As Apple’s services division grows in importance, the company’s newest services — Apple TV+, Apple Arcade, Apple News+ and Apple Card — are failing to bring in significant revenue, according to a new report.
Bloomberg‘s Mark Gurman writes that, while services likely will increase yet again when Apple announces its Q3 earnings this week, most of these gains will come from older services like the App Store.
Apple TV+ and Oprah Winfrey on Monday announced a new series to explore racism and other relevant topics. The goal of the The Oprah Conversation is to offer perspective on a range of topics shaping our world, and reveal gripping stories of human connection.
The topical show is coming in hot, too. The first episode, titled “How to Be an Antiracist,” airs Thursday, July 30.
Apple TV+ picked up two Daytime Emmy awards over the weekend, including “Outstanding Children’s or Family Viewing Program” for Ghostwriter and “Outstanding Single Camera Editing” for Peanuts in Space: Secrets of Apollo 10.
While two wins is only a fraction of the 17 nominations Apple received, it’s still an impressive achievement. Apple TV+ only launched in November last year. Apple has reportedly made winning awards a big part of its Apple TV+ strategy.
Tensions will ramp up between the United States and the Soviet Union in the second season of For All Mankind, a trailer for the Apple Original’s second season suggests.
Check it out below.
Apple bought the rights to Fireball, a documentary about meteorites co-directed by Werner Herzog and professor Clive Oppenheimer.
The two filmmakers have worked before. Very successfully. They scored an Oscar nomination for Encounters at the End of the World and an Emmy nomination for Into the Inferno.
Tom Hanks’ WWII flick Greyhound is the biggest hit Apple has enjoyed so far. And it’s reportedly made the company serious about blockbuster Apple TV+ movies for the first time.
The iPhone maker is supposedly considering debuting a movie each month on its streaming service. And several of those are expected to be blockbusters.
After an unexplained absence last Friday, Apple today released the latest episode of its series Little Voice.
The series, from producer J.J. Abrams, songwriter Sara Bareilles and writer Jessie Nelson, follows the journey of aspiring singer Bess King as she strives to live out her dreams.
Apple TV+ has the lowest overall experience score of major streaming platforms and customers are least likely to want to return, suggests a new report from UserTesting, a platform that connects organizations to their customers.
While the numbers aren’t appalling (Apple TV+ had a satisfaction score of 83% versus Netflix, Disney+ and Hulu’s 90% and HBO Now and Amazon Prime’s 87%), it’s still another indicator that Apple TV+ is not overwhelming customers the way it perhaps should.
Apple gave a series order to Shining Girls, a metaphysical thriller that’ll star Emmy Award winner Elisabeth Moss, perhaps best known for The Handmaid’s Tale.
The show will play on the Apple TV+ where it’ll join multiple other thrillers announced in recent weeks.
Plex began offering 80+ free channels of live TV on Thursday. The service is available on many types of Apple devices, and offers children’s programming, news, lifestyle shows and even sports.
There’s a catch, of course. There always is. In this case, it’s commercials. Plex Live TV is supported by advertising.
Relative newcomer Grace Kaufman, previously seen in the TV series Man With a Plan and The Last Ship, will play the lead role in new Apple Originals movie The Sky Is Everywhere.
The adaptation of the Jandy Nelson YA (young adult) novel tells the story of an American high school girl mourning the death of her sister. She becomes romantically involved with both her late sister’s fiancé and another young man who is new to town.
Apple on Thursday gave a straight-to-series order to Echo 3, a new action-thriller from Mark Boal, who picked up multiple Oscars for writing The Hurt Locker.
The 10-part series headed for Apple TV+ is inspired a novel by Amir Gutfreund.
Apple continues to grow its library of original movies with big stars, with Justin Timberlake joining that roster on Wednesday. He’ll play the lead in Palmer, which will be directed by Fisher Stevens and appear on the Apple TV+ streaming service.
Apple TV+ has just a tiny fraction of the U.S. streaming video market, according to a market-research firm. Even nine months after its launch, it’s well behind well-established rivals like Netflix and even the other newcomer, Disney+.
NBCUniversal’s streaming service Peacock launched Wednesday, complete with iOS and Apple TV apps.
Peacock, which joins a plethora of similar streaming services, has been up and running for Comcast’s Xfinity X1 and Flex cable customers since April. However, today it gets a wider U.S. release, with both paid and free tiers.
Tom Hanks’ feature film about World War II brought in the largest opening-weekend audience Apple TV+ has netted so far. Even better for Apple, Greyhound reportedly brought plenty of fresh customers to its still-new streaming video service.
Apple just dropped a Ted Lasso trailer that gives the world its first glimpse of Jason Sudeikis reviving his clueless coach character for Apple TV+.
Sudeikis first played Lasso in a hilarious 2013 ad for Premier League soccer games on NBC Sports. With this Apple Original, he will extend the gag to series length, portraying a hapless, small-town college football coach hired by a U.K. soccer team.
Check out the amusing trailer below.
Idris Elba reportedly signed a first-look deal with Apple. This means the iPhone maker gets the right of first refusal for all projects dreamed up by Elba and his Green Door Pictures production company.
Apple has acquired the movie rights to an adaptation of graphic novel Snow Blind, starring Jake Gyllenhaal, Deadline reported over the weekend.
The movie (and the 2017 graphic novel it was based on) is about a teenager, Teddy, who finds out that his family have been in the Witness Protection Program for years. Now someone after revenge has managed to locate them.
Today, the App Store is a part of every iPhone owner’s life — but it almost didn’t happen. Get the story behind that near-miss, plus some other fascinating App Store factoids, in this week’s issue of Cult of Mac Magazine.
It’s free, and it also packs the latest Apple news and how-tos. Plus, this week we’ve got reviews of three new Apple TV+ offerings, including Tom Hanks’ World War II movie, Greyhound.
Download it now and enjoy it on your favorite iOS device. (Or use the links below to read in your browser.)
This week on The CultCast: We’ve got more details on the 14-inch MacBook Pro, and Apple Maps gets a new feature that blows us away! Plus: We talk our two-week impressions of iOS 14, and a major Hollywood film is coming to Apple TV+.
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It’s a busy day for Apple TV+ as two new shows and the Tom Hanks World War II drama Greyhound all made their debut Friday on Apple’s streaming TV service.
Check out the trailers — and Cult of Mac‘s reviews — below.
Tom Hanks wrote and stars in Greyhound, a feature film about World War II debuting Friday on Apple TV+. In a new video, the beloved actor talks about the real-life story it depicts: the challenges of Allied ships crossing the Atlantic infested with Nazi submarines.
Watch Hanks’ inside look at his upcoming film now:
Tom Hanks said Tuesday that Apple TV+ “saved the day” by releasing his new World War II movie during the middle of the COVID-19 pandemic. In fact, the actor couldn’t say enough good things about Apple when he hit The Today Show to promo Greyhound, which debuts on Apple TV+ this Friday.
All the happy talk came a day after Hanks made headlines for calling Greyhound’s upcoming streaming debut an “absolute heartbreak.”
Apple TV+ and The Maurice Sendak Foundation have teamed up to develop new shows based on the many works of Maurice Sendak, a world-renown author and illustrator of children’s books. Whether this means a series based on Where the Wild Things Are is in the works is anyone’s guess, though.