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Tim Cook - page 15

Why this week’s Apple earnings report is the most important in years

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Earnings call
Apple's Q1 2020 earnings report will probably break some records.
Photo: Jim Merithew/Cult of Mac

When Apple unveils its earnings report for last year’s crucial holiday quarter, the entire world will be watching for signs of the company’s long-rumored impending doom.

Several factors will make Tuesday’s Q1 2019 earnings call Apple’s most important in years. Depending on how it goes, it could have an enormous impact on the company’s stock’s performance in 2019 and beyond.

iPhones sales in China dropped 13% in 2018

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iPhone sales are finally rebounding in China
iPhone sales were starting to pickup in China.
Photo: Tim Cook/Weibo

Investors just received a worrying report about iPhone sales in China ahead of Apple’s pivotal 2018 holiday earnings report slated for Tuesday, January 29.

Apple warned investors earlier this year that iPhone sales in Greater China came in lower than expected. We’ll have to wait for the official numbers from Apple tomorrow, but according to data firm Canalys, total smartphone sales dropped 15% year-over-year in Q4 2018 with Apple taking one of the biggest hits.

Apple plans Netflix-for-games subscription service

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Get the professional instruction you need to start developing games for iOS
Developers could make games exclusively for Apple's game subscription service.
Photo: Epic Games

Apple allegedly wants to tap into the booming gaming industry to boost its growing Services business. The company is reportedly planning to create a new subscription service for games and it’s already talking to developers about becoming a publisher for iOS games too.

Tim Cook celebrates the Mac on its 35th anniversary

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Macintosh
The very first Macintosh.
Photo: Tim Cook

Apple CEO Tim Cook took to Twitter today to celebrate the 35th anniversary of the Mac.

Steve Jobs, Apple co-founder and former CEO, unveiled the very first Macintosh on January 24, 1984. The machine had been teased in a now-famous Super Bowl commercial two days earlier.

“It changed the way we think about computers and went on to change the world,” Cook says.

Tim Cook spotted having dinner with controversial Brazilian president

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Presidente_Bolsonaro 2
Jair Bolsonaro became president of Brazil in January 2019.
Photo: Wikipedia CC

Tim Cook was among the CEOs spotted having dinner at Davos with controversial far-right Brazilian president Jair Bolsonaro.

Bolsonaro has made numerous comments that won’t have endeared him to Cook, such as telling an interviewer in 2011 that he would, “rather his son die in a car accident than be gay.” In another interview he said that he was, “proud to be homophobic.” He became president of Brazil in January 2019.

40 reasons to love the MacBook Pro’s Touch Bar [Cult of Mac Magazine No. 280]

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You can learn to love the MacBook Pro Touch Bar.
These 40 tips will make you love the Touch Bar (if you don't already).
Cover: Graham Bower/Marty Cortinas/Cult of Mac

Some people love the MacBook Pro’s Touch Bar. Other people absolutely hate it. Bottom line is that the thin OLED strip can work wonders — if you use it right!

Get our top 40 tips for making the most of the Touch Bar in this week’s free issue of Cult of Mac Magazine. Get it now from iTunes — hey, the price is right! — or keep reading for the week’s best Apple news, reviews and how-tos.

Tim Cook takes aim at the ‘shadow economy’ of data brokers

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privacy policy
Apple has been a big advocate of user privacy.
Screenshot: Apple

Tim Cook has called for “comprehensive federal privacy legislation” in the U.S. that would fight the “shadow economy” of data brokers. Cook’s comments were made in an op-ed for Time Magazine, published today.

This is just the latest example of Cook calling out companies which make their money trading in user data, often gathered without the full understanding of users of a particular service.

Here’s how much Apple spent keeping Tim Cook safe in 2018

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quotes on Apple
It's a lot of money -- but way less than some of Cook's contemporaries.
Photo: Apple

Apple spent $310,000 on Tim Cook’s personal security last year. That figure alone may be around 5x the median household income in the U.S., but it’s a bargain compared to the figures some tech companies spend keeping their executives safe!

Amazon and Oracle, for example, spent $1.6 million each protecting Jeff Bezos and Larry Ellison. Google, meanwhile, spent $600,000 looking after CEO Sundar Pichai. All of those pale in comparison to Facebook, however — whose CEO Mark Zuckerberg’s security detail cost a reported $10 million.

Apple plans to reduce hiring amid iPhone sales slump

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Apple leases new offices near to Apple Park
Apple leases new offices near to Apple Park
Photo: Duncan Sinfield

Slumping iPhone sales have caused Apple to rethink its hiring strategies for certain division.

During an employee meeting earlier this month, Tim Cook was asked if the company is about to go on a hiring freeze. Cook reportedly responded that a total hiring freeze wasn’t a solution, the company would reduce hiring in some areas.

Tim Cook celebrates Apple Watch’s lifesaving abilities

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App Home Screen Apple Watch Series 4
A customer shared their story with Tim Cook.
Photo: Leander Kahney/Cult of Mac

Tim Cook shared a story on Twitter, describing how an Apple Watch user potentially had his life saved when his wearable device warned of an irregular heartbeat.

Elissa Lombardo, who alerted Cook of the incident, said that her husband had owned his Apple Watch for just a couple of days before he was sent the alert. The Apple Watch revealed signs of atrial fibrillation and an elevated heart rate of 150 beats per minute — compared to a normal resting heart rate of 60 to 100bmp.

Apple wildly underestimates demand for cheap iPhone batteries

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Right to Repair
Apple's first 5nm chips are expected to ship in iPhone and iPad this year.
Photo: iFixit

Apple reportedly replaced a whopping 11 million iPhone batteries last year — 10 times as many as anticipated.

Apple CEO Tim Cook has already cited this as one of the reasons why new iPhone sales are slowing. It is believed the company expected to perform between 1 and 2 million replacements under its heavily-discounted $29 program.

Finally! Apple’s bringing HomeKit to your favorite TVs and gadgets, this week on The CultCast

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CultCast 370 Lisa
You'll soon be able to control your favorite TVs and gadgets right from your iPhone.
Photo: @YSR50

This week on The CultCast: Smart window blinds, smart plugs, smart lights, smart locks and now … the best televisions on the market. Apple just revealed big moves to bring HomeKit to all your favorite gadgets, and Cupertino is just getting started. In 2019, the smart HomeKit devices we’ve always wanted finally arrive. Plus: Tim Cook just let it slip — Apple’s got new services lined up for release this year, but what could they be? We think we might just know.

Our thanks to LinkedIn for supporting this episode. A business is only as strong as its people, and every hire matters. Head to LinkedIn.com/cultcast and get a $50 credit toward your first job post.

Former CEO John Sculley thinks Apple will disrupt healthcare

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Former Apple CEO John Sculley talks at Web Summit 2015 in Dublin, Ireland.
John Sculley ran Apple from 1983 to 1993.
Photo: Web Summit/Flickr CC

Former Apple CEO John Sculley agrees with Tim Cook that healthcare is a great area for Apple to move into. It may even, he suggests, “be the great legacy that [Cook is] talking about.”

Tim Cook recently made the comments about health in an interview with CNBC Mad Money host Jim Cramer. He said that health services may wind up being, “Apple’s greatest contribution to mankind.”

Slowing iPhone sales cause Apple suppliers to suffer

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iphone XS
It’s not just Apple that’s feeling the impact.
Photo: Apple

Slowing iPhone sales aren’t just bad news for Apple.

Foxconn, the company’s largest manufacturing partner, is also suffering as a result of weakening iPhone demand, with revenue for December falling 8.3 percent year-over-year.

It’s the first time Foxconn has experienced a drop in revenue in almost a year.

Apple puts big Facebook critic in charge of privacy practices

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Apple
Apple is serious about keeping your personal data safe.
Photo: Apple

One of Facebook’s biggest critics is teaming up with Apple, which as it turns out, has also been one of Facebook’s biggest critics lately.

Former Facebook employee Sandy Parakilas has reportedly been hired by Apple. Instead of levying criticism at Facebook though, Parakilas has reportedly been hired to help Apple examine its own privacy policies.

Tim Cook got a big pay rise last year

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Tim Cook earnings apple
Tim Cook took home a tidy paycheck in 2018.
Illustration: Ste Smith/Cult of Mac

Tim Cook took home $15.7 million in compensation for his role as Apple CEO in fiscal 2018, a 22 percent raise on his earnings the previous year.

The figure is approximately 283x the median Apple employee’s pay, which stood at $55,426. That average is more than Amazon’s $30,000 median, but significantly lower than Facebook’s $240,430 and Alphabet’s $197,000.

Tim Cook: New services coming to Apple in 2019

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Tim Cook
Unsurprisingly, he won't spill the beans on what they are.
Photo: Apple

Tim Cook teased new services that will be coming to Apple users this year. Responding to questions about falling iPhone sales during a CNBC interview, Cook stressed the way that Apple’s services division has grown significantly in the past several years.

“The services are on a tear,” Cook said. “On services, you will see us announce new services this year. There will more things coming.”

Tim Cook claims Apple’s long-term health has ‘never been better’

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Tim Cook and Ivanka Trump
Tim Cook's year is off to a rocky start.
Photo: Apple

Apple CEO Tim Cook is set to make an appearance on CNBC investing show Mad Money later today to defend Apple in light of recent setbacks.

The company warned last week that iPhone upgrades for the last quarter were lower than expected. After investors received the guidance on lower revenue for Q1 2019, Apple shares continued their downward slide, which has been pretty much nonstop since the company posted its Q4 2019 results.

Apple trolls Google with giant billboard at CES 2019

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Apple
Apple is serious about keeping your personal data safe.
Photo: Apple

CES 2019 bugApple’s not letting CES 2019 pass without making its presence felt.

The biggest companies in tech have descended on Las Vegas this week for CES 2019. Apple is one of the few holdouts not in attendance but that hasn’t stopped the company from sending a huge message to its competitors and customers by posting a giant billboard above the city of Las Vegas.

Tim Cook explains declining iPhone sales on CNBC

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Tim Cook talks diversity, sustainability, and coming out as gay
Tim Cook probably wasn't in quite such a jubilant mood yesterday.
Photo: Apple

Tim Cook elaborated on some of the reasons for Apple’s declining iPhone sales during an interview with CNBC Fast Money’s Josh Lipton.

Cook said that the shortfall on Apple’s part is entirely related to the iPhone, and primarily its performance (or lack thereof) in Greater China. However, he also touched on several other issues — including the challenges of Apple’s battery replacement program.

Tim Cook will host meeting for all Apple employees to talk iPhone

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apple park
Cook will address all Apple employees about declining iPhone sales.
Photo: Apple

Tim Cook is reportedly hosting an all-hands meeting with every Apple employee today about the revelations regarding stalling iPhone sales.

The news caused Apple shares to plummet in after-hours trading, taking some Apple suppliers with it. As part of the meeting, Cook will spell out what the news means, and take questions from employees.

Apple warns investors that iPhone sales are weak

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Apple revenues
Tim Cook defends Apple's decision to pull HKmap.live from App Store.
Photo: Apple

Apple CEO Tim Cook warned investors today that weak iPhone sales could translate into revenue shortfalls in the billions of dollars.

Cook blames the expected revenue drop on fewer-than-expected iPhone upgrades and weakened demand in China.

Say what? 2018’s most quote-worthy Apple moments [Year in Review]

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Year in Review: Best Apple quotes 2018: Apple sure fired up the chattering classes in 2018.
Apple sure fired up the chattering classes in 2018.
Image: Killian Bell/Cult of Mac

Cult of Mac Year in Review 2018 Few brands stir the passions like Apple. Be it a rumor, stock speculation, a glowing gadget review or a president’s bombastic tweet, Apple, its devices and the people who make them always seem to be part of a conversation.

So to curate the best quotes about Apple for 2018 is as daunting as choosing your favorite word in the dictionary. There are so many — and best is a matter of taste. How do you pick?

Waze’s annual Tim Cook Day is totally not a compliment

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Apple Maps reservation OpenTable
The first version of Apple Maps was terrible. Driving-directions-that-can-get-you-killed terrible. And that was the making of Waze.
Photo: Ste Smith/Cult of Mac

Waze CEO Norm Bardin will never forget the day his company started on the path from small startup to becoming practically a household name. He says the beginning of this rise is all due to Apple and its CEO.

But that wasn’t really Tim Cook’s plan. Waze’s success is due to a bad, bad time for Apple.

Apple’s historic 2018 by the numbers [Year in Review]

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Apple Year in Review 2018 By the Numbers: Some of these Apple numbers are just huge.
Some of these Apple numbers are just huge.
Image: Killian Bell/Cult of Mac

Cult of Mac Year in Review 2018: best Apple ads of 2018 2018 has been one of the best years ever for Apple. Looking at some of the company’s most popular metric shows that the numbers are up across the board (stock price excepted).

Never before have there been more developers making more money off iOS while Apple extends its ever-growing reach. Revenue hit an all-time high. And the next big thing feels like it’s just on the horizon.

Here’s Apple’s 2018 by the numbers.