Apple has been launched a full court press on Maps ever since its disappointing launch last fall. The company has already gobbled up a few mapping companies but it’s not ready to stop quite yet, as it just purchased the map app Embark.
Embark, Inc. focuses on building free transit apps to help navigate public transportation. According to a report from Jessica Lessin, Apple acquired the small team very recently and plans to directly integrate Embark’s tech into Apple Maps.