends in Stories and enjoy chaotic group video chats with up to 16 people. It has also added support for even more ridiculous voice calls that support up to 32 people.
The elderly can be grumpy, and Sumner Redstone is a prime example. The man who owns most of CBS now lets an iPad do most of his talking, and the only responses are “yes,” “no,” and “f— you.”
When you break your iPhone, you want it fixed fast and frugally. That’s why our cheap iPhone repair service stands out. We’ll get your broken iPhone fixed up and shipped back to you in no time, at an extremely competitive price.
Apple has rolled out its new music video-oriented Apple Music app update for Android.
Now available to download in the Google Play store, the Apple Music 2.4.2 update boasts the same “music video experience” recently added with iOS 11.3. That means that users can access a plethora of exclusive music video playlists curated by Apple.
Apple is under fire for nagging iPhone users to activate Apple Pay.
Some users say its persistent notifications in iOS are “the most aggressive” push Apple has ever made to encourage users to adopt a new service. Analysts are even labeling it “antitrust behavior.”
Apple only just got done introducing the new iPad at its recent education-themed event, and already the folks at iFixit have gotten hold of a unit and broken it open.
Their findings? That the device is virtually identical to last year’s iPad, albeit with a few cheaper touches like not laminating the screen. The most notable part is that, despite the new focus on the education market, the new iPad remains next to impossible to repair. Tsk, tsk!
Happy birthday to the iPad.
Apple’s revolutionary tablet first went on sale eight years ago today, two months after its big unveiling at the Yerba Buena Center for the Arts in San Francisco. It remains the best tablet money can buy, and recent rumors have claimed it’s going to get even better in 2018.
Apple is going all-in on MicroLED displays, a new report claims. The company is reportedly gearing up to use the next-gen displays in future Apple Watches, Macs and even an as-yet-unreleased wearable device, which could be Apple’s augmented reality glasses.
The first MicroLED displays may arrive sooner than expected, too.
Buyers just aren’t going for the latest iPhone models. An industry analyst says nearly half the handsets Apple shipped last quarter were older devices, not the company’s latest.
Even worse, the Apple reportedly sold about 45 million devices, down about 13 percent from the same quarter a year ago.
The date for Apple’s second financial earnings call of 2018 was revealed on its investors’ website today, setting Tuesday, May 1, as the big date.
Apple has reportedly been facing slumping iPhone sales amid waning demand for the iPhone X. Investors will find out just how bad (or good) the sales figures are when Tim Cook and CFO Luca Maestri go over all the numbers at 2 p.m. Pacific. Per usual, Cult of Mac will be here live-blogging the whole thing.
Apple Watch sells very well, but apparently not strongly enough for some companies. A deadline requiring developers to base their apps on newer versions of watchOS just passed, and some businesses choose to pull their software rather than update it.
Instagram garnered the most attention, but there are surely other examples.
The iPhone X and iPhone 8 significantly outlast the Galaxy S9 on a single charge. Samsung once mocked the iPhone for its battery life, but the shoe is on the other foot now — benchmarks indicate that the the iPhone X goes more than an hour longer than the Galaxy S9.
The next Mac you buy may not have Intel inside.
Apple is pushing forward with plans to ditch Intel’s processors in favor of its own chips, according to a new report that claims the transition away from Intel CPUs will likely take multiple steps.
Developers received the first beta build of Apple’s new iOS 11.4 software update, bringing a ton of bug changes and performance improvements to go with a couple of new features.
iOS 11.4 beta 1 can be downloaded directly from Apple’s developer center. You can install it as an over-the-air update once you install the proper profile to your iOS device. The first beta builds of tvOS 11.4 and watchOS 4.3.1 were also released to developers this morning.
Jony Ive designs all iPhones, iPads, and Macs, and he says in a new interview that he’s a hands-on part of the creation process all the way through, not just a guy who makes sketches. Apple’s top designer also talks about his relationship with former Apple CEO Steve Jobs.
Fortnite, the hottest game of 2018, is finally available on iOS for everyone to download, no invite code needed.
The game has been in beta on iOS the last few weeks and required a special invite code to get in on the battle royal action. Now anyone with an iPhone SE or later can get in on the action anywhere you have an internet connection.
Facebook CEO Mark Zuckerberg has taken exception to Apple CEO Tim Cook’s comments that Facebook doesn’t care about its customers because it sells their data to advertisers.
Zuck went on the defensive in one of his first interviews since news broke that Cambridge Analytica leaked the personal data of 50 million users. The interview touched a number of topics, but when asked specifically about Cook’s comments Zuckerberg unleashed a tangent on why Tim Cook is wrong.
What’s next for Apple? We’ll find out in June, when the company hosts devs from around the world at the Worldwide Developers Conference 2018.
Every year, the event gives Cupertino execs a chance to show off Apple’s new software and hardware. It’s a chance for outsiders to get a direct look at what’s in the Apple product pipeline. In the video below, we round up all the latest WWDC 2018 rumors to give you a heads-up about what’s on the horizon.