Mac apps - page 30

Our new App Business section is brought to you by MacPaw, maker of proven Mac apps.

So you’re going to launch an app for Mac. Congrats! Now you’ve got to figure out an app marketing strategy that will get it to the widest audience possible.

There are many ways to approach the birth of a new product, but even in a field as fast-growing and dynamic as the world of apps, experience has yielded accepted wisdom about the best ways to start and maintain a successful campaign. Here are great rules of thumb for maximizing impact and customers for your app.

This post is brought to you by i2e Consulting.

Keeping any project on track is like cooking a meal, requiring close attention to all the ingredients as well as the sequence and timing of critical tasks. In the kitchen you use a cookbook; in the digital workplace, you face a dizzying array of platforms and software for keeping all the goals, team members, deadlines and contingencies in order.

Project Planning Pro streamlines all that, and right now Cult of Mac is offering a special 30 percent discount on the Mac version of the easy-to-use software.

This post is brought to you by Digiarty Software.

Anyone who keeps half an eye on the world of Apple knows that iOS 10 and iPhone 7 are about to drop. This is a big deal: These major upgrades will bring a wide range of new capabilities and features, so you’ll likely be feeling the itch to upgrade soon.

But before you install iOS 10, or migrate to the iPhone 7, you ought to make sure you properly manage the data on your outgoing device. MacX MediaTrans offers a way to do just that, and it’s easier to use and more reliable than iTunes.

Keeping a digital collaboration humming can get expensive, especially as your team gets bigger and bigger. Making sure everybody has access to the same projects and files often takes a pricey subscription to a cloud platform like Dropbox. But right now a powerful solution is going for a huge discount of 98 percent — you can get a lifetime of Droplr for just $21.99 at Cult of Mac Deals.

Everyone’s taking photos these days thanks to smartphones, but unless you’re a professional photo editor you don’t need an expensive subscription to Photoshop to make your images look their best. With this bundle of photo editing apps for Mac — from noise reduction and artificial light source simulators to photo stitching, mosaic makers, image organizers and more — you’ll have everything you need to make every image a keeper. And right now you can get the whole shebang for just $29.99 at Cult of Mac Deals. Here’s what’s included:

Apple is giving its Photos app a massive overhaul for macOS Sierra, adding cutting-edge artificial intelligence technology to make searching for individual pictures far, far smarter than it’s ever been before.

The Photos app can now search upward of 4,432 scenes and objects, letting you pull just the pictures shot in your backyard, for instance, or only those that include your car. Although the feature’s not working in Apple’s beta releases just yet, the finished version of macOS Sierra also promises to recognize seven different facial expressions — including greediness, disgust, smiles, neutral, surprise, screaming and suspicious.

Here’s how to use Apple’s smart photo search when running the new operating system, which is currently in public beta and will be released this fall.

If you do work on a computer, you have to reckon with PDFs, the go-to format for documents of all kinds. As ubiquitous as PDFs are, they’re also universally tough to edit or convert unless you’ve got an app like PDFpen to unlock it. This is software that makes it easy to merge, markup, convert using OCR, and more, and right now, you can get PDFpen 8 for $37 at Cult of Mac Deals.

When you buy or download a digital video, it’s easy to imagine that you can get it to work on any screen you like, whether your Mac or PC, phone, tablet, etc. Unfortunately that’s just not how it works, with conflicting video and audio formats that might work in one context but not another. It’s an issue that this duo of MacX apps — MediaTrans and Video Converter Pro — solves offering conversion and transfer options for any audiovisual file type. And right now, you can get both for $29.99 at Cult of Mac Deals.

Another week, another fresh shipment of top shelf deals on essential tools and tech. This week our latest includes a Bluetooth-enabled outlet that lets you remotely control and monitor your appliances, a bundle of tools for organizing and managing your computer’s files, as well as your thoughts and ideas, and a duo of apps for syncing and recovering your iOS data. Take a look:

Hard to believe we’re well into the second half of the year, and just like the first half we’re bringing you new deals on gear and gadgets every week. This time around we’ve got a sleek car mount for your phone, a set of premium Dr. Dre’s Beats Pro, a massive bundle of design assets and a powerful tool for organizing thoughts and ideas. They’re all going for massive discounts, including the option to name your price. Take a look:

Another week, another bunch of great new deals. We’ve gathered some of the very best, from training in lucrative skills like project management and Swift development, to a tool for working from any computer remotely and super secure virtual private network access. It’s all discounted by no less than 50 percent, take a look:

More and more of us are working from the living room couch or the coffee shop, meaning we have to find ways of keeping ourselves organized and on task. We’ve rounded up some of the best tools — at the best prices — to make sure working from home doesn’t mean phoning it in. Take a look:

Recently we’ve received a long list of amazing Mac apps at equally amazing discounts, but they’re about to slip away. This is your last chance to save half off (and more) on Dragon’s latest dictation software, Parallels for running Windows and Linux on your Mac, Prizmo for converting text images into editable files, and Roxio’s latest version of Toast for the ultimate in file conversions of nearly any type. If you’re looking to expand your Mac’s functionality, get on these deals now:

A new day, a bunch of killer new deals. This week we’ve got comprehensive lessons in the Unity 3D game engine, a toolkit for running Windows on your Mac, a gorgeous soundbar with optical audio, and a lifetime of virtual private network access, all for massive discounts of between 56 and 93 percent off. Take a look:

If you spend any amount of time at the keyboard, you’re wasting a surprising amount of it. Whether signing off on emails, filling out data fields, or writing a line of code, there’s a long list of phrases we needlessly write out repeatedly.

TextExpander is a tool for bypassing your most commonly used lines and phrases, making your writing more efficient to save valuable minutes and even hours. Right now at Cult of Mac Deals, you can get a year of TextExpander for just $19.98.

Tired of swiping through filters to make your iPhone pictures interesting? Or wasting time trying to stay organized behind the keyboard? Maybe you should take a look at these deals fresh off the deals boat. Below you’ll find a wireless, LED flash for any camera, two apps for improving your writing process, and a bundle of assets for designing apps. Take a look:

Summer’s here and last season’s deals are heading out the door. Don’t let these deals expire before you’ve had your chance to get in on them: top notch data recovery software, Dragon’s industry-leading transcription software, comprehensive digital design lessons, and a private phone line. Take a look:

Fresh off the deals press, we’ve got some great new goodies for you to check out. This week, you can save big on a set of uber-tough aluminum Bluetooth earbuds, a year of access to a top online publishing platform, a lifetime of access to a virtual private network, and a feature-rich home security camera. Give these deals a gander:

If you’ve ever had to edit a scanned document, you’ll know how time-consuming and painstaking this can be. And you’ll appreciate how easy the Prizmo 3 scanning app makes the process. Just download this app onto any image capturing device (a smartphone or camera, for instance), then quickly scan and edit any document to your heart’s content. You can currently get Prizmo 3 for just $29.99 through Cult of Mac Deals.

Data recovery, web design interfaces, a new OS X toolbar — that’s just a handful of the uses you’ll find in this big bundle of top notch apps for Mac. There are a total of 8 productivity enhancing, web building, performance boosting apps in this collection, with something for everybody. And right now you can get the whole thing for $29,99.

You, dear reader, only have a few days left to get in on the award-winning Mac app that can reinvent your writing process. Spend enough time putting words to screen and you’ll discover how easily distracting the computer can be, between keeping track of notes and research, draft versions, interviews, and all those tabs of half-read articles..

Another week, another raft of great new deals. This week’s latest are a diverse bunch, from real-time screen recording to an education in Scrivener, massive iOS storage expansion and top notch dictation software. And all of it’s discounted by at least half, take a look:

Herschel is just about the top name in travel gear today, making bags and luggage that are as tough as they are good-looking. Let’s be honest — they put your suitcases and backpacks to shame. Premium bags like these go for a premium price, that is unless you enter this massive giveaway. This Herschel travel bundle includes five items that would normally cost a pretty penny, from suitcases to duffels and backpacks and more, but if you can enter today for a chance to get the whole shebang for free.

Another week, another round of deals on tools and tech at the Cult of Mac Store. This time we’ve got universal remotes, training in Adobe suite, a first-class iPhone wallet and a whole bag of awesome apps. Take a gander and treat yourself to something you didn’t know you needed.

No matter the size of your Mac’s hard drive, there will come a time when you need to free up some space. Having a full hard drive can make your Mac feel sluggish, and running out of space can be terrifying.

Sifting through your archive of files may seem like a daunting task. But don’t fear — these three super-simple and effective Mac disk cleanup apps can help you out.

Check them out in the Cult of Mac video review below.