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The 10 best Apple ads of 2020

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Damien Chazelle
Apple produced some spectacular ads this year.
Photo: Apple

Apple makes great phones, tablets, computers and smartwatches. It also makes superb commercials — and has done so for years.

What was the cream of this year’s Apple advertising crop? Check out our top 10 picks (in no particular order) below.

iPad needs an M-series processor to reach full potential

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iPad needs an M-series processor to reach full potential
An iPad with an Apple M-series processor should be able to run the Mac version of Photoshop. But not macOS.
Photo: Cult of Mac

Future iPads will be built around Apple’s M-series Mac processors, rather than A-series iPhone chips, according to a recent unconfirmed report. This is a much-needed step in Apple tablets becoming all they can be.

A more powerful processor would allow iPads to easily run macOS software. And that’s just one of the game-changing improvements possible for tablets with M-series chips.

Future iPads could get big boost from M-series Mac processor

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An iPad with an M-series chip could happen in 2022..
iPads could be so much faster running Apple M-series Mac processors.
Photo: Cult of Mac

Apple could be preparing to dramatically improve the performance of its iPads. The company reportedly will start building its tablets with the same M-series chips that go into the company’s laptops and desktops.

These will be produced by Apple’s chip maker TSMC, which is moving ahead with developing 3nm processors. Its first production units will reportedly be M-series chips for Macs. And these processors will also allegedly be used in future iPad models.

David Hockney paints Beethoven on iPad to celebrate composer’s birthday

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David Hockney's iPad image
David Hockney has been creating art on iPad for years.
Photo: Apple

Apple Music teamed up with the iconic British artist David Hockney to create a portrait of Beethoven for the artist’s 250th birthday.

Hockney, whose painting “Portrait of an Artist (Pool with Two Figures)” is the most expensive work of art by a living artist to ever sell at auction, created the Beethoven image using his trusty iPad.

New, open-box iPads and MacBooks see stellar discounts on Woot

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Save on 13.3-inch MacBook Pro from 2020
Save up 35% today only!
Photo: Apple

Woot is offering cracking discounts on a whole bunch of new, open-box iPad and MacBook models today only. You can save up to 35% on 2019 and 2020 devices, including the newest iPad Pro and 16-inch MacBook Pro.

Stock is selling fast so enjoy this sale while you can!

This post contains affiliate links. Cult of Mac may earn a commission when you use our links to buy items.

Bag a bargain iMac, MacBook refurb from $359.99 today only

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Save on MacBook, iPad refurbs
Don't miss out!
Photo: Apple

Need to pick up an affordable Mac ahead of the holidays? Check out Woot’s one-day sale on iMac and MacBook refurbs. There are a whole bunch of models to choose from, with prices starting at just $359.99.

They’re selling fast, so bag yours before they’re all gone!

This post contains affiliate links. Cult of Mac may earn a commission when you use our links to buy items.

Senator’s farewell speech advocates for iPads on the Senate floor

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Senator Michael B Enzi says iPads and other electronic devices should be allowed on the Senate floor.
Ironically, Senator Enzi had to read his farewell speech from a piece of paper, not an iPad.
Screenshot: Senator Enzi

U.S. senators are banned from using electronic devices on the senate floor, but retiring Senator Michael B. Enzi wants to change that. Despite being 76 years old, he used part of his farewell speech to urge his fellow lawmakers to end the restriction on laptops, phones and tablets.

Of course, the senator had to read his speech from a piece of paper, not the iPad he would have preferred.

How to unlock a disabled iPhone without iTunes

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Tenorshare 4uKey
Locked out of your iPhone or iPad? Try Tenorshare 4uKey.
Photo: Tenorshare

This passcode-bypass post is presented by Tenorshare.

It’s the ultimate nightmare: Your iPhone is disabled, and you can’t get it unlocked. Maybe you created a complex passcode that now slips your mind. Perhaps you want to sell an older device you stashed in a drawer for a while, and you guessed wrong on the passcode too many times. Or it could be another common problem: Your device won’t accept a passcode because it (or its screen) is disabled.

In any of those cases, Tenorshare 4uKey can help. We will discuss how this software can help you unlock a disabled iPhone so you can enjoy your phone’s features to the fullest, and educate you from start to finish about how you can use this tool to unlock your disabled iPhone without iTunes.

Get an extra $15 when you sell your old Apple devices to Cult of Mac

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iPhone 6 Plus
Just for Cyber Monday!
Photo: Ste Smith/Cult of Mac

Picked up a new Apple device at a big discount this weekend? Now it’s time to sell your old ones and make back some cash for the holidays. Cult of Mac is here to help with a sweet Cyber Monday buyback deal.

Sell your old Apple devices to us today and we’ll give you an extra $15 for each one. This deal ends at 11:59 p.m. on Tuesday, December 1, so take advantage of it while you can

Don’t miss these big Cyber Monday deals on Apple devices

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Apple Cyber Monday deals
These discounts will disappear soon — don't miss out!
Image: Apple/Cult of Mac

Black Friday might be over, but Cyber Monday has only just begun. That means there’s still time to pick up the hottest Apple devices at a big discount. You’ll find generous savings on everything from AirPods and Beats to the newest M1 Macs and Apple Watch models.

We’ve rounded up some of the best deals for you to make the hunt a little easier — and to ensure you don’t miss out! So, grab your wallet and get shopping!

HexCon20: Hexnode to host its first-ever user conference Dec. 2-3

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Hexnode will hold its first-ever user conference, HexCon 20, in the first week of December 2020.
Hexnode will hold its first user conference, HexCon20, in the first week of December 2020.
Image: Hexnode

This event post is presented by Hexnode.

Unified endpoint management provider Hexnode plans to host its first-ever global user conference, HexCon20, December 2 and 3. The online event, intended to bring together Hexnode users and partners, will feature an array of speakers and educational sessions covering every aspect of endpoint management, including Apple device management.

Apple Watch, MacBook tipped for big redesigns in late 2021

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Monowear-Urban-Canvas-Apple-Watch-3
New iPads with mini-LED displays could come even sooner.
Photo: Adel Neal/Cult of Mac

Apple will introduce a redesigned Apple Watch and MacBook lineup in late 2021, according to one reliable analyst.

Ming-Chi Kuo of TF International Securities expects Apple’s next-generation wearable to bring “innovative health management functions.” He also told investors iPhone 12 is off to a strong start.

iPad Pro could make switch to OLED screens in second half of 2021

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iPad Pro with Smart Keyboard
Mini-LED displays could be a temporary stepping stone.
Photo: Apple

Apple will debut its first iPad Pro with an OLED display during the second half of 2021, according to a new report.

The screens are expected to be manufactured by Samsung, which is said to be renovating one of its production lines specifically for OLED iPad displays. LG will also be involved in production.

Apple slashes App Store fees in half for ‘vast majority’ of devs

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App-Store-UK-coronavirus
Those who earn less than $1 million a year will pay just 15%.
Image: Killian Bell/Cult of Mac

Apple on Wednesday confirmed plans to cut App Store fees to just 15% for many of its developers.

The lower rate, which comes into effect in January as part of the new App Store Small Business Program, applies to those who earn less than $1 million a year in app revenue and in-app purchases.

First iPad with mini-LED display, AirPods 3 expected for early 2021

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iPad Air
LCD's days are numbered.
Photo: Apple

Apple will introduce its first iPad with a mini-LED display and refreshed AirPods in the first half of 2021, according to one reliable analyst.

Ming-Chi Kuo of TF International Securities predicts the iPad will be one of six Apple products that will get mini-LED screens next year. Others include iPad Pro, iMac Pro, and MacBook Pro.

How to use Intercom on HomePod, iPhone, AirPods and more

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How to use Intercom
Intercom is on its way. Here's all you need to know.
Image: Apple/Cult of Mac

Apple’s new Intercom feature lets you use HomePods to send short audio messages to almost anyone with an Apple device. While Apple showcased Intercom when unveiling the upcoming HomePod mini smart speaker, the feature also works with the regular HomePod as well as iPhone, iPad, Apple Watch and more.

If you a HomePod, and you’ve updated it (and your other Apple devices) with the latest software, you can use Intercom to communicate with your family or housemates in new ways.

Score a refurbished iPad for a fraction of the original price

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iPad refusrbished
Save massively on four models of refurbished Apple tablets, from iPad 2 to iPad Pro.
Photo: Cult of Mac Deals

The iPad brought us into a Star Trek reality of slim, sleek tablet computers. After 10 years, Apple tablets still feel futuristic. And with a refurbished model, you can get all the enjoyment at a fraction of the original price.

If you’re looking for an iPad but working with a budget, look no further.