Steve Jobs was a visionary tech entrepreneur who co-founded Apple and revolutionized the consumer electronics industry with a series of hit products including the iMac and the iPhone. With a keen understanding of what made a product easy for consumers to use, played a pivotal role in transforming several industries through his innovative work in technology and design.
However, after a power struggle with Apple’s board, Jobs left the company in 1985. He went on to found NeXT Inc., which developed high-end workstations and software, although it struggled commercially. In 1986, Jobs acquired a major stake in Lucasfilm’s Graphics Group, which later became Pixar Animation Studios. Pixar’s success, starting with the release of Toy Story in 1995, made it a major player in animation before its acquisition by Disney in 2006.
Steve Jobs returns to Apple in 1997, and revolutionary products follow
Steve Jobs returned to Apple in 1997 when Apple acquired NeXT. His return marked the beginning of a new era for the company. Under his leadership, Apple introduced several revolutionary products.
The iMac, released in 1998, redefined computer design with its vibrant, translucent blue casing.
Next, the iPod arrived in 2001. Capable of putting “1,000 songs in your pocket,” the digital audio player transformed the music industry.
The first iPhone, released in 2007, changed mobile communication — and life itself — with its touchscreen interface.
And the iPad, released in in 2010, popularized tablet computing.
Throughout his wildly successful career, Steve Jobs was known for his intense focus on product design and user experience. He worked hand-in-hand with Jony Ive, Apple’s design chief at the time, to make Apple one of the most valuable and influential technology companies in the world.
Steve Jobs dies on October 5, 2011
In August 2011, due to pancreatic cancer and related health problems, Jobs resigned from his role as Apple’s CEO. He died at age 56 on October 5, 2011, leaving behind a profound legacy of innovation and creativity that continues to shape technology and consumer electronics.
For more information, read Inside Steve’s Brain by Cult of Mac founder Leander Kahney, or Steve Jobs, a biography by Walter Isaacson.
You probably won't believe how much a collector paid for a check signed by Apple co-founder Steve Jobs. AI composite image: RR Auction/ChatGPT/Cult of Mac
How much would you pay for a check signed by both Apple co-founders, Steve Jobs and Steve Wozniak? Factor in that it is Apple check No. 1. Got a figure in mind? Now double it. Your guess is probably still less than a collector paid for that item in a recent auction.
It went for a stonking $2.4 million — believed to be the highest price ever paid for a signed check at public auction.
Bandley 1 was Apple's first purpose-built HQ. Photo: Dvorak Uncensored
January 28, 1978: Apple Computer occupies Bandley 1, its first custom-built office, giving the company a bespoke business center to house its growing operations in Cupertino, California.
A full 15 years before 1 Infinite Loop, and almost four decades before Apple Park’s stunning “spaceship” HQ landed, 10260 Bandley Drive in Cupertino becomes the first purpose-built, permanent headquarters for the newly founded company.
January 27, 2010: After months of rumors and speculation, Apple CEO Steve Jobs publicly shows off the iPad for the first time. Aside from the name, which some people joke sounds like a female sanitary product, the first-generation iPad immediately earns critical acclaim.
“The last time there was this much excitement over a tablet, it had some commandments written on it,” The Wall Street Journal quips.
Apple lays out the strengths of the revolutionary Macintosh 128K. Photo: Apple
January 24, 1984: Apple ships its first Mac, the mighty Macintosh 128K.
Bringing a mouse and graphical user interface to the masses, and heralded by an acclaimed Super Bowl commercial that’s still talked about today, the first-gen Mac will quickly become one of the most important personal computers ever released.
If Steve Jobs were here, he'd sign off on the Apple/Google partnership to add Gemini to Siri. AI mage: ChatGPT/Cult of Mac
The fact that Google Gemini will power the revamped Siri is drawing criticism from people convinced that Apple should have developed its own AI in-house to bring the voice assistant up to speed.
Some of the critics seem to think Apple always made its own software before now. Therefore they regard the deal with Google as a major policy shift — and a sign of weakness that would horrify Apple co-founder Steve Jobs.
No. Just … no. These critics will be shocked to learn that many Apple products are built on top of tech developed outside the company … and often, it was Steve Jobs who did it!
A plain manila envelope became a key stage prop for selling the MacBook Air. Photo: Apple
January 15, 2008: Apple CEO Steve Jobs shows off the first MacBook Air at the Macworld conference in San Francisco, calling the revolutionary computer the “world’s thinnest notebook.”
The 13.3-inch laptop measures only 0.76 inches at its thickest point and 0.16 inches at its tapered thinnest. It also boasts a unibody aluminum design, thanks to an Apple engineering breakthrough that allows the crafting of a complicated computer case from a single block of finely machined metal.
In a brilliant piece of showmanship during the MacBook Air launch, Jobs pulls the super-slim laptop out of a standard interoffice envelope. (You can watch his keynote introducing the MacBook Air below.)
Steve Jobs put his leave of absence down to a "hormone imbalance." Photo: Ben Stanfield/Flickr CC
January 14, 2009: Apple CEO Steve Jobs’ cancer worsens to the point that he takes a medical leave from leading the company.
Despite his illness, Jobs remains reluctant to take the time off. When he does, he keeps quiet about the severity of the situation. He calls “the curiosity over my personal health” a distraction caused by prying bloggers and reporters. Nonetheless, he acknowledges that his health problems “are more complex than I originally thought.”
Bill Gates' rivalry with Steve Jobs was legendary. Photo: Fulvio Obregon
January 13, 2000: Steve Jobs’ longtime frenemy Bill Gates quits as Microsoft CEO, stepping down just a month after his company’s stock hit its all-time high.
The news coincides with a turning point in the long-running battle between the two tech powerhouses. Microsoft begins a long decline from its previous dominance, while Apple continues its rise to the top.
Samsung's creaseless folding screen could be coming to Cupertino. Image: Cult of Mac
This week on the Cult of Mac podcast: Did the world just get its first glimpse at the folding iPhone’s screen? And how the heck does anybody bend glass?!?
Also on the Cult of Mac podcast:
Plastering the iPhone 17’s camera plateau with tiny stickers is a thing.
A new auction lets you bid on some truly bizarre Steve Jobs artifacts, and we’re generally amazed. Will people pay for Jobs’ old 8-tracks and bow ties?
Special guest (and frequent Cult of Mac contributor) Graham Bower explains how he vibe-coded his new strength-training app, Reps & Sets 26. It’s an inspirational tale!
And finally, we pay tribute to the best Apple setups we saw last year.
Listen to this week’s episode of the Cult of Mac podcast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video, embedded below.
And, as a reminder, you can still hear our friend and colleague Erfon Elijah on The CultCast.
The original MacBook Pro brought innovative features (and stirred up a bit of controversy). Photo: Apple
January 10, 2006: Steve Jobs unveils the original 15-inch MacBook Pro, Apple’s thinnest, fastest and lightest laptop yet.
Building on the previous PowerBook G4 laptop, the new laptop adds dual-core Intel processors for the first time. The MacBook Pro immediately makes waves in the tech community. And did we mention its awesome MagSafe connector?
Steve Jobs introduces the smartphone that changed smartphones. Photo: Apple
January 9, 2007: Apple CEO Steve Jobs gives the world its first look at the iPhone onstage during the Macworld conference in San Francisco. The initial reaction to that first iPhone demo is mixed. But Jobs is confident that Apple has created a product that people want — even if they don’t know it yet.
The palm-size device combines an iPod, a phone and a PDA. The iPhone unveiling excites many Apple fans but critics remain skeptical.
The HP-branded iPod flopped, but it was still a savvy business move for Apple. Photo: Keegan/Wikipedia CC
January 8, 2004: The clumsily named iPod+HP, a Hewlett-Packard-branded iPod, debuts at the Consumer Electronics Show in Las Vegas.
Shown off by Hewlett-Packard CEO Carly Fiorina, the prototype device is blue, the color used for HP’s branding. By the time it arrives on the market later that year, however, the digital music player is the same shade of white as the regular iPod. The device doesn’t hang around for long, either.
It's an Apple reunion, with the Steves joining then-CEO Gil Amelio onstage. Photo: Apple
January 7, 1997: Apple co-founder Steve Wozniak returns to the company to participate in an advisory role, reuniting with Steve Jobs onstage at the Macworld Expo in San Francisco.
Woz’s homecoming is revealed at the end of the Macworld conference. With Jobs’ recent return to Apple (thanks to the NeXT acquisition), it marks the first time the two co-founders have been at Apple together since 1983. It’s a great way to celebrate Apple’s 20th anniversary. Unfortunately, the reunion won’t last.
Steve Jobs once owned these Apple-1 computer components, which were stored in a weathered cardboard box mailed to the house where he and Steve Wozniak set up shop in the 1970s. Photo: RR Auctions
How would you like to own a ribbon cable once owned by Steve Jobs? Or how about a heat sink? What about his boyhood collection of bow ties?
These are just three of about 200 items associated with the Apple co-founder currently being auctioned online to celebrate Apple’s 50th anniversary.
Entitled “Steve Jobs & the Computer Revolution: The Apple 50th Anniversary Auction,” the collection of weird auction stuff is more interesting than usual. It provides a glimpse inside Jobs’ childhood home and the legendary Silicon Valley garage where Apple was born. There’s also Apple’s very first check, expected to go for a cool half million.
The funding and expertise needed to turn Apple into a corporation is provided by a man named Mike Markkula, who becomes an important figure in the company’s history.
The Cinema Display was Apple's first widescreen monitor. Photo: Apple
December 29, 1999: Apple starts shipping its unfathomably large 22-inch Cinema Display, the biggest LCD computer display available anywhere,
Apple’s all-digital flat panel is a far cry from the bulky cathode ray tube monitor of the original iMac, which took the world by storm the previous year. The Cinema Display is also Apple’s first widescreen display — and the first to sport a digital video interface.
There was even some speculation Jobs could lose his, err, job. Photo: Ben Stanfield/Flickr CC
December 28, 2006: As the rest of the country enjoys a much-deserved holiday, Apple gets embroiled in a stock option “backdating” scandal.
The news, centered on the dubious awarding of stock options to CEO Steve Jobs, prompts Apple’s share price to fall. Some people even suggest Jobs might need to step down as Apple’s leader. Fortunately, that doesn’t happen.
On this day in 2010, the Apple TV hit a sales milestone. Photo: Jim Merithew/Cult of Mac
December 27, 2010: Almost four months after the second-gen Apple TV’s debut, Cupertino says it has sold 1 million of the streaming video devices.
The news shows that Apple’s set-top box is gaining momentum. However, Apple’s PR move — which included a preemptive press release issued on December 21 that said Apple “expects sales of its new Apple TV to top one million units later this week” — is also a low-blow shot at competitor Roku, which recently said it planned to hit the 1 million unit mark by the end of 2010.
Steve Jobs was devastated by the announcement. Photo: Time magazine
December 26, 1982:Time magazine names the personal computer its “Man of the Year.”
It’s the first time a nonhuman entity wins the award, which was created in 1927. The award devastates Apple co-founder Steve Jobs — because he thought the accolade would go to him.
"Slide to unlock" drew audible gasps from the audience when Steve Jobs first showed it off. Photo: Jared Earle/Flickr CC
December 23, 2005: Apple files a patent application for its iconic “slide to unlock” gesture for the iPhone.
At this point, the iPhone remains a secret research project. However, the ability to unlock the device by sliding your finger across it signifies Apple’s big ambitions for its smartphone. Cupertino wants the iPhone that it’s racing to develop to be easy to use, intuitive and miles ahead of the competition technologically.
December 20, 1996: Apple Computer buys NeXT, the company Steve Jobs founded after leaving Cupertino a decade earlier.
The deal costs Apple $429 million. It’s a massive price to pay for the failing NeXT, a computer company that already saw its hardware division crash and burn. But the price is worth it when you consider what Apple gets as part of the deal: the return of Steve Jobs.
December 12, 1980: Apple goes public, floating 4.6 million shares on the stock market at $22 per share. The Apple IPO becomes the biggest tech public offering of its day. And more than 40 out of 1,000 Apple employees become instant millionaires.
As Apple’s biggest shareholder, 25-year-old Steve Jobs ends the day with a net worth of $217 million. However, the big payday triggers internal tensions as it highlights Cupertino’s class divide.
December 8, 1975: San Francisco Bay Area entrepreneur Paul Terrell opens the Byte Shop, one of the world’s first computer stores — and the first to sell an Apple computer.
Years before Apple would open its own retail outlets, the Byte Shop stocks the first 50 Apple-1 computers built by Steve Jobs and Steve Wozniak.
A perfect storm of bad news leads to a massive $195 million quarterly loss for Apple. Photo: Apfellike
December 6, 2000: Apple Computer’s stock price falls after the company posts its first quarterly loss since Steve Jobs’ return to Cupertino in 1997.
Shares tumble $3 to just $14 a share as doom-predicting pundits worry that the big Apple comeback might come screeching to a halt. Little did they know …