The only thing wrong with Apple’s product-release events is that there aren’t enough of them. The company supposedly will put on three of them this autumn — and while that’s a good start, there needs to be many more.
Apple held a product-release event in September, and will announce more new products at a second event on Tuesday. Unconfirmed reports point to a third event in November. But there’s no reason to stop there. Apple should keep holding them every month. They get us excited about new products, which is good for Apple — and for Apple fans, too.