Sprint took a huge hit when it brought on the iPhone. While Apple’s smartphone has undoubtedly been a godsend for the smaller carrier, Sprint signed on to pay over $15 billion in iPhone subsidies over the next four years. Sprint Nextel CEO Dan Hesse even took a $3.25 million pay cut to appease shareholders after his company agreed to the pricey iPhone deal with Apple. You’d think that Hesse would be a little peeved.
He’s not. On the contrary, Hesse reiterated today that he believes Sprint’s iPhone customers will become its most profitable subscribers. The only catch is that Sprint won’t make money on the iPhone until at least 2015.