That Slice data? Totally misleading, says analyst Mark Hibben.

Instead, he says, Apple sold over 4.5 million Apple Watches in two months of the June fiscal quarter. That’s way more than the 1 million units of the original iPhone Apple sold when it first launched in 2007.

“Apple Watch has a bright future,” writes Hibben, “despite what some market research polls might indicate. In its launch quarter, Watch will add about $2 billion in revenue to Apple’s top line.”

With numbers like that, even Apple can’t call the Apple Watch a hobby.

If you use the internet (we’ll go ahead and assume you do), you’re inevitably vulnerable to all sorts of sneaky advertisers and downright thieves trying to take your data, your money, even your identity. We all hate thieves (again, let’s just assume you do), but few of us lack the know-how to make our connection to the internet more secure, making VPN Land’s Lifetime Subscription a great option – and also a great bargain at $49.00.

Google is planning to make it easier than ever to shop online by allowing you to purchase the products that appear in your mobile search results. With a new feature dubbed “Purchase on Google,” shoppers will be able to buy goods from supported retailers in just a few taps.

The iPhone 6s is still a couple of months away, but thanks to the magic (read: blatant thievery) of Chinese smartphone clone-makers, we’ve got an advance peak at what it might look like to unbox Apple’s biggest iPhone “s” release of all time.

Check out the video below:

After a short amount of time offline, the Apple Online Store is back up and running — selling a refreshed line of iPods, featuring some feature upgrades, and a nifty new gold color option.

Apple has released new iPod shuffle, nano, and touch devices, representing the first major upgrade for the product lines since way back in 2012. While the shuffle and nano both get the new gold color — alongside five other color options — the biggest upgrade is reserved for the iPod touch.

Steve Jobs passed away almost four years ago, and people are still unveiling tributes to Apple’s late co-founder.

The latest is from a Shanghai company that created a gold bust of Jobs to greet employees as they sign in for work each day. The idea behind it is reportedly to “[inspire] in employees Jobs’s insistence on finding the best way to do something.”

Like sign in to work, presumably.

The idea that Apple is working on a car is something the company still hasn’t admitted to, other than describing the product category as the “ultimate mobile device,” but that’s not going to stop industry watchers from speculating about it.

A Nielsen and SBD survey recently asked 14,000 iPhone-owning car buyers whether they would buy an Apple-branded automobile. And if the results are to be believed, Apple may be in a good position to get into the car biz.

Phenomenal survival game, This War of Mine, is now available on your iPad (and select Android tablets).

The team did a fantastic job of creating the atmosphere of war from the perspective of the civilian’s caught up in it. The game’s visuals, music and play mechanics all work together to create an utterly compelling experience as a non-combatant trapped in a war zone, hungry and vulnerable.

It’s something every one should play, and now that it’s on sale for mobile tablets, everyone can. Check out the launch trailer below.

We’ve been reporting plenty about the upcoming 12.9-inch iPad Pro, but so far there’s been next to nothing about the next-generation iPad Air, which most people are expecting this fall alongside a new iPad mini.

According to a new report, there’s a very good reason for that: The iPad Air 3 has been delayed until next year so that Apple’s manufacturers can instead focus on preparing the iPad Pro instead.

Speaking at Fortune’s Brainstorm Conference in Aspen, Colorado, Apple’s head of human resources has revealed that the company will record a 1 percent increase in its proportion of black employees in 2015. “We were pleasantly surprised to realize that we did have some movement,” said Denise Young Smith.

Apple will release its next diversity report this summer, showing increases for both women and racial minorities, Smith continued. She says that diversity in hiring is key to Apple’s talent strategy.

Apple Pay makes buying items quicker than ever thanks to its tap-to-pay technology that is ridiculously easy to use. But if you want to use Apple Pay to purchase gas, you still have to deal with going inside the store and making a transaction at the register rather than at the pump.

That could soon change, though, as Chevron announced today that it has started a pilot program in Northern California that lets drivers fuel up and pay for their gas with Apple Pay, right at the dispenser.

Here’s where you can find the Apple Pay pumps:

A new report suggests that the Apple Watch’s maker has sold its wearable short when it comes to its performance in water.

Developer Craig Hockenberry says that the wearable works (mostly) fine in liquid and knows because he swims with his smartwatch regularly. In the ocean.

Where sharks live.

Twitter managed to create a swarm of disgruntled developers over the past few years. It worked tirelessly to break down many of the third-party apps that made the social network successful. Now, as Twitter discovers what it really is as a service, it’s working to repair relationships with developers and elevate the platform. This ought to be a win-win for everyone.

T-Mobile introduced a new family plan that’s directly targeting Verizon Wireless and isn’t shying away from it. The new plan, which offers 10GB of 4G LTE data to each family member plus unlimited talk and text starting at $100 per month, bests Verizon’s shared 10GB of data for four members at $140.

T-Mobile’s CEO John Legere hasn’t been nice to competitors since taking the reigns and doesn’t seem interested in starting now. While Verizon claims its family plan is actually $80 per month, Legere argues that you’ll get charged at least $140 per month when all the additional fees add up.

The United States and Iran finally signed an official nuke agreement today after 20 months of negotiations, and according to a new report, Apple is already looking to move in.

If you’re afraid of ever being in a dangerous situation without any witnesses or good samaritans nearby, you might want to consider downloading this new app appropriately named Witness. Calling itself the ‘panic button for the smartphone age,’ one tap broadcasts live video and your current location to a list of preset emergency contacts, who can then decide if it’s appropriate to take action.

Of course, if they do nothing, they could potentially have front-row seats to a very morbid and disturbing show.

Apple seeded two new incremental updates for developers today, one for the current version of OS X Yosemite, 10.10.5, and another for iOS 8.4.1, the current version of iOS available for consumers on iPhone and iPad.

“The OS X Yosemite 10.10.5 update improves the stability, compatibility, and security of your Mac,” writes Apple in its release notes. Further details on iOS 8.4.1 are as yet unavailable.

Irish software development studio Probendi is suing Apple in Europe over the use of the term ‘iWatch’ in its search engine ads.

Court documents filed by Probendi in Milan claim that even though Apple doesn’t own the trademark for iWatch, it has used iWatch wording on Google in an effort to direct customers to the Apple Watch website.

If you’re looking for a best-in-class photo retouching and editing app, you can’t go wrong with Pixelmator, available both for Mac and iOS.

The mobile version is utterly fantastic, letting you engage in the same sort of high-end photo editing, painting, and graphic design that you find in the desktop version for a fraction of the price.

The new update, which came out on Tuesday, ramps up the photo Repair tool to something that’s five times as fast, and even more precise. There’s also a new Dynamic Touch system, which lets you use the tip of your finger for thin strokes and the pad of your finger for thicker lines.

You won’t see this kind of subtlety and power in any other photo app, especially for $4.99.

We downgraded its status, but Pluto still showed us its heart.

A spartan but warm-toned orb with a prominent heart-shaped terrain came into clear view Tuesday morning after NASA’s New Horizons snapped a picture some 476,000 miles from its surface after nearly a decade of travel.

Pluto was still considered a planet when New Horizon’s took off in 2006 for the end of our solar system. Since then, astronomers changed its status to a dwarf planet, but that did not diminish the excitement scientists and fans of star-gazing as the probe approached Pluto and its moons.

If you want to build something that sticks online, you’ve got to understand how people interact with websites. Udemy’s UI/UX Designer Bundle will give you a grounding in the latest and practice-proven approaches for making your site as attractive and interactive as it can be. Right now this invaluable insight is yours for just $34, a massive 94% off the regular price.

Fox’s reboot of the Fantastic Four is set to land in theaters next month, but fans who attended Comic-Con last week in San Diego got a special peek at the new Doctor Doom who’s threatening to end life as we know it on Earth.

The fiery new trailer was released online this morning and in addition to giving us a better look at Doom, The Thing, and the Human Torch in action, it also reveals how Reed Richards and Ben Grimm became friends when they were just kids dreaming of unlocking the secret of dimensional travel.

Watch the fantastic new trailer below:

Look, you wouldn’t put a “Git-R-Done” bumper sticker on a Lamborghini. So why would you muck up the chic of an iPhone with a garish or absurd case like the ones on this list?

Jony Ive understands self-expression and probably even appreciates when a person selects an iPhone case that puts them in touch with their inner selves. But when a case’s main function is to cushion a fall or fend off scratches, your next concerns should be how it fits in a pocket — and some taste.

And I don’t mean taste as in fried chicken. Apparently the Japanese are such big fans of Kentucky Fried Chicken, a product developer for the Colonel designed an iPhone 6 case shaped like a drumstick. Even better, it’s the size of one of those state fair turkey legs.

Apple’s upcoming R&D center in Yokohama will allow the company to tap into the materials, vehicles and health expertise that exists in Japan, according to a new report.

The R&D facility — which will be Apple’s biggest in Asia — will join similar offices in the U.K., China and Israel.

Having gotten exclusives from Eminem, Pharrell and Drake, could Metallica be the next artists to debut their new material on Apple Music?

In a new interview with the BBC World Service, Metallica drummer Lars Ulrich described a potential team-up with Apple Music as “a no-brainer.” The band’s first new album 2008’s Death Magnetic? Yes, please.