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Becoming Steve Jobs bio promises to set the record straight with Apple’s blessing

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becoming-steve-jobs-cover

A new book about Steve Jobs is coming later this month, and it’s the first look at the late Apple co-founder that the company has aided in making since Walter Isaacson’s biography.

Becoming Steve Jobs is written by Brent Schlender and Rick Tetzeli, two veteran journalists who scored interviews with people like Tim Cook, Jony Ive, Eddy Cue, Pixar’s John Lasseter, Disney CEO Bob Iger, and Jobs’ widow, Laurene Powell Jobs.

Get over here! Mortal Kombat X is coming to iOS

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The draw of the game was partially due to using real actors as opposed to drawings -- that's why there's a huge cult of them.
No, it's not the movie version of MK that's coming to iOS, but let's remember for a second how much fun this film was. Photo: New Line Cinema

There were other games I enjoyed growing up, but the Mortal Kombat franchise was the first series of games I ever loved: from the cool character designs of Scorpion, Kano, Goro and the rest, to the ultra-violent Fatalities, which made the games seem so much more grown-up than the rival Street Fighter II titles.

Is there any better news, then, than the fact that more than twenty years after its inception, Mortal Kombat is finally coming to mobile, courtesy of a port of the forthcoming Mortal Kombat X? Provided this is done well, it could be early pick of most exciting iOS game of the year.

Color me (cautiously) optimistic. And check out the trailer after the jump.

Terrifying video shows why skydiving is worst time for a seizure

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Christopher Jones was unconscious during a skydiving lesson but his jump master reached him in time to pull his chute. Photo: Sheldon McFarlane/YouTube
Christopher Jones was unconscious during a skydiving lesson but his jump master reached him in time to pull his chute. Photo: Sheldon McFarlane/YouTube

Australia has a flying superhero and his name is Sheldon.

A camera mounted on the helmet of his helmet captures Sheldon McFarlane’s successful pursuit of an unconscious skydiving student during a terrifying freefall last November in Australia.

In a YouTube video posted on Sunday, the student, Christopher Jones, is seen rolling on his back as he suffers a seizure during a dive. McFarlane races to Jones, his hand reaching into the frame to pull the parachute’s ripcord. It took McFarlane two attempts to reach Jones.

Apple seeds first public beta of Photos app with OS X 10.10.3

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Photos for Mac is coming this spring. Photo: Ste Smith/Cult of Mac
Photo: Apple

If you’re anxious to try, Photos, the successor to both iPhoto and Aperture, is now available as a public beta for the first time ever.

Apple released a beta version of OS X Yosemite 10.10.3 that includes the first early access to the new Photos app on OS X. The public beta is available now to all registered public beta testers.

Other new additions included in OS X 10.10.3 include a new single-pane emoji scroller, racially diverse emoji, and two-factor authentication for Google. You can download it through the Mac App Store.

 

Apple and IBM add three more apps to MobileFirst portfolio

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IBM
Photo: Apple
Photo: Apple

Apple and IBM’s partnership to bring iOS apps into the workplace produced 10 apps last year. Today at Mobile World Congress, IBM announced that it is launching three more MobileFirst apps aimed at the banking, airline, and retail industries.

The three new iOS apps are available for deployment and customization starting today. The apps are part of Tim Cook’s initiative to change the way people work by giving companies access to high-quality iOS apps. IBM says its clients for the MobileFirst apps include American Eagle Outfitters, Sprint, Air Canada, Banorte, and more than 50 others.

Here’s a quick look at the three new apps:

Tim Cook reiterates Apple’s strong privacy stance

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As if Tim Cook doesn't already have enough on his plate!
Tim Cook is all about privacy. Photo: Apple
Photo: Apple

Ever since Tim Cook took over at Apple he’s been as outspoken about social issues as he has about the company’s latest insanely great product. During his recent whistle-stop world tour, that included Israel, the United Kingdom and Germany, Cook took the time to speak with German newspaper BILD (paywall).

Despite Apple’s March 9 Apple Watch event being just one week away, Cook used the coverage to speak about a topic as dear to his heart as Apple’s next-gen wearable: privacy.

“We don’t read your emails, we don’t read your messages, we find it unacceptable to do that,” Cook said, adding that, “I don’t want people reading mine!”

Apple’s target market could grow to $3.4 trillion by 2020

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$1 trillion value
Apple is heading toward a $1 trillion market cap. Photo: Pierre Marcel/Flickr CC
Photo: Pierre Marcel/Flickr CC

A billion dollars isn’t cool. You know what’s cool, Justin Timberlake? A trillion dollars!

Three point four trillion to be exact.

That’s how big Apple’s target market (the money it could potentially make if it had no competitors) could be by 2020, according to the latest estimates from Morgan Stanley’s Katy Huberty. Apple’s current target market is only $800 billion. Huberty’s projections show that the Apple car could be the biggest money maker Apple’s ever known, adding up to $1.6 trillion of value to the company.

Take a look at the mind boggling numbers Apple could add to its bottomline in these markets:

Apple car project is ‘good news’ for Nissan, says CEO

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We'd like to buy this directly from Apple, OK?
Concept art: Josh Baré/DeviantArt CC
Photo: Josh Baré/DeviantArt CC

Apple’s secret electric car project has been met with heavy skepticism from some of the biggest players in the auto industry, but according to Nissan’s CEO, he sees Apple entering the market as a good thing.

During a presentation at the Mobile World Congress on Monday, Carlos Ghosn, CEO of Nissan-Renault Alliance said he welcomes the idea of outside companies getting into the electric car business.

iPad drummer’s fingers wearing out en route to 100 songs

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The fingers of Apple Man keeps up to Marilyn Manson's The Beautiful People. Photo: Apple Man/YouTube
The fingers of Apple Man keeps up to Marilyn Manson's The Beautiful People. Photo: Apple Man/YouTube

Apple Man, the “sickest” drummer on virtual skins, added black nail polish to his fast-flying fingers in his latest YouTube video to display his iPad-pounding prowess.

We never see his face, so there’s no telling whether he went full Marilyn Manson with the makeup when he produced a drum cover video on Feb. 26, drumming on the iPad to the song, The Beautiful People.

Apple Man of Japan prefers to remain anonymous, but as you can probably tell by the name, he is a fan of Apple products. He is always willing to share his drumming passion with Cult of Mac readers.

New Apple Watch spread targets Chinese fashionistas

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Photo:
Apple needs its watch to be big in China. Photo: EastTouch

Ahead of Apple’s March 9 event, the Apple Watch has popped up in another non-tech magazine, boasting some fashion shots of it being worn by a male model. The magazine is East Touch, a Hong Kong-based Cantonese magazine aimed at (predominantly female) readers between the ages of 20-30, and covering mainly celebrity, fashion and entertainment news stories.

This is just the latest fashion publication to feature a look at the Apple Watch, following shortly after the devices was profiled with a multipage spread in the March issue of Vogue.

NASA salutes Nimoy for taking us boldly where no one had gone before

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Astronaut Terry Virts tweeted from the International Space Station this special salute to the late Leonard Nimoy. Photo: Terry Virts/Twitter
Astronaut Terry Virts tweeted from the International Space Station this special salute to the late Leonard Nimoy. Photo: Terry Virts/Twitter

Leonard Nimoy’s portrayal of unflappable calm and logic during dangerous space travels on TV and in movies inspired those whose stage is actual space.

NASA is mourning the loss of Nimoy as if Mr. Spock was one of their own. Since news of Nimoy’s passing Friday, astronauts have tweeted, uploaded a YouTube video tribute and issued statements, thanking the iconic Star Trek actor for the courage to “boldly go” into professions involving space exploration.

One of the more touching tributes came from astronaut Terry Virts, who tweeted a photo of his hand in Spock’s iconic “Live Long and Prosper” gesture at a window in the International Space Station looking over Earth.

This is how much Cupertino relies on Apple

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Apple may as well run Cupertino.
Apple may as well run Cupertino. Photo: Benjamin Feenstra
Photo: Benjamin Feenstra

A previously quiet town in California, today Cupertino is synonymous with Apple in the same way that Redmond is with Microsoft, Compton is with rapper and Beats founder Dr. Dre, and Gotham City is associated with Batman.

A fascinating new article for the Columbus Dispatch reveals the double-edged sword of being a town so closely tied in with the rise-and-fall fortunes of a single company. While it’s certainly great when times are good, it also means that a major stumble could have major repercussions for the 58,000-person city Steve Jobs grew up in and called home.

With the long-awaited “spaceship” Apple Campus 2 set for completion in 2016, Cupertino’s reliance on Apple is only going to increase over the coming years. And one thing’s for sure: the once sleepy city needs Apple a whole lot more than Apple needs it!

Indian smartphone maker is serious about banning iPhone brand name

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Gene testing, coming soon to an iPhone near you. Photo: Jim Merithew/Cult of Mac
Could Apple have to change the iPhone's name in one of its potentially biggest upcoming markets? Photo: Jim Merithew/Cult of Mac
Photo:

After China, India is the next big frontier for Apple: with a massive 1.2 billion citizens, and an impressively growing smartphone market that is far from saturated.

So far Apple has had great success in the country, as the iPhone 6 and 6 Plus have sold roughly twice the volume of previous generation iPhones, and Apple has even proved willing to take a short-term hit on the earnings front to get more iPhones into people’s hands in the long run.

But one company isn’t happy about the iPhone’s success in India — and it’s doubling its efforts to get Apple barred from using the popular smartphone name in the country altogether.

Apple officially wants to be recognized as a car maker

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The Apple Car's going to need batteries after all. Photo: Cult of Mac/USPTO
Anyone else excited about the Apple Car? Apple's lawyers certainly are. Photo: Cult of Mac/USPTO

Whether Apple is actually building a car, or it’s just a controlled leak to show that the company has more planned after the Apple Watch, isn’t known yet. What is sure, though, is that Apple is now legally covered if it wants to slap its name and logo onto an automobile.

Using its regular law firm Baker & McKenzie in Zurich, Apple recently expanded its corporate description to not just include the current array of watches, smartphones, tablets and computers, but vehicles, too. And Apple’s lawyers aren’t taking any chances, either. Apple aircraft, anyone?

Apple’s ‘Shot with iPhone’ ad campaign crowdsources spectacular photos

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shot with iphone 1
Photo: Apple

Apple’s new ad campaign might be its best yet, especially if you’re one of the iPhone owners that’s about to have your photo on a billboard.

Simply called “Shot on iPhone,” it’s hard to call Apple’s campaign an ad at all — at least in the traditional sense. Apple crowdsourced photos shot with the iPhone by normal people around the world, and the result is a testament to just how incredible iPhone photography has become.

Our most wanted Apple car features plus the new and notable of iOS 8.3 on the CultCast

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future_car

This week: Apple might be eyeing 2020 for their first car, but you can catch our most wanted features and price expectations right now. Plus: Cupertino pay massive bonuses to poach top talent; the insane acceleration of Tesla’s new electric car; the new and notable from iOS 8.3 beta; Toyota says “no thanks” to CarPlay; and finally, your listener questions, answered!

Our thanks to Sanebox.com for supporting this episode. Sanebox’s algorithms learn which emails you want to see and puts the rest into a daily digest you can review and delete with one click. See how accurate it is with a free trial.

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Full show notes ahead!

VLC, Vesper and other awesome apps you might have missed

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Awesome-apps-of-the-week

It’s the weekend, and Cult of Mac is here to bring you a roundup of all the app goodness you might have missed from the last week.

VLC makes its triumphant return to the App Store, a great printing tool becomes Apple’s free app of the week, a premium todo app goes universal, and more.

Without further ado, here are this week’s awesome apps!


Awesome Apps

Chinese Android phone takes copying Apple to another level

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Designed by who in where? Photo: Android Authority
Designed by who in where? Photo: Android Authority

Forget Comcast, ZTE takes the cake with the most blatant Apple-ripoff-of-the-month award. The Chinese company’s latest handset, the Blade S6, is clearly… inspired by the iPhone.

While it doesn’t have the identical chamfered edges of Samsung’s upcoming phone, it does copy the most iconic part of every Apple product.

Crystal Baller: Rewind this week’s wildest Apple Watch rumors

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Photo: Ste Smith/Cult of Mac
Photo: Ste Smith/Cult of Mac

We get slammed 24/7 with new Apple rumors. Some are accurate, most are not. To give you a clue about what’s really coming out of Cupertino in the future, we’re busting out our rumor debunker each week to blow up the nonsense.

This week the Apple Watch rumors have reached a crescendo as invites to a not-so-mysterious event in March were released. Will the Apple Watch really launch with 100,000 apps? Will demand for the gold Apple Watch wreak havoc on the world’s gold supply? And don’t forget about the Apple car either. New rumors are claiming Samsung could be the biggest boost or roadblock for project Titan.

Find out the truth behind the week’s wildest Apple rumors below:

Key Smart brings Swiss Army order to keys in pocket

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Key Smart, right, removes the bulk from your pocket and organizes your keys  into a slim handle. Photo: Key Smart
Key Smart, right, removes the bulk from your pocket and organizes your keys into a slim handle. Photo: Key Smart

At our current place on the evolutionary chart, we are a species that carries more things in the pockets of tighter pants.

Michael Tunney understood this every time he went to a bar and saw patrons pull out their cell phones and bulky wads of keys before sitting down. Tunney, himself bothered by keys in the pocket, set out to solve this problem.

The 28-year-old Chicagoan with a manufacturing engineer background invented Key Smart, a holder that keeps keys from jabbing your thigh and removes the unsightly pocket bulge out of form-fitting pants.

Think of a Swiss Army knife, but with keys that fold out of a slim handle.

New versions of Tweetbot for iPhone, iPad and Mac are on the way

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Photo: Mark Jardine
Tweetbot is ready for an upgrade. Photo: Mark Jardine

Many of us have been eagerly awaiting a new version of Tweetbot for iPad for quite a while now, as well as an updated version of Tweetbot for Mac. The wait seems like it’s drawing to a close though. Today, developer Tapbots shared some updates, giving us a roadmap for the next updates to both Tweetbots for Mac and Tweetbot for iOS.

Ron Johnson wants to sprinkle Apple Store magic at e-retailer Nasty Gal

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Steve Jobs and Ron Johnson at Apple's Fifth Avenue Apple Store grand opening.
Steve Jobs and Johnson at Apple's Fifth Avenue Apple Store grand opening. Photo: Richard Agullar
Photo: Richard Agullar

Former Apple retail boss Ron Johnson is taking on a new mission: helping online retailer Nasty Gal move into the brick-and-mortar retail space.

According to Re/code, Johnson is leading a $16 million investment in the ultra-chic brand, which started out in 2006 as an eBay store, and has risen to bring in more than $100 million in annual revenue. Johnson will also be joining the company’s board of directors, while simultaneously acting as the CEO of his as-yet-unlaunched e-commerce startup, Enjoy.

ICYMI: Happy 60th birthday, Steve Jobs

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Steve would have been 60 years old this past week. Cover design: Stephen Smith
Steve would have been 60 years old this past week. Cover design: Stephen Smith

Steve Jobs would have been 60 years old this week, a sad fact we didn’t want to let pass unnoticed. Luke takes a look at this milestone year for the late Apple co-founder and ultimate savior. Buster tours the 300 racially diverse emojis Apple added to the latest iOS update, and then gives you an inside peek at the grueling hiring process all Apple employees must go through to work for our favorite company. Rob shows you how to find your lost iPhone–even when its battery is dead, and then takes a quick peek at the stunningly gorgeous new remastered version of stealth game République.

Be sure to hop into this week’s Cult of Mac Magazine for all this and more!