Apple redesigned the LED backlights for the new MacBook keyboard, and it appears a similar update could be coming soon to the Apple Wireless Keyboard.
Several images of an updated keyboard appeared on the online Apple Store for the Czech Republic as well as an Arabic keyboard in the U.S. store. Some of the images of the keyboard have already been pulled, but the redesign adds toggles for brightness to the F5 and F6 keys, as well as a power button on in the upper right corner.
This week: it’s kind of a big deal—the wonderful world of Nintendo is coming to iOS. Plus: the reviews are in, people are loving the new Force Cluck Touch Trackpad; Apple’s rumored streaming TV service might land in June; and why the new Macbook hails the end for the Macbook Air.
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The war regarding whether Apple did or did not invent the USB-C connector witnessed a pretty decisive development this morning, as Apple was awarded a patent describing a slimline reversible input/output electrical connector for transferring a variety of data types including HDMI, audio, USB and video.
The patent was filed by Apple in the third quarter of 2013, but only published today. It names Eric Jol, Albert Golko, Mathias Schmidt and Jahan Minoo as its inventors: all current Apple employees, with the exception of Schmidt who now works at Nest Labs, founded by former Appler Tony Fadell.
This week: we break down all that we know (and still don’t!) about the Apple Watch, and Leander says why the $10,000+ gold editions are totally opposite Steve Jobs’ vision for the company he co-founded. Plus: Apple quietly kills their iconic glowing logo; what we love and don’t about the new Macbook, and why some are not thrilled with its new “butterfly” keyboard; and with HBO Now coming exclusively to Apple… could big AppleTV changes be on the horizon?
Our thanks for Freshbooks for supporting this episode. FreshBooks is the easy-to-use invoicing software designed to help small business owners get organized, save time invoicing and get paid faster. It also makes tax time a cinch. Get started now with a 30-day free trial.
Full show notes ahead!
The viral video hit “Apple Engineer Talks,” which mocks the new MacBook, is a scream. I nearly died laughing — along with millions of other people.
The clever parody was crafted by somebody who clearly has a deep knowledge of Apple, so I was surprised to discover its creator is actually an Android user.
Here’s how he did it, and why he didn’t make any money off his wildly successful Apple viral video.
Apple’s design team went to extreme lengths when redesigning the new MacBook to be more portable than ever. The most drastic move was to toss out the fan and extra ports for a super-tiny logic board.
The new MacBook logic board is two-thirds smaller than any board Apple’s designed before. It’s the highest-density Mac logic board yet, but really, it’s more like a super-iPhone or iPad logic board. Put side by side with the iPhone 6 logic board, the new MacBook logic board is barely twice its size.
This comparison image might shock you:
The battle of Mac versus PC is raging strong, thanks to the new MacBook. While Apple fans are still debating whether they really want Jony Ive’s minimalist gold notebook, rival PC markers have been quick to shoot down Apple’s latest innovation on Twitter.
ASUS, Lenovo and Dell all took shots at the super-thin MacBook, quickly pointing out that while terraced batteries and gold paint are nice, these notebook companies have been selling even thinner laptops for over a year now.
Take a look at their tweets calling out the new MacBook:
The Apple Watch? It’s incredible.
The new MacBook? It’s unbelievable.
Apple’s team? Amazing!
Tim Cook is either the world’s most positive CEO or he possesses the world’s greatest poker face. Just watch the string of superlatives he unleashed during Apple’s “Spring Forward” event Monday, as rounded up in Cult of Mac’s supercut video below.
The shiny new watch on Tim Cook’s wrist wasn’t the item that tipped Apple’s hand as it bets on the future of computing.
The really big development was what wasn’t in the room: multiple ports on the new ultrathin MacBook.
The future lies in a single port for powering the device and seemingly not much else. It’s called USB-C. And the “C,” for now, stands for confusion.
The new MacBook is one of the most impressive pieces of technology Apple has unleashed in five years. It boasts a Retina display, USB-C, butterfly-hinged keyboard, Force Touch trackpad and terraced batteries. All crammed inside a body that’s smaller than the MacBook Air, made possible by a new fanless processor.
Despite being an unapologetically gorgeous piece of hardware, the new MacBook’s biggest weapon — the fanless processor — is also its greatest weakness.
Apple has placed the new MacBook in a category most people shouldn’t even consider buying, and that’s OK. The new MacBook isn’t for you and me, it’s for the future.
The new MacBook is gorgeous, insanely thin, revolutionary and pressure-sensitive. It’s also missing one killer feature: a glowing Apple logo.
The shining bit of trade dress has been a pop culture icon ever since Apple released the PowerBook G3 in May 1999. However, it looks like Jony Ive’s design team is ready to sacrifice the glowing Apple beacon in the name of thinness. You’ll still find a light-up logo on the MacBook Airs and MacBook Pros, but it was never meant to be on Apple’s new golden beauties.
Take a look at the back of the new 12-inch Retina MacBook:
Today’s ‘Spring Forward’ keynote was packed with more videos than any event in recent memory. Not only did Apple show promo videos for the new products like the 12-inch MacBook and Apple Watch, there were three separate videos just talking about the different materials that went into Apple Watch.
Apple finally posted all nine new videos on its YouTube channel, and you can watch all of them below:
Imagine cruising low around South Africa in your small plane at 105 knots. You’re enjoying the scenery below when all the sudden your plane’s canopy pops open just wide enough to send your bag with a MacBook Air plummeting 1,000 feet to its death.
That’s exactly what happened to one pilot, only lucky for him, the MacBook Air miraculously survived. Redditor av80r posted pictures of his still-functioning MacBook Air after it fell out of his plane mid-flight. According to his story, the farmer who found it claims he heard a whistling sound. He looked up and saw a bag hurtling towards him and took one step to the left and watched it land near where he was standing.
Despite the crash landing, the MacBook Air still works. Although the cooling system is damaged and the glass on the trackpad was busted into a million fragments, the display is hanging on like a champion.
Here’s a view from the side:
When it comes to buying Apple products, you should make sure a deal isn’t too good to be true when you sign up for it.
A U.K. man who purchased a MacBook on eBay for a bargain price was surprised by what arrived in the mail — not a laptop but a black-and-white photograph of a MacBook.
Apple is finally letting developers get their hands on Photos, the long-awaited successor to iPhoto. Revealed at Worldwide Developers Conference 2014, the new app is a complete revamp of iPhoto, allowing Mac users to organize, edit, share and print their favorite photos. It packs powerful new tools into a gorgeous, OS X Yosemite-style user interface.
The public launch of Photos isn’t expected until spring, but we took the beta for a spin today to get acquainted with the future of Apple photo software. We found eight new features you’re going to love.
Take a look:
Microsoft showed off a few neat concepts at yesterday’s Windows 10 conference. But while looking at the stage showed a company secure about its place in the tech world, turning around and facing the audience revealed a very different picture: a room full to bursting with MacBook-wielding journos.
Grasswire co-founder Austen Allred tweeted the above image taken at the event, adding the pithy understatement “A couple MacBooks at the Windows 10 Unveiling…”
If one were needed, it’s yet another reminder for longtime tech followers about just who won the PC war in the long run, despite Microsoft’s dominance during the 1990s. We can’t say we’re brokenhearted about it, either.
There’s a ton of reasons why a disc may get stuck in your Mac. Not only is it frustrating, but it can also bring you into a cold sweat — panicking about how to remove it when there’s no easy access.
But don’t worry: in today’s video we go over a few simple tricks to force eject your favorite album or movie without ripping apart your beautiful Mac.
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There are tons of reasons why you might need to reformat your Mac: It’s slowing down, filling up with too many unneeded files to delete manually or suffering from major technical issues that can’t be fixed otherwise.
Or maybe you’re just selling it as you move on to a better, faster Mac and need to remove everything.
Microsoft’s been doing a stellar job promoting Apple lately, securing placement of its “iPad-like tablets” on CNN and the NFL. But it looks like Redmond has decided to give up and start pushing Apple products.
Microsoft published an ad on Facebook today that highlighted Skype’s ability to keep people in sync, but the real headliner is a huge orchestra of MacBooks — and there’s not a PC in sight.
The ad features a photo of a conductor in New York City’s Bryant Park, surrounded by an array of 11 MacBooks connected to the city’s celebrated subway musicians. Microsoft’s ad comes with the tagline, “The world’s first digital orchestra stays in sync with Skype,” but it looks like the MacBooks and iPhones (as well as the musicians using them) steal the show.
Watch the MacBook orchestra’s performance below.
Until September, 2014 was a pretty quiet year for new Apple products. But the drought is over.
After announcing new iPhones and the Apple Watch last month, another media event is being held October 16th at Apple’s Town Hall auditorium on its Cupertino campus. “It’s been way too long,” joked Apple in its invitation to select members of the press. For those itching to see new iPad and Mac hardware, indeed.
While Town Hall is only a fraction of The Flint Center’s size, October 16th’s event shouldn’t be viewed as any less important. iPad sales are stagnant, and Apple’s desktop displays have been needing an upgrade for years. Apple Pay, an entirely new venture for the company, is expected to come out any day now. And then there’s always the chance that Apple still has at least one surprise up its sleeve.
Last week we reported on how new, slimmer 12-inch Retina MacBook Airs have supposedly entered production, set to arrive in iPhone-inspired silver, gold and space gray color options.
With that being the case, some people have been asking whether we’re going to see the MacBook refresh at this Thursday’s Apple event.
Apple has cemented its place atop the American Customer Satisfaction Index, a sort of Michelin guide for customer service, for the eleventh straight year.
In a new report released by ACSI, Apple continued its lead over big name rivals such as Dell, Acer, Hewlett-Packard and the catch-all “All Others” when it comes to satisfaction with computing devices — including desktops, laptops and tablets. Scores are based on everything from pre-sale customer expectations, to perceived value and quality, customer complaint incidents and overall consumer loyalty.
Apple made its iPhone 6 announcement official this week by sending invitations to an event on September 9th, but that's not going to stop the rumor mill from churning out new juicy tidbits of Apple gossip.
This week we’re back behind our crystal ball trying to divine the true meaning of the Apple universe and its endless rumors. Will NFC really land on the iPhone 6? Is a gigantic 13-inch iPad coming soon? And is the 5.5-inch iPhone 6 really just a ghost toying with our appetite for more pixels?
Step up to the crystal ball and see past the rumors and into the future…
Apple is planning to launch an even slimmer MacBook, possibly as soon as the end of 2014, or else the vaguer long-term date of 2015, according to a new report from Digitimes.
The rumor cites Taiwan-based supply chain makers, and claims that production of components has already begun in small volumes. The report also states that the 13.3-inch MacBook Pro is expected to be retired by the end of 2014.
For decades Mac and the PC have been at each other’s throats, competing for that No. 1 spot in the computing world. Vitriolic ad campaigns and entire product launches aimed at decimating Windows or OS X have firmly established a war that somehow hasn’t ended even in the post-PC era.
With Apple’s release of OS X Yosemite sitting just around the corner, the time for Microsoft to answer with Windows 9 is nearly here. In today’s video, we go into everything we know about OS X Yosemite and what we think we know about Windows 9 so far. We break down all the new features, design elements and more to help you start forming your opinion about which OS is best.
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