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Apple unlikely to charge for Apple Intelligence anytime soon

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Apple Intelligence at WWDC24
Apple Intelligence should remain free for use until 2027.
Screenshot: Apple

Apple does not plan to charge for Apple Intelligence in the next three years. Apparently, the company wants to add more advanced AI features before charging for it.

The Cupertino giant did not talk about eventually charging for Apple Intelligence during its unveiling at WWDC24 earlier this year.

New iPhone, Mac and iPad patches fix a nasty bug

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iOS 17.6.1 fixes a problem with Apple's Advanced Data Protection.
iOS 17.6.1 fixes a problem with Apple's Advanced Data Protection.
Photo: Ed Hardy/Cult of Mac

Apple released iOS 17.6.1, iPadOS 17.6.1 and macOS Sonoma 14.6.1 on Wednesday. These are patches to fix a problem with Advanced Data Protection, a collection of tools to keep data and communications safe in the cloud.

While there are no new features, the updates are nevertheless important.

macOS Sequoia removes handy shortcut to bypass Gatekeeper security

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macOS Sequoia features
macOS Sequoia further tightens the grip on non-notarized Mac apps.
Photo: Apple

Apple will make bypassing Gatekeeper’s runtime protection harder in macOS Sequoia by doing away with a handy shortcut that allows Mac users to avoid security restrictions for software that doesn’t come from the App Store.

The company announced this change Tuesday following the release of macOS Sequoia public beta 3.

Apple in talks with the EU and China for Apple Intelligence rollout

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Apple Intelligence at WWDC24
Apple wants to clear the regulatory hurdles to bring Apple Intelligence to China and the EU.
Screenshot: Apple

Apple is working with regulators to bring Apple Intelligence to China and the EU. Apple’s CEO Tim Cook revealed this in response to an investor’s question during the company’s Q3 earnings call.

Cook said the company aims to “move as fast we can” to bring Apple Intelligence features to everyone.

Apple Intelligence enters beta testing

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Apple Intelligence in beta
Real-world testing of Apple Intelligence starts with new betas.
Photo: Ed Hardy/Cult of Mac

Apple Intelligence took a big step toward release on Monday. The AI-powered features unveiled at WWDC24 entered beta testing so developers can start trying them out in the real world.

They are part of the initial round of betas of iOS 18.1, macOS Sequoia 15.1 and iPadOS 18.1, which are expected to launch in October.

When to expect Apple Intelligence to reach iPhone, iPad and Mac [Updated]

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Apple Intelligence at WWDC24
Apple Intelligence is a collection of AI-powered features coming ... soon-ish.
Screenshot: Apple

When iOS 18 and iPadOS 18 launch this fall, do not expect Apple Intelligence to be part of the first releases of the operating system upgrades. The company’s cool new AI capabilities reportedly will arrive about a month later. Monday’s release of the first developer beta of iOS 18.1 — which includes some Apple Intelligence features — seems to confirm that release roadmap.

This means Apple Intelligence likely will arrive in October, around the same time as macOS Sequoia. So Mac users might get Apple AI along with their big upgrade.

Emergency SOS Live Video coming to 911 calls with iOS 18

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Prepared - Emergency SOS Live Video integration
Soon your 911 call may give the option to send secure photos and videos to dispatchers to help them assess the scene and respond.
Photo: Prepared

Emergency platforms RapidSOS and Prepared recently shared their plans to integrate with the new Emergency SOS Live Video functionality in iOS 18. That means most 911 calls will include the option to share video with dispatchers, like a FaceTime call. And that will help responders assess the scene and prepare to help in the best way.

Apple Intelligence might let users generate custom artwork for music playlists

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Apple Music Playlist
Apple Music users might be able to put a sweet AI-generated image on their playlists.
Image: Apple

iPhone users could use AI to create their own artwork for playlists in Apple Music, according to code reportedly found in the latest iOS 18 beta. The feature would use Apple Intelligence’s ability to generate images based on simple instructions.

If true, this is be one of multiple new artificial intelligence capabilities coming to iPhone.

Today in Apple history: Martin Scorsese ad makes Siri look like a superstar

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Scorsese Siri
"Hey Siri, am I here to f***ing amuse you?"
Photo: Apple

July 23: Today in Apple history: Martin Scorsese Apple ad makes Siri look like a superstar July 23, 2012: Looking for the perfect spokesman for its new virtual assistant Siri, Apple turns to the director behind some of Hollywood’s most violent gangster movies. A new ad shows Martin Scorsese using Siri voice commands on his iPhone to juggle his busy schedule.

One in a string of celebrity-studded ads showcasing the Apple’s recently released virtual assistant, it ranks among the best.

Apple denies using YouTube videos for training Apple Intelligence

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Screenshot of Apple introducing Apple Intelligence during the WWDC24 keynote.
No, Apple Intelligence is not trained on YouTube videos.
Photo: Apple

Apple has rejected reports of training Apple Intelligence and its AI model on YouTube videos without the creators’ consent. The company says OpenELM, its open language model, does not power Apple Intelligence.

Instead, it created OpenELM as a way to contribute to the development of open source large language models.

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