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Apple Watch is crushing the competition on mind share

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Investors and consumers alike are skipping Pebble
What on Earth is that?
Photo: Pebble

When it comes to smartwatch mind share, Apple Watch is killing the competition.

That’s just one of several key takeaways from an interesting new study that digs into the public’s perception of smartwatches in general and Apple’s wearable in particular.

Everything you need to know about Apple earnings for Q3 2015

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Good news for Apple investors today.
Record sales for Q3 2015.
Photo: Ken Teegarden/FlickrCC

We didn’t get Apple Watch numbers, but Tim Cook and Luca Maestri delivered plenty of good news about Apple’s current financials and future prospects during Tuesday’s earnings call. Amid all the canned statements and bewildering biz speak, they dropped some tantalizing tidbits.

Cook and Maestri teased us with plenty of bullishness — and a little debunking — about impressive Apple Watch sales and consumer responses to the new device. And that’s just the tip of the iceberg: Apple hit record numbers again this quarter, with massive sales of both iPhone 6 and Macs across the globe.

Here are the highlights from today’s third-quarter 2015 Apple earnings call.

Tim Cook reveals Apple Watch sales topped expectations

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The Apple Watch may be a slow builder.

Apple didn’t officially announce any Apple Watch sales numbers during today’s earnings call, but according to Tim Cook, the company has already beat its own internal expectations.

While the official number of units sold remains a secret, the Apple exec said the number of Apple Watches sold in the first nine weeks was greater than the number of iPhones or iPads the company sold in the same period after they launched.

Liveblog: Apple’s Q3 2015 earnings bonanza

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Earnings call
What will today's Apple earnings call reveal?
Photo: Jim Merithew/Cult of Mac

Apple is set to report its financial results from Q3 2015 to investors this afternoon and, as usual, Cult of Mac will be here to liveblog all the action, from the numbers down to the analysts’ questions.

Apple Watch sales have been looming large in the minds of investors and analysts now that the device has been available for a full quarter. We don’t expect CEO Tim Cook or CFO Luca Maestri to announce the Watch sales as their own category, but there’s sure to be plenty of speculation as to whether the new wearable has met sales expectations.

Today’s earning’s call is set to kick off at 2 p.m. Pacific, but we’ll be kicking off the liveblogging party early with a breakdown of all the numbers. Bookmark this page and join us for the Apple earnings bonanza.

4.2 million Apple Watches shipped is latest analyst guesstimate

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Apple Watch sales figures are basically analyst roulette right now.
Guessing Apple Watch sales figures is basically analyst roulette right now.
Photo: Jim Merithew/Cult of Mac

We’ll get our best — though still inconclusive — estimate of how the Apple Watch is doing later today, when Apple has its quarterly earnings call. Ahead of that, though, analysts are continuing to churn out their own figures regarding how Apple’s debut wearable device is faring thus far.

The latest people to play analyst roulette are research firm Canalys, who peg Apple Watch shipments at a very respectable 4.2 million units, meaning that Apple “easily overtook Fitbit, Xiaomi and all the smart watch vendors, despite the Apple Watch’s significantly higher pricing.”

Here’s where you’ll find Apple Watch sales figures from today’s earnings call

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Apple Watch
Apple isn't spilling the details about Apple Watch sales.
Photo: Jim Merithew/Cult of Mac

Apple’s quarterly earnings call is set to take place later today, but one set of figures we’re not expecting to get is the initial Apple Watch sales. Apple has already acknowledged this data be hidden in the “other products” category — alongside the iPod, Apple TV, Beats Electronics and accessories division.

However, while Apple is likely to keep quiet on the exact breakdown of Apple Watch sales, it will be possible to get a rough idea of how the company’s debut wearable device is faring by doing the following:

Free Apple Watch beckons ‘lifestyle’ renters

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Would a free Apple Watch convince you to rent a waterfront apartment?

If the granite countertops, stainless steel appliances and “breathtaking water views” don’t sell you on moving into East Beach Marina Apartments, maybe the offer of a free Apple Watch will.

Just lease one and move in by the end of July, and you’ll nab a free Apple wearable that will help turn you into the perfect neighbor.

5 Apple Watch apps that are best left unmade

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Netflix Watch
Don't look for Netflix on your Apple Watch any time soon. You'd go blind.
Photo: Netflix (via YouTube)

The Apple Watch has been out for a few months now, and it’s given us plenty of time to decide what we do and don’t want from the wearable. It’s a versatile device, to be sure, but that doesn’t mean that we expect it to do everything for us. In fact, a lot of the apps that we use all the time on our iPhones and iPads would be ill-suited, if not impossible for that plucky little screen.

Here are some Apple Watch apps that wouldn’t break our hearts if nobody ever got around to making them.

Apple Watch gains a higher satisfaction rating than original iPhone or iPad

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Apple Watch customers are some of the most satisfied people around.
Apple Watch customers are some of the most satisfied people around.
Photo: Wristly

Everyone writing about the supposed failure of the Apple Watch may want to check out analyst Ben Bajarin’s latest reporting — suggesting that the Apple Watch has a massive 97 percent satisfaction rate among early adopters.

For those keeping track at home, that’s higher than both the original iPhone (92 percent) and the original iPad (91 percent). In fact, only the current iPhone (99 percent satisfaction) scores higher.

Gene Munster thinks 2017 will be Apple Watch’s breakout year

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The Apple Watch may be a slow builder.

For all those people writing off the Apple Watch as a failure just a few months after its launch, Piper Jaffray analyst Gene Munster has a simple message: Slow down on the quick judgments.

In a new note to investors, Munster claims that the Apple Watch is doing about as well as he expected so far, but doesn’t predict that it will truly hit its stride until 2017 — when sales of the wearable device will be around 40 million units, or approximately 9 percent of Apple’s revenue.

Here are his full comments:

New iPods, fixing Apple’s fitness apps, and cringe-worthy iPhone cases

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New iPods are out, but should you get one?
New iPods are out, but should you get one?
Cover: Stephen Smith/Cult of Mac

The new iPods are here, but should you even bother getting one? We’ve got our opinion on the matter, plus one on what Apple should really do to fix its built-in fitness apps.

Plus, a bit about why the Apple Watch isn’t doomed after all, a profile of another fantastic iPhone photographer, and a gallery of some cringe-worthy iPhone cases that you’ve really got to see to believe.

All that, plus much, much more, in this week’s Cult of Mac Magazine. Don’t forget to subscribe and download this week’s issue.

Apple Pay in the UK: Prepare to blow some minds, hold up lines

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Apple Pay
Apple Pay meets the U.K.
Photo: Apple

Apple Pay rolled out in the U.K. this week, letting a bunch more people start paying for snacks, clothes, and commutes with their late-model Apple gear. It’s all very neat and exciting, but our friends should get ready for some unexpected side effects of living in the high-tech future time.

For example:

Despite dissing Apple Watch, another luxury watchmaker is following in Apple’s footsteps

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Everyone wants a piece of the smartwatch market.

Jean-Claude Biver, the watch division president of LVMH — which owns brands including Bulgari, Chaumet, Hublot, TAG Heuer, and others — has revealed that the French luxury conglomerate plans to enter the smart watch space to take on Apple.

Making no attempt to disguise their plans to ride on the Apple Watch’s coattails, Biver said that Apple’s presence “will help create a new class of clients enthusiastic about luxury watches,” who LVMH will target with their forthcoming devices that will start at around $1,600.

How to keep your Apple Watch Glances quick

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Sorry, but you can't get rid of this Glance.
Sorry, but you can't get rid of this Glance.
Photo: Rob LeFebvre/Cult of Mac

Most every app I’ve installed on my Apple Watch brings some sort of Glance along with it. While that’s a neato-keen thing to put in your App description to sell more apps, I’m not convinced that every app I have needs to be on my wrist.

Nuzzle, Words with Friends, Tile, Fandango, Foursquare: These are all apps I surely do not need or want on my Apple Watch.

Here’s how to clean up your Apple Watch Glances section for a much more focused and clear informational workflow. Because seriously, how many swipes do I need to get to the battery Glance?

Apple Watch’s new ads focus on travel and fitness

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Apple Watch is for setting goals and sticking with them.
Apple Watch is for setting goals and sticking with them.
Photo: Apple

Apple continued its marketing blitz for the Apple Watch today with four new TV ads that highlight how useful the new wearable is for fitness freaks as well as travel junkies.

Two of the clever new ads titled ‘Beijing’ and ‘Berlin’ show two sets of friends using Apple Watch and its many apps to explore the city, talk to locals in a different language, and communicate on the fly. The other two ads feature number fitness and goal setting apps, as well as how the watch brings people closer together.

You can watch all four ads below:

London Transport to Apple Pay users: Charge or be charged

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Apple Pay is coming to the U.K. this fall.
Make sure you check your battery before you use Apple Pay on the Tube.
Photo: Apple

Apple Pay dropped in the U.K. this week, and iPhone 6 and Apple Watch users can employ the touchless payment method to travel on a variety of public transports, including subway, London Overground, busses, and trams. But public agency Transport for London has issued an advisory to those who wish to pay for their commute with the power of living in the future:

Make sure your devices have enough juice to get you where you’re going, or it’ll cost you.

Apple Watch will now control Hulu from your wrist

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Nope. It's just a remote.
Nope. It's just a remote.
Photo: Rob LeFebvre/Cult of Mac

There are two kinds of people in this world, those that want to watch television on their wrist, and those that don’t.

I fall into the first camp, so you can imagine my disappointment when I heard that while the update to Hulu’s iOS app includes support for Apple Watch, it does not include (dang it!) support for watching TV on Apple’s hot new wearable. Boo.

It does, however, allow you to control Apple Watch, as it’s a remote for Hulu on the various devices Hulu comes on, like Apple TV, PlayStation 3 and 4, Chromecast and Xbox ONE. So, I guess there’s that.

Maybe Apple Watch isn’t doomed after all

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Apple Watch is doing just fine, thank you.
Apple Watch is doing just fine, thank you.
Photo: Jim Merithew/Cult of Mac

That Slice data? Totally misleading, says analyst Mark Hibben.

Instead, he says, Apple sold over 4.5 million Apple Watches in two months of the June fiscal quarter. That’s way more than the 1 million units of the original iPhone Apple sold when it first launched in 2007.

“Apple Watch has a bright future,” writes Hibben, “despite what some market research polls might indicate. In its launch quarter, Watch will add about $2 billion in revenue to Apple’s top line.”

With numbers like that, even Apple can’t call the Apple Watch a hobby.

The good and the bad of Apple Watch’s waterproofing

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Apple Watch ocean workout
One brave man takes his Apple Watch into the ocean. For science.
Photo: Craig Hockenberry

A new report suggests that the Apple Watch’s maker has sold its wearable short when it comes to its performance in water.

Developer Craig Hockenberry says that the wearable works (mostly) fine in liquid and knows because he swims with his smartwatch regularly. In the ocean.

Where sharks live.

Apple is getting sued for buying iWatch ads on Google

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Apple Watch 2 will focus on battery improvements instead of display.

Irish software development studio Probendi is suing Apple in Europe over the use of the term ‘iWatch’ in its search engine ads.

Court documents filed by Probendi in Milan claim that even though Apple doesn’t own the trademark for iWatch, it has used iWatch wording on Google in an effort to direct customers to the Apple Watch website.

Train Apple Music to dish up better tunes, this week on The CultCast

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Apple Music—whip that kitty into shape.
Apple Music—whip that kitty into shape.
Photo: Harvard Library

This week: how to train Apple Music to dish up better tunes; Microsoft calls it quits on the phone game; iOS 9 and El Capitan betas go public; awkward stories from Disneyland; and the REAL REASON Apple is building a “Spaceship” campus…

Our thanks to Bushel for supporting this episode, the simple-to-use cloud-based tool that anyone can leverage to manage the Apple devices in their workplace. Get Bushel for free for up to 3 devices when you sign up at Bushel.com/cultofmac.

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Show notes ahead, my friends.

Upgrading Apple fitness apps: What’s missing and what are the alternatives?

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How could Apple improve their fitness offering?
How could Apple improve their fitness offering?
Image: Graham Bower / Cult of Mac

Apple’s fitness apps are surprisingly limited given that is a core selling point of Apple Watch. Even basic features like mapping runs and challenging friends are currently missing. And from what we’ve seen so far, watchOS 2 won’t address these shortcomings.

Here’s my wish list of 10 things I’d like to see Apple do to get its fitness apps in shape.