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Apple

Senators tell Apple to drop Chinese memory chips plan

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An AI-generated picture of an arm reaching toward the sky and computer chips for an iPhone, used in a story about U.S. senators pushing back on Apple's call for allowing Chinese memory
Senators say Apple’s push for Chinese memory chips could threaten U.S. national security.
AI image: Google Gemini/Cult of Mac

A bipartisan group of U.S. senators is pressuring Apple to abandon its pursuit of Chinese memory chips. In a new letter to Apple CEO Tim Cook, lawmakers warned that buying components from the two blacklisted suppliers could tie Cupertino to China’s military.

Apple is looking for a cheaper source of memory amid a global shortage. But the lawmakers say sourcing them from China is a step too far. 

Micron fights to kill Apple’s Chinese memory chip plan

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An AI generated picture illustrating Apple's fight with Micron for sourcing memory chips from China.
Apple’s Chinese memory chip plan has triggered a lobbying war with Micron.
AI image: Google Gemini/Cult of Mac

Apple’s plan to source memory chips from China could be running into serious trouble. Micron, the only major memory chip maker in the United States, is lobbying the White House to shut it down.

The clash pits Apple’s push for cheaper memory against fears of hollowing out America’s chip industry. And now, it’s up to the Trump administration to pick a side.

Art director’s post reveals Lil’ Finder Guy’s origin story — and then disappears

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A picture of Apple's Lil' Finder Guy used in a story about his origins.
Apple art director Sofia Coelho offered a brief peek at the early history of Apple mascot Lil’ Finder Guy.
Photo: Basic Apple Guy

Lil’ Finder Guy stands “barely an apple tall,” but the Apple mascot started as something even smaller: a sketch.

Offering a rare behind-the-scenes look at Cupertino’s creative process, an Apple art director revealed early sketches and a prototype behind Lil’ Finder Guy in a LinkedIn post on Thursday. Although the post quickly disappeared, the images showed just how much craft went into a character built to sell a budget Mac.

Apple Store app might soon get an AI shopping assistant

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A logo of Apple's App Store used in a story about the company working on a new AI powered shopping assistant.
Apple App Store app could soon feature an AI shopping assistant to help guide your next purchase.
Photo: Apple

Shopping for a new iPhone or Mac will apparently soon come with built-in AI help. Apple is working on a new shopping assistant for the Apple Store app that will use artificial intelligence to answer questions and guide purchases.

The question now is, are shoppers ready for that?

iOS 27’s new paste shortcut kills the copy-and-paste menu for good

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iOS 27 keyboard's paste option
The iOS 27 paste shortcut appears right above the keyboard the moment you copy something.
Image: Apple

Copy something, and the iOS 27 paste shortcut now pops up right above your keyboard, ready in a single tap.

The new shortcut shows a live preview of your clipboard, meaning you’ll always know exactly what you’re about to paste, whether it’s text, a link, or a photo.

Apple fixes Hide My Email vulnerability that exposed real addresses for a year

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An AI-generated image of an iPhone using the Hide My Email feature used in a story about Apple fixing a security exploit.
Apple finally fixes the Hide My Email flaw that allowed others to see the real email address behind an alias.
AI image: Google Gemini/Cult of Mac

Apple finally fixed the Hide My Email vulnerability that allowed outsiders to unmask a user’s real address behind an alias. The patch went live on July 3, closing a loophole that Apple knew about for more than a year.

The fix landed only after the bug became public — and a class-action lawsuit followed close behind. But the bigger question is: Why did it take outside pressure to get Apple to fix it?

Apple Upgrade leasing program could lock iPhone over late payments

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A photo of the iPhone used in a story about Apple said to be working on a new upgrade leasing program.
The Apple Upgrade leasing program could let you pay for an iPhone like a subscription, but there’s a catch.
Photo: Apple

Apple apparently wants you to stop buying iPhones outright, with the rumored Apple Upgrade leasing program the clearest sign of that shift. But code hidden in the iOS 27 beta hints at what happens if you fall behind on an Apple Upgrade payment — and it isn’t pretty.

According to information that leaked Tuesday, Apple Upgrade will enable consumers to pay monthly for an iPhone, Mac, iPad or Apple Watch. To go with that, Apple appears to be working on a system that could restrict a financed iPhone if payments lapse.

Why Jony Ive is missing from Apple’s OpenAI lawsuit

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An AI-generated image that shows a silhouette of former Apple design chief Jony Ive in a courtroom
It's no accident that that Jony Ive’s name never appears in Apple’s OpenAI lawsuit.
AI illustration: Midjourney/Cult of Mac

Apple’s trade-secret lawsuit against OpenAI names two former employees and Jony Ive’s startup but scrupulously avoids mentioning the former Apple design chief by name.

This isn’t a legal oversight. It comes down to a complicated mix of factors, including Ive’s closeness with Laurene Powell Jobs and the lousy optics of Apple targeting its most famous designer.

AppleCare+ price increase lands for new Mac and iPad buyers

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A picture showing AppleCare used in a story about AppleCare+ price hike.
New Mac and iPad buyers are facing an AppleCare+ price increase starting this week.
Photo: Apple

Apple is pushing an AppleCare+ price increase, with Mac and iPad owners footing the bill. Sign up for coverage on a new Mac or iPad today, and you’ll pay 50 cents more per month than you would have last week.

The change just went into effect and only affects new AppleCare+ enrollments. If you’re already subscribed, you’ll keep your current rate for now. But Apple hasn’t clarified how long that will last. It’s a small bump, but lands just weeks after Apple hiked hardware prices.

Apple left Jony Ive out of its OpenAI lawsuit, but things might get messy

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An AI-generated image depicting Apple and OpenAI resolving dispute in the court of law.
The legal battle between Apple and OpenAI could get messy.
AI image: Google Gemini/Cult of Mac

Apple seems to have gone to unusual lengths to keep one man out of its trade-secret lawsuit against OpenAI: Jony Ive.

However, the legal battle could end up with Apple’s former design chief taking the stand. And that could rattle Apple’s cordial relationship with Ive, who’s helping OpenAI build AI-powered gadgets that threaten the iPhone’s dominance.

Samsung’s new monitors offer features Apple still doesn’t

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A photo of the Samsung Odyssey OLED G8 used in a story about the same.
Samsung's new OLED monitors are cheaper than Apple's, and have higher refresh rates.
Photo: Samsung

Samsung just launched three new monitors that finally give Mac users a big reason to upgrade, addressing many of the gaps that Apple’s own monitors have left open for quite some time.

The new Samsung monitor lineup includes a 40-inch curved ultrawide and 4K OLED models in two sizes (27-inch and 32-inch). They also come with Thunderbolt 5 ports, built-in KVM switching and faster refresh rates than Apple’s displays.

Is Tim Cook Apple’s best CEO ever?

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Apple silicon will power future Mac desktops and laptops
Tim Cook's had a remarkable run as Apple CEO, with perhaps only one single misstep in 15 years at the top.
Photo: Apple

Is Tim Cook Apple’s best CEO? No, that title belongs to Steve Jobs — but Cook definitely comes in a very close second.

In a remarkable 15 years at the helm of Apple, Cook oversaw extraordinary growth, released a string of innovative products, and instituted important internal changes.

He performed almost flawlessly, and, to my mind, has only done one thing wrong.

Read Tim Cook’s thank-you letter to the Apple community

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Apple execs Deirdre O'Brien and Tim Cook greet fans at the opening of Apple Ginza in 2025.
As Tim Cook steps down as CEO, he wrote a letter of thanks to Apple users.
Photo: Apple

Outgoing Apple CEO Tim Cook wrote a heartfelt letter of thanks to Apple users.

As Cook gets ready to step down as CEO on September 1, 2026, he expressed his gratitude to the Apple community for making his work meaningful.

It’s a nice, sincere note of appreciation — and typically humble. You can read the full text of Cook’s letter below.

Our first Apple products: How we joined the Cult of Mac

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Cult of Mac logo featuring several old Macs from history
You always remember your first.
Image: Apple/D. Griffin Jones/Cult of Mac

Apple 50 Years graphic Apple started exactly 50 years ago, and most of the Cult of Mac staffers have been Mac users almost since the beginning. We have 170-plus years of experience!

Today’s milestone has us looking back on how we got started using Apple computers, from the original Macintosh to the first PowerBook to the early Mac mini.

The most important Apple announcement every year, from 1976 to 2026

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Graphic showing Apple products from 1976 to 2026
It’s a big birthday for the fruit company.
Image: Apple/D. Griffin Jones/Cult of Mac

Apple 50 Years graphicAs Apple turns 50, it’s worth looking back on the company’s greatest accomplishments and lowest moments through history. If you don’t have time for David Pogue’s 600-page epic, Apple: The First 50 Years, maybe you can spare eight minutes to relive the single biggest piece of Apple news every year. 

You can watch 50 years of Apple announcements compressed into a single video. Or, keep reading below for a quick rundown.

Best Apple product ever? Most underrated CEO? We interview author David Pogue.

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David Pogue and his book, Apple: The First 50 Years
Apple: The First 50 Years is David Pogue’s latest book.
Image: D. Griffin Jones/Cult of Mac

Apple 50 Years graphic Bestselling author David Pogue just published Apple: The First 50 Years, an ambitious book about the history of Apple.

The approximately 600-page, full-color book spans the company’s epic saga, from its founding by two college dropouts to its latest machinations with Apple Intelligence. It’s a fun and informative book, and an easy read despite being a doorstop.

I interviewed Pogue about his book and the wild ride that Apple’s been on for the last five decades.

Apple: The First 50 Years is the best all-in-one history of Apple [Review] ★★★★★

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Apple: The First 50 Years book sitting on a pine table next to a fake tree★★★★★
A comprehensive history of Apple.
Photo: D. Griffin Jones/Cult of Mac

Apple 50 Years graphic Apple: The First 50 Years by David Pogue is a comprehensive retelling of the most influential tech company in history and the people behind it. The book covers the early hobby projects of teenage Steve Wozniak to Apple Intelligence, and the lifetime’s worth of everything in between, in about 600 pages.

It’s just the right amount of detail and depth to tell the whole story of Apple’s rocketing rise to power, years of tumult and insanely great turnaround. It’s an easy and highly entertaining read. You don’t need a technical or nerdy background at all. And there are hundreds of full-color pictures. 

Apple: The First 50 Years is now the definitive all-encompassing book I would recommend for anyone interested in the company that changed the world … at least three separate times. 

2025 was huge for Apple — here’s why

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Tim Cook standing in front of Apple Park with a big “2025” behind him.
This was a big year.
Photo: Apple/D. Griffin Jones/Cult of Mac

2025 was a big year for Apple. In this end-of-year roundup, we gathered up the most consequential news, groundbreaking rumors and biggest surprises of the last 12 months. 

There were plenty of leaks — in fact, the entire iPhone 17 lineup was exhaustively shown off in the months leading up to September. We also knew most of the other product releases, from the MacBook Air and iPad Air to MacBook Pro and Vision Pro, would consist of simple spec bumps.

But there were tons of curveballs, too. Tariffs rattled Apple’s international supply chain. The Blood Oxygen app for Apple Watch made a sudden return. And no one was expecting a UI redesign quite like Liquid Glass. 

Here’s our look back at 2025.

UK regulators target Apple and Google mobile ‘duopoly’ with antitrust measures

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UK regulators target Apple and Google
UK regulators armed with new antitrust rules go after Apple and Google.
Photo: hozinja (CC BY 2.0)

Apple users in the UK could see significant changes to how they download apps, browse the web and make payments on their devices following new regulatory proposals announced Wednesday by Britain’s competition watchdog.

The Competition and Markets Authority (CMA) proposed designating both Apple and Google with “strategic market status” under new digital competition laws. That gives regulators unprecedented power to force changes to how the tech giants operate their mobile platforms.

“The targeted and proportionate actions we have set out today would enable UK app developers to remain at the forefront of global innovation while ensuring UK consumers receive a world-class experience,” CMA head Sarah Cardell said.

Get an M2 Mac mini for just $359.99

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Mac Mini M2
Get 27% off the price tag of this Mac Mini M2 refurb!
Photo: Cult of Mac Deals

The Mac mini is already a great deal, but this grade-A refurbished model drops the price of a 2023 model to just $359.99 with free shipping. Apple’s M2 chip powers the small desktop computer, delivering excellent performance in a sleek, compact design.

This deal offers exceptional value for both professionals and casual home users. But if you want one, act fast — stock is limited.

Meta, Match and Spotify join forces against Apple and Google

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Meta Match and Spotify join forces against Apple and Google
Once again, conflicts arise over App Store practices.
Photo: Graham Bower/Cult of Mac

A new battle brews in the tech world as major app developers band together to challenge Apple and Google’s control over the mobile ecosystem, according to a new report. Meta, Match and Spotify join forces against Apple and Google, forming a lobbying coalition aimed at influencing policy around age verification requirements and addressing long-standing grievances about app store practices.

Apple chooses Samsung for foldable iPhone OLED displays

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Folding iPhone concept
Folding iPhone concept
AI concept: ChatGPT/Cult of Mac

Apple chose Samsung Display as the exclusive supplier of OLED panels for its first foldable iPhone, expected to launch in 2026, according to a new report. The decision marks a departure from Apple’s typical multi-supplier strategy. It could help ensure high quality and reinvigorate the foldable OLED market.

Less than 50 left: Get a refurb iPad 7 with case and charger for $129.99

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Product shot of a refurbished iPad 7 deal
Save big on this grade-A refurbished iPad 7.
Photo: Cult of Mac Deals

Expensive iPads come with stress — this refurbished iPad 7 doesn’t. You probably won’t want to spend $1,000-plus on a Pro model, then risk bringing it on a trip or handing it over to your kid with perpetually sticky fingers. But a perfectly fine iPad (with a faux leather case and charger) for only $140? Why not?

Cult of Mac Deals can sell this delicately used, older iPad at this super-affordable price because it’s a refurbished model. That doesn’t mean it’s in bad shape, though — we only sell high-quality devices. The only catch is that we have fewer than 50 refurbished iPad 7s available.

Apple continues global reign as Fortune’s Most Admired Company

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Apple named world's most admired company
For a remarkable 18th year in a row, Apple is the world's most admired company.
Photo: Lyle Kahney/Cult of Mac

In a remarkable display of sustained corporate excellence by a certain iPhone giant, Fortune magazine named Apple the world’s most admired company for the 18th year in a row on Wednesday. The winning streak began in 2006 — a year before the iPhone first came out, and went on to dominate the market, propelling Apple to new heights.

Apple might rely on China for iPhone parts after fire destroys Indian factory

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More iPhones are made in India than you might think
India's loss is China's gain.
Photo: Cult of Mac

Apple’s iPhone production in India hit a major hurdle following a fire at a Tata Electronics plant. The fire, which occurred over the weekend, will seemingly have a 10-15% impact on the production of older iPhone models in the country.

More importantly, Apple will fall back on its suppliers in China to meet the component shortage.