We can forget about big new features for iOS 12. Apple is focused on “addressing performance and quality issues” in 2018, according to a new report. Here are five things that should be at the top of the company’s repair list.
The iPhone X is being cast as a failure for Apple in some parts of the press, but according to the latest figures from Kantar Worldpanel ComTech, the flagship iPhone was in the three top-selling phones across Europe, Japan, Australia, and the United States in the month of December.
Apple’s high price for the handset? Vindicated.
Apple’s market value has fallen $46 billion in a week amid reports that iPhone X isn’t selling.
A growing number of analysts and news outlets have claimed that Apple is cutting production due to weaker-than-expected demand for its flagship device. The Wall Street Journal is the latest to corroborate the claims.
Apple has come out with a colorful new ad for the iPhone X that shows off the device’s amazing selfie camera at one of the most craziest parties in the world: Carnaval in Brazil.
The new ad is part of Apple’s push to make more regional ads. Apple made a similar ad for Carnaval last year that focused on Portrait Mode on the iPhone 7 Plus.
Watch the fun new ad:
Apple has reportedly halved its production target for the iPhone X, a new report claims.
In the three month period starting January, Apple reportedly planned to manufacture 40 million handsets during the quarter. It is now aiming for around 20 million units, based on “slower-than-expected sales in the year-end holiday shopping season” in the U.S., Europe, and China.
In a weekend report to investors, reliable Apple analyst Ming-Chi Kuo of KGI Securities reiterates that Apple is planning two OLED iPhones and one LCD model for this year. The two OLED models, he says, be 5.8- and 6.5-inches in size, while the LCD model will be 6.1-inches.
This differs from a report last week suggesting that Apple is leaning toward two LCD iPhones and a single larger OLED model for its 2018-era iPhones.
Apple has whipped up some new commercials to celebrate the upcoming Grammy Awards by combining some of today’s best artists with the iPhone X’s new Animoji feature.
The new ads, titled “Amigos” and “Alien,” feature Migos singing their song “Stir Fly” and Childish Gambino performing “Redbone.” Migos appear as a fox, dog and pile of poop, while Gambino appears as an alien.
Check it out:
One of the biggest directors in Hollywood is ready to totally embrace filming on the iPhone.
Steven Soderbergh — whose titles include everything from Ocean’s Eleven to Magic Mike — filmed his latest movie entirely an iPhone. Only instead of using it as a gimmick, Soderbergh says he’s likely going to start using iPhone on most of his future films.
Apple’s first big product launch of 2018 is finally here after the HomePod launch was pushed back last year.
HomePod pre-orders are set to open to the public in just a few hours on Friday, January 25th. If the launch is anything like the iPhone X or AirPods, shipping times could slip quick, but it’s going to be hard to know when you can buy one.
Apple left a big clue in iOS 11.3 that it is working on a brand new iPad for release later this year.
After Apple released the first beta of iOS 11.3 earlier this week, developers dug through the new software. They found references to a mysterious “Modern iPad” that packs Face ID.
The first big iOS 11 beta of 2018 has finally arrived.
Apple gave the public a preview of the new features coming in iOS 11.3 this morning. Developers can already start playing with the new goodies now that Apple just released the first iOS 11.3 beta.
Apple today offered fans a preview of a big iOS 11.3 update coming this spring.
Alongside 16 new Animoji characters for iPhone X owners, the update will bring big improvements to ARKit and Messages, the ability to view battery health on all iOS devices, music videos for Apple Music, and lots more.
Apple will cut key features from its upcoming 6.1-inch iPhone to reach a more affordable price tag, according to one reliable analyst.
The device, which is expected to look a lot like iPhone X, could cost as little as $700. But buyers will lose luxuries like a stainless steal frame, dual rear-facing cameras, and even 3D Touch.
Sources in Apple’s supply chain have spilled the beans on the company’s iPhone upgrade plans for 2018.
Corroborating claims from one reliable analyst, a new report reveals we will see three new iPhone models this year — each with a different display.
Interest in Apple’s latest handsets is nearing an all-time low in the United States. A survey among customers with three of the largest carriers reveals the number of iPhone owners who plan to upgrade to a new iPhone is down more than seven percent.
Tim Cook will give the commencement address for Duke University’s graduating class on May 13, 2018.
Cook is a 1988 MBA graduate of Duke University’s Fuqua School of Business, as well as a member of the university’s Board of Trustees. Cook has previously given successful, inspirational and funny commencement addresses at MIT, Auburn University (which he attended before Duke), and George Washington University.
Check out the Duke University announcement video, featuring a whole lot of animojis, below.
Apple debuted a new ad for the iPhone X over the weekend. The 30-second commercial advertises the iPhone X’s Portrait Lighting selfie feature, and includes narration from the iconic boxing heavyweight champion and social activist Muhammad Ali.
Check it out below.
There are lots of wonderful things that rival smartphone makers could steal from the iPhone X, but its notch shouldn’t be one of them. It seems some Chinese vendors didn’t get that memo — as you can see from these photos of one iPhone clone with a notch of its own.
A larger iPhone X Plus will likely arrive to boost weaker-than-anticipated demand for Apple’s latest smartphones this fall. One reliable analyst claims the device will boast a 6.5-inch display and will be accompanied by a more-affordable 6.1-inch model.
Poor sales of the iPhone 8 and iPhone 8 Plus may be dragging down “the momentum” of the iPhone X, a new report claims.
Citing component suppliers in the iPhone supply chain, it’s claimed that the iPhone 8 and 8 Plus began to show signs of declining demand in the fourth quarter of 2017, and overall component orders for iPhone devices in Q1 2018 have dropped 15-30 percent below the expected numbers as a result.
The iPhone X’s controversial notch could get a lot smaller next year.
According to the latest rumor out of Asia, Apple’s suppliers are supposedly in the early stages of a solution that could shrink the notch by combing Face ID with the iPhone’s front-facing camera.
The official YouTube app for iOS is getting a new dark theme. The theme makes YouTube easier on the eye — particularly at night — and could help improve battery life on your iPhone X.
Oh man, take a look at this. It’s the Belkin Boost Up, a wireless charging dock for the iPhones 8 and X. It is a product that is either awesome or ridiculous, depending on how you look at it.
Your iPhone knows where you are, and it remembers where you have been. It keeps a record of your frequent hangouts — aka “significant locations” — and uses this data to make location-based suggestions using Siri and to power other features. Don’t panic, though. We’ll show you how to access your recent locations data, remove it, and switch it off altogether.
In this week’s issue, you’ll find that story and more. Learn how iPhone X’s TrueDepth camera could soon make capturing Hollywood-quality motion capture as easy as snapping a selfie. Discover how to quickly zoom text on iPhone and iPad. Get your free subscription to Cult of Mac Magazine from iTunes. Or read on for this week’s top stories.
The iPhone X’s advanced camera gets some prime time in the spotlight in Apple’s latest ad.
Apple dropped the fun new spot, which highlights the next-gen photographic features of the $1,000 iPhone, this afternoon. While Portrait Mode loomed large in 2017’s marketing, Apple apparently wants to make Portrait Lighting the next big thing this year.