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Today in Apple history: Steve Jobs secures Macintosh name

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November 16, 1982: Today in Apple history: Steve Jobs secures Macintosh name: Steve Jobs sweet-talked an audio company exec to land the name
Steve Jobs sweet-talked an audio company exec to land the name "Macintosh."
Photo: Apple

November 16: Today in Apple history: Steve Jobs secures Macintosh name November 16, 1982: Intent on giving his company’s upcoming personal computer a memorable name, Apple co-founder Steve Jobs pens an impassioned plea to audio company McIntosh Laboratory. In the letter, he asks permission to use the name “Macintosh.”

You can probably guess how the resulting discussions turned out!

Apple throws Mac Pro under the bus … again

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No M5 Ultra upgrade for Mac Pro.
Apple wants to push the Mac Studio instead of the Mac Pro.
Photo: Apple/Rajesh Pandey

Apple reportedly has “largely written off the Mac Pro” and does not plan to significantly upgrade its expandable desktop computer in 2026.

Instead, the company seems focused on the Mac Studio, a smaller desktop machine without expansion slots.

Don’t miss our explanation on why Apple killing the Mac Pro makes sense.

Clever phone lanyard is also a convenient USB-C charging cable [Review] ★★★★☆

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Satechi OntheGo USB-C Lanyard Cable★★★★☆
This lanyard lets you keep a convenient iPhone charging cable with you all the time.
Photo: Satechi

Crossbody iPhone slings are in style, and the Satechi OntheGo USB-C Lanyard Cable is a unique addition to the category. It’s both a strap to make carrying the iPhone easy and a USB-C charging cable.

I put the accessory to the test with my iPhone 17. I especially liked that I can easily swap it between iPhone cases.

Apple preps for a post–Tim Cook era

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Photo of Apple CEO Tim Cook during 2025 iPhone product launch event, used to illustrate story about his possible retirement and Apple's search for its next CEO.
Will Tim Cook retire as Apple's CEO next year?
Photo: Apple

Apple’s board of directors is reportedly amping up the search for a new CEO to replace Tim Cook, possibly as early as January 2026. The board recently “intensified preparations for Cook to hand over the reins,” according to a Saturday report from the Financial Times, which says the announcement of a new Apple CEO could come alongside the company’s post-holiday earnings report.

The story cited “several people familiar with discussions inside the tech group.”

iPhone Pocket takes us by total surprise! [The CultCast]

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The CultCast logo with an two people wearing iPhone Pockets.
Who had iPhone Pocket on their 2025 Apple bingo card?
Image: Cult of Mac

This week on Cult of Mac’s podcast: Nobody saw this coming! The iPhone Pocket is a bizarre Apple product, and the press release announcing its precious existence is one of the most pretentious we’ve ever seen.

Still, it might be big in Asia!

Also on The CultCast:

  • Apple’s new Digital ID is based on your passport and paves the way for the wallet-free (and possibly surveillance-intensive) future. We discuss the pros and cons.
  • Sounds like Tesla is finally buckling and plans to give iPhone users what they want. Victory!
  • Griffin shows off a cool new three-way charger that’s fantastic for travel (although he likes it at home, too).
  • And finally, we discuss Pluribus, the great new Apple TV show from Breaking Bad mastermind Vince Gilligan. Two episodes in and we’re hooked!

Listen to this week’s episode of The CultCast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video live stream, embedded below.

How Apple silicon triggered a Mac renaissance

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The Mac lineup on top of an image of a silicon fabrication die.
Apple silicon has taken the Mac to the next level.
Image: D. Griffin Jones/Cult of Mac

Not too long ago, the Mac was in a truly bad place — and then Apple silicon came along and radically reinvented the computer. With Apple’s destiny entirely within its own hands, rather than hamstrung by Intel processors, we’ve seen what Cupertino is capable of: delivering absolute computing magic on a regular, annual cycle, across its entire lineup.

With the first three Apple silicon Macs turning 5 on November 17, it’s worth reflecting on how the past half-decade has radically reinvented the Mac.

Today in Apple history: Apple’s last mechanical keyboard is a winner

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The Apple Extended Keyboard II might be Cupertino's finest keyboard of all time.
This could be the best Apple keyboard ever.
Photo: University of Chicago

November 15: Today in Apple history: Apple Extended Keyboard II is Apple's last (and greatest) mechanical keyboard November 15, 1990: Cupertino wins a design patent for the Apple Extended Keyboard II, arguably the greatest computer keyboard of all time.

Delivering the perfect combination of durability, feel and a pleasing click-clack sound, the Extended Keyboard II will become a mainstay of pro-grade Apple setups during the early 1990s — and perhaps the best-loved keyboard in Apple history. Courtesy of an ADB-to-USB adapter, some people continue to use these input devices today.

Apple’s most controversial product in years is a huge hit

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Apple's most controversial product in years is a huge hit
iPhone Pocket: Gone in a flash.
Screenshot: Cult of Mac

If you didn’t get up before dawn on Friday, you sadly missed your chance to buy an iPhone Pocket, an accessory that divides Apple fans. It’s been relentlessly mocked online — but sold out immediately on launch day.

Love it or hate it, it’s hard to argue with results like that.

3 reasons Pluribus is the new must-watch series on Apple TV

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Pluribus season 1 review
As Carol, Rhea Seehorn finds herself in a waking nightmare.
Photo: Apple TV

Pluribus, Vince Gilligan’s newest TV series, has already bagged a perfect 100% rating on RottenTomatoes.com — a feat topping even acclaimed Apple TV shows like Severance.

The creator of Breaking Bad and Better Call Saul wowed the critics once again with Pluribus, a post-apocalyptic science fiction psychological thriller that premiered on Apple TV on November 7. And it’s generating big-time buzz as one of the year’s most compelling television events. Its third episode airs Friday. And if you’re anything like me, you can’t wait because the first two blew you away. 

To me, the show is like the world’s longest episode of The Twilight Zone — in the best possible way, and in the here and now rather than circa 1959.

Caution: Pluribus spoilers ahead.

Apple TV scores: MLS matches now included at no extra cost

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Apple TV scores: MLS matches now included at no extra cost
Every Apple TV subscriber can now watch the entire 2026 MLS season.
Photo: Apple/MLS

Watching Major League Soccer just got cheaper and easier. Starting in 2026, anyone with a subscription to Apple TV can enjoy every regular-season MLS match.

“We’re thrilled to bring MLS to more fans around the world next season on Apple TV,” said Eddy Cue, Apple’s senior vice president of services, in a press release Thursday. “Every match, all in one place, alongside incredible Apple Originals — it’s a win for fans everywhere.”