Luke Dormehl - page 296

Move over Xiaomi! While it’s easy to claim that China’s biggest smartphone upstart holds the crown for boldest Apple ripoff artist, Xiaomi has nothing on the Suwen University of Hong Kong.

If you haven’t heard of Suwen University, don’t worry: You’re not alone. It’s a fake, selling false diplomas and bachelor’s degrees online through China’s largest shopping website, the Alibaba-owned Taobao.

So what makes this a story about Apple? Well, take a look at the university’s impressive computer science lab, as it appeared in photos posted to the fictitious university’s Facebook page. For those unfamiliar with Hong Kong, it’s a photo of the city’s flagship Apple Store — albeit with a dodgy, Photoshopped logo to replace the instantly recognizable Apple one.

Apple needs to go a long way before it thinks about launching its own search engine. Smartphones? Sure. Tablets? Absolutely. Search? Fuggetaboutit!

As much as we all love Apple, nobody can deny that its search products are oddly bargain basement in quality. iTunes discovery is horrible, the App Store is abysmal and Siri’s painful.

Could Apple fix it? Sure it could, but it’s going to take a lot more than one poor new employee to do it. Here are the worst offenders when it comes to all things Apple Search:

I’ve made no secret of the fact that I’m excited about upcoming movie Steve Jobs, written by one my favorite writers, Aaron Sorkin.

Early photos suggest lead actor Michael Fassbender doesn’t look that much like Steve Jobs, and I’d be a bit more psyched if David Fincher was directing, but I firmly believe this is the theatrical movie about Jobs that could finally do justice to its main character.

Ahead of the movie’s October 9 release (which should put it squarely between the iPhone 6s release and the next iPad announcement), we have a few more details about the movie that shed some extra light on how we can expect things to play out onscreen.

Comic books are insanely great, and so are video games. Put them together and what do you get? Well, aside from one of the most ardent combined fanbases in existence, the answer is some damn fine games.

Having recently reinvigorated my love for both mediums (a.k.a. lost several full days playing through the below titles), I felt like it was high time that we gave Cult of Mac readers a definitive list of the greatest games to ever come out of the comic book universe.

What follows after the jump are eight titles which not only represent superb gaming fun, but also do justice to their four-color characters, and the comic book medium as a whole.

Are you sitting comfortably? Then let’s begin.

Steve Jobs famously hated styluses — but as of late there’s been more and more to suggest that the forthcoming 12-inch+ iPad Pro could sport an optional, Apple-created pen to help act as an input device.Today, there’s a bit more fuel to the fire in the form of a newly published Apple patent application, describing an “active stylus” concept.

And, you know what, the more I hear, the more I’m convinced this could wipe away the bad memories of the dumb styluses of old.

While most of us focus on the consumer, education or enterprise applications of Apple’s devices, there’s another huge market where Cupertino’s products are making waves: the medical profession.

According to a new report from Reuters, 14 out of the United States’ top 23 hospitals have already rolled out a pilot program for Apple’s HealthKit service, which acts as a one-stop shop for compiling everything from blood pressure information to heart rates.

An app manipulation farm sounds like someplace developers would go for a weekend retreat, complete with chiropractor sessions. In fact — according to a photo which has gone viral on social media in China — it’s a place where devs can pay for their apps’ download numbers to be artificially inflated.

Why would anyone want to do this? Simply put: because more downloads (perhaps accompanied by positive reviews) enhances apps’ chart position, thereby raising their discoverability level, and hopefully prompting people to download them.

The photo in question appears to show a worker at one such place, sitting in front of what look like around 100 iPhone 5c units. Reports claim that her job is download, install, and uninstall specific apps repeatedly to boost their App Store rankings. Another similar table can be seen opposite her.

The image is accompanied by a second one, showing the alleged prices being charged to get your app to the top of the App Store rankings. Here’s how much you need to pay to secure a no. 1 rated app for yourself:

I love iOS games and firmly believe that we’re currently going through a golden age of mobile game development, a bit like what happened for PCs in the mid-1980s, where small development teams can compete on a global scale, simply by way of a great idea and strong word-of-mouth marketing.

But there is a downside to mobile games, and last year one of the top grossing titles epitomized everything true gamers detest about these titles: namely lazy gameplay, tons of greedy in-app purchases, and a celebrity license instead of originality to bring in the punters. That game’s title? Kim Kardashian: Hollywood. Its 2014 earnings? Around $200 million.

With that kind of cash being raked in, it’s little wonder that developers Glu Mobile would be willing to try their luck a second time at bringing about the app-ocalypse. Their celebrity endorser this time? Girl-kissing, Russell Brand-marrying, teenage-dreaming songstress Katy Perry.

When you consider their overall functionality, and just plain popularity among kids, it’s no great revelation that the iPad has a bright future in the education market. Apple clearly think so too, as it’s pushed for some big deals in the area, while also offering favorable rates to schools willing to adopt Apple’s tablet.

But while I can clearly how iPads could be great in a school setting, it’s all too rare that you truly see an app that makes you sit up and say, “That’s the future of education as we know it.” However, that’s exactly the feeling I got when I saw Earth Primer, an app which describes itself as “A Science Book for Playful People.”

Just as the iPhone made you sit up and realize that one day all phones would work like that (a mantra Xiaomi and Samsung took a little bit too literally), so Earth Primer represents the next step in textbooks. And as steps go, this one’s a pretty big one.

In a sea of tablets and smartphones, PC sales have been slowly sinking for years. Not so with Apple, however. In fact, bolstered by the growing “halo effect” from its other products, MacBooks and iMac sales have been buoyant for ages — and that trend isn’t likely to change in 2015.

According to sources on the supply side, Apple orders of Mac-series notebooks and desktops are set to grow between 10-15 percent this year, selling a hefty 20-23 million units.

PCs? Not so much.

Having gone “thermonuclear war” on Google after it discovered that it was following Apple into smartphones, Apple may be about to turn the tables on its Mountain View rivals — by entering the search engine business.

Apple is currently looking to hire an engineering project manager for something called Apple Search. The position would be based in San Francisco, and requires a program manager to oversee backend operations for a “search platform supporting hundreds of millions of users.”

The ad notes that the successful candidate will, “Play a part in revolutionizing how people use their computers and mobile devices.”

Almost three quarters of iOS users have upgraded to the newest version of Apple’s mobile operating system, according to the latest stats shared by the company.

As measured by visits to the App Store on February 2, Apple claims that 72 percent of active iOS devices are running iOS 8 — compared to 25 percent who are sticking with iOS 7, and a minuscule 3 percent using earlier iterations. It’s not quite at the 80 percent+ mark that iOS 7 was at this time last year, but next to Android’s pitiful numbers, it’s still got to be considered a runaway hit for Apple.

Read on to find out what’s driving the move.

Anyone holding onto the mistaken belief that Apple waited too long to launch a big-screen iPhone got their correction during Apple’s recent earnings call, when the company revealed it shipped a massive 74.5 million iPhones during the last three months of 2014 — representing more than half of Apple’s total revenue for the quarter.

iPhone 6 mania isn’t going away anytime soon, either, according to estimates provided by sources in Apple’s supply chain. Based on orders received, manufacturers reportedly expect Apple to ship more than 50 million additional iPhones by the end of March.

Apple may eventually merge OS X and iOS, but I can’t see it happening any time soon. In an interview last year, Phil Schiller dismissed the idea of combining both (exactly what Microsoft recently announced plans to do with Windows 10) as an enormous “waste of energy.”

If you’d like to see what an iOS/OS X mashup could look like, however — and you have a jailbroken iOS device, to boot — you can check out the latest tweak from jailbreak developer Evan Swick.

Called Harbor, the tweak is described by Swick as “the ultimate dock tweak” and brings the OS X Yosemite dock to any device running iOS 8 — offering you a whole new way of launching apps on your iPhone or iPad.

And you know what? It’s actually pretty great.

Apple still hasn’t opened an official store in the Middle East — and in Dubai that has allowed some otherwise past-it brands to not only eke out a modest existence but to thrive, complete with upmarket retail stores in shiny shopping malls.

Posted by Twitter user Mark McLaughlin during a sojourn in the UAE, the pictures portray a tranquil tech oasis as yet undisturbed by the disruptive forces of official Apple Stores. Like an island with no natural predators, that means that BlackBerry Stores, official Nokia outlets, and others can live together in non-threatened harmony.

But maybe not for much longer.

Apple already has its in-dash operating system CarPlay, which it hopes will make its way into more than 24 million vehicles over the next five years. But if a new patent published today is anything to go by, that’s the tip of the iceberg when it comes to Apple’s hopes for the car-world.

What Apple describes is a way of linking your iPhone to your vehicle by way of a Bluetooth connection, thereby allowing drivers to lock and unlock car doors, start up engines, establish personalized car settings, and even shut off engines during specific time windows.

It all sounds a bit like 1997’s (underrated) James Bond movie Tomorrow Never Dies, where Bond takes his BMW for a backseat spin, via his Sony Ericsson JB988 cellphone. Implemented correctly, it could be another massive boon for Apple — which has already made clear its home automation ambitions with the arrival of HomeKit.

But how exactly would it work?

Apple is reportedly planning to unload $5 billion worth of bonds in its fourth multibillion-dollar debt offering in two years, according to Bloomberg.

The news outlet is reporting that the deal could happen as early as today, with proceeds used for stock repurchases, dividend payments and debt repayments. Apple sold $17 billion of bonds in April 2013, in what was then the largest corporate bond offering of all time. Since then it has issued $32.5 billion of bonds in total.

As one of the only people who ever truly gave Steve Jobs a job, Atari’s Nolan Bushnell has a pretty big claim to fame. Now 71 years old, Bushnell gave an interview to The Australian Financial Review over the weekend in which he talked about Jobs, passing up the opportunity to become a one-third owner of Apple, and the big problem the company faces today.

One of the most interesting things about Apple’s continued expansion into China is going to be watching how it tweaks its marketing to target a country Tim Cook has claimed will soon be Apple’s biggest market.

Ahead of Chinese New Year on February 19, Apple has debuted a new ad in China, updating it’s warmly-received U.S. ad “The Song” for a new audience. Both ads tell the story of a young woman who uses a combination of their Mac and GarageBand to record a duet featuring their grandmother’s voice from the past.

As with virtually every ad Apple has ever put out, the message is less about technology for its own sake, and more to do with how it can be used to enhance the life of individual users.

You can check out and compare both versions of the ad after the jump:

One day someone is going to come along and write a paper on the psychology of tech fans who will queue up for hours to get the latest smartphone, and then log onto the Internet to watch it getting destroyed. When they do, at least several chapters will be dedicated to Ukrainian YouTuber TechRax, whose channel on the video sharing website shows the iPhone being pitted against everything from angle grinders to boiling Coca-Cola.

Today’s “stress test” for Apple’s record-breaking iPhone 6? No less than a bath of molten sodium acetate, a.k.a. hot ice: the substance found in hand warmers.

And, amazingly, it survives intact.

How would you like an app that transforms your regular 8-megapixel iPhone 6 camera into a 32-megapixel one?

Okay, so it’s not exactly as miraculous as it sounds, but photography app Hydra is a worthy tool to add to your virtual camera bag. It works by taking a series of up to 60 small images and then stitching them together to form one super high-resolution picture.

While it isn’t true 32-megapixel photography, it’s still an altogether impressive app that only serves to underline just why the iPhone camera has been so embraced by users.

Coming off a record-breaking financial quarter — largely thanks to the astonishing success of the iPhone 6 — it’s worth asking who Apple owes its present success to.

While everyone is quick to mention the usual suspects (Tim Cook and Jony Ive being two of the most prominent), a name you don’t hear bandied about so much is Jeff Williams. He’s Apple’s operations whiz, the VP whose job it is to make sure products get manufactured, shipped and delivered on time, and with the highest possible standards.

Ever wonder how Apple was able to go from shipping 10 million iPhones in the whole of 2008 to 74 million in the past quarter alone, without missing a beat? That would be Jeff Williams, the guy Fortune once called “Tim Cook’s Tim Cook.”

Here’s why he deserves your respect — and the $24.5 million he took home last year.

Although the iMac generated a whole lot of buzz for Apple upon Steve Jobs’ return in the late 1990s, it was the debut of the iPod in October 2001 that truly dispatched Apple on its path to astronomical levels of success: a path it hasn’t strayed from in the near decade-and-a-half since then.

Which is why it’s kind of sad to realize that on Apple’s most recent quarterly filing, the “little MP3 player that could” has been unceremoniously shuffled (get it?) into the “Other Products” category, along with such “hobby” project as Apple TV.

To be fair, Apple had warned everyone this would happen back in October 2014, but seeing the iPod no longer mentioned with Apple’s flagship products is a reminder of how the once mighty have fallen — and how much Apple’s core business has changed since the millennium.

Alas, poor iPod! We knew you well!

As China continues its march to become one of Apple’s most important markets, the country’s press have been given a special advance preview of the company’s forthcoming second Chongqing Apple Store, set to open at 10am local time this Saturday, January 31.

Not dissimilar to the concept behind Apple’s Fifth Avenue flagship store in New York, the new Chongqing Apple Store features a stunning glass structure emblazoned with the Apple logo, leading to an underground shopping area. In doing so, the store recycles the design Apple first created for its Pudong retail store in Shanghai.

Check out some some other beautiful inside images after the jump.

Apple’s got more money in the bank right now than you or I could ever make if we were giving thousands of lifetimes. Due to tax laws, however, most of it is kept overseas — a not unusual business practice for major multinationals, although that hasn’t stopped it earning Apple a ton of bad press.

Two U.S. senators have a plan to bring the money back to the United States, though — along with similar (smaller) cash piles held by other tech giants like Microsoft and Google.

And for once it’s a plan we think Cupertino might actually be happy to consider.