Emmy Awards

Apple TV+ delivered its strongest Emmy Awards performance to date Sunday night, taking home a personal record of 22 trophies across its original series lineup. The streaming service’s comedy hit The Studio dominated the evening at the 77th annual awards, becoming the most awarded show of the entire ceremony with 13 wins.

The Studio won so much that Seth Rogen said, after accepting the big Outstanding Comedy Series trophy, that he was “legitimately embarrassed” at how happy it made him. And from the stage, he thanked Apple CEO Tim Cook for Apple’s support. 

Apple TV+ dominated the first night of the 77th Creative Arts Emmy Awards over the weekend, securing a record-breaking 15 wins led by breakout performances from comedy The Studio and psychological drama Severance. Overall, the streamer’s staggering 81 nominations covered 14 original titles.

August 22, 2001: Apple takes home a technical Emmy Award for developing FireWire, the high-speed serial port that allows users to transfer data quickly between a Macintosh and another device, such as a digital camera.

“Apple enabled the desktop video revolution with its invention of FireWire,” says Jon Rubinstein, Apple’s senior vice president of hardware engineering, in a press release about the Emmy win.

FireWire plays a key role in Apple CEO Steve Jobs‘ “digital hub” strategy for the company. However, the technology’s origins go back much further than that.

Apple TV+ secured a commanding position in the 2025 Emmy nominations announced Tuesday, with two of its flagship series earning the most nominations in their respective categories. The streaming service’s dystopian workplace drama Severance topped all shows with 27 nominations. And Hollywood satire The Studio led comedy series with 23 nominations, breaking Ted Lasso‘s record for a first-year comedy series.

Notably, Apple TV+’s hit spy thriller Slow Horses and comedy Shrinking also drew top nominations.

Apple TV+ scored a record 29 nominations in the upcoming 3rd Annual Children’s & Family Emmy Awards, showcasing a growing influence in family entertainment, the streamer said Friday. The nominations span 10 different programs, highlighting the streamers diverse content portfolio for youngsters.

The Apple TV+ streaming service earned more Emmy Award nominations than it ever has before. There were 72 noms for 16 different shows, including The Morning Show, Palm Royale, Lessons in Chemistry, Slow Horses, Loot, Hijack and many more.

“We are so thankful to the Television Academy for honoring our storytellers with a record number of Emmy nominations today,” said Jamie Erlicht, Apple’s head of Worldwide Video.

Apple TV+ took home four wins over the weekend in the second annual Children’s & Family Emmy Awards, notching victories for Apple Originals Pinecone & Pony, Life By Ella, Jane and Best Foot Forward.

And Apple’s Tara Sorensen and Ellen Coons were honored for Individual Achievement in Animation — Character Animation for Shape Island.

Apple TV+ earned dozens of 2023 Emmy nominations, with the Ted Lasso juggernaut racking up no fewer than 21 on its own.

Also gaining recognition for TV’s highest honor are comedies Shrinking and Bad Sisters, jailhouse drama Black Bird, musical spoof Schmigadoon! and current-affairs series The Problem With Jon Stewart. Plus more.

The National Academy of Television Arts & Sciences named the nominees for the new Children’s & Family Emmys on Monday, and Apple TV+ earned 17 nominations. That includes shows in two of the top categories.

While Apple is in there swinging, the real competition will be between Disney and Netflix, both of which earned dozens of nominations.

Apple TV+ took home nine Emmys at the 74th Primetime Emmy Awards Monday night, including Outstanding Comedy Series for Ted Lasso for the second year running.

The streaming service won four Emmys for Ted Lasso and others for Carpool Karaoke: The Series, Severance, Schmigadoon! and Home Before Dark.

The Television Academy said Tuesday Apple TV+ received 51 Primetime Emmy nominations, including 20 for the hit comedy Ted Lasso.

That matches the show’s record-breaking number of Emmy nominations in 2021. And the psychological thriller Severance received 14 nominations this year, second most among the streaming service’s titles.

Apple TV+ on Sunday became the first streaming service to pick up an Emmy Award in a program category, thanks to lovable football-cum-soccer coach Ted Lasso.

The series scooped prizes for Outstanding Comedy Series, Outstanding Actor in a Comedy Series, Outstanding Supporting Actor in a Comedy Series, and Outstanding Supporting Actress in A Comedy Series.

Two Apple TV+ shows won Primetime Emmy Awards on Wednesday. For All Mankind: Time Capsule won for Outstanding Innovation in Interactive Media while Calls won for Outstanding Motion Design.

These juried awards were announced ahead of the regular Emmy ceremony that’s happening in mid-September.

Hit comedy Ted Lasso put another one into the back of the net for Apple TV+. Or it put another 20 there, if you like. The show notched 20 Emmy nominations today, breaking the record for a first-year comedy that Glee set in 2010 with 19.

Apple has won another Emmy Award — but, no, it’s not for any of the great shows you’ll find on Apple TV+. Instead, on Thursday Apple was awarded an Engineering Emmy Award for its ProRes video codec, the high quality video compression format Apple developed — which is now standard issue in the movie business.

The award was given to Greg Wallace, director of video apps engineering at Apple. The awards show also featured a short video from Apple engineers Peter Chou and Mitchell Oslick. Check out the video below.

Apple TV+’s The Morning Show took home one Emmy award at Sunday night’s 72nd Emmys. Actor Billy Crudup won the category of “best supporting actor in a drama series” for his performance as eccentric network executive Cory Ellison.

Crudup saw off competition from Succession, Better Call Saul, The Handmaid’s Tale, Westworld and, err, The Morning Show (fellow actor Mark Duplass, who plays Charlie Black). This is Apple TV+’s first Primetime Emmy Award.

Apple TV+ earned 19 Emmy Awards nominations, including several for The Morning Show, a star-studded drama that was a highlight of the streaming service’s launch last autumn.

That’s not bad for the first year of eligibility for Apple TV+. However, Netflix totally dominated the 72nd annual Emmy Awards nominations, which were revealed Tuesday by the Academy of Television Arts & Sciences. The world’s biggest streamer took home an astonishing 160 Emmy noms. HBO limited series Watchmen scored the most nominations of any single series with 26.

Apple TV+ picked up two Daytime Emmy awards over the weekend, including “Outstanding Children’s or Family Viewing Program” for Ghostwriter and “Outstanding Single Camera Editing” for Peanuts in Space: Secrets of Apollo 10.

While two wins is only a fraction of the 17 nominations Apple received, it’s still an impressive achievement. Apple TV+ only launched in November last year. Apple has reportedly made winning awards a big part of its Apple TV+ strategy.

A pair of Apple videos were nominated for the Emmy Award for Outstanding Commercial. One celebrates the history of the Mac, while the other beautifully shows off the capabilities of the iPhone XS camera.

Watch both of them now.

Apple has its eye on awards glory with its original video content, a new report claims. It suggests that Apple is looking to take on not only the likes of Amazon and Netflix, but also established studios.

By putting together a dedicated team with awards strategy experience, Apple is reportedly aiming to be in the running for Emmy awards as early as 2020.

Apple’s foray into original television programming has paid off with an Emmy Award.

Carpool Karaoke, a series spinoff of a segment done by James Corden on the Late Late Show, beat out Saturday Night Live, The Daily Show and the Tonight Show, to win the Emmy in the category of short-form variety series.

The Emmy was awarded Sunday night at the Creative Arts Emmys.

Apple debuted a new star-studded ad for Apple Music during last night’s 2015 Emmy Awards, featuring singer Mary J. Blige, Scandal actress Kerry Washington, and Hustle & Flow actress Taraji P. Henson.

The ad focuses on the curated playlists of Apple Music, which is a feature Apple has been focusing on to differentiate itself from rival music services.

You can check it out below: