Be it John Mayer or U2, Apple’s always been a brand that’s both embraced — and been embraced by — the music world. Which is why it’s interesting to hear a legendary musician, in the form of Pink Floyd member Nick Mason, saying possibly the worst thing a creative person can say about it: that it’s passé.
Mason is talking specifically about Apple’s iTunes service, which has been on the decline for several years now, as we have seen the rise of streaming services like Spotify. Interviewed by GQ magazine, Mason’s comments offer a glimpse at how a section of the music world views Apple — and why it needs to change before its too late.