If, like me, you live in the U.K., you get bad weather, gray skies, and a baffling international reputation for bland cuisine and poor dental hygiene — but also free London travel for certain Apple Pay customers on selected days in January.
That’s because MasterCard is revisiting its pre-Christmas promotion, by offering more of its “Free Fare Mondays” on the London Underground to promote Apple Pay.
Not a bad trade-off if you ask me!
The promotion runs for the next three Mondays, and means that MasterCard holders with an Apple Watch or Apple Pay-equipped iPhone (that’s an iPhone 6 or 6s) can ride the Tube free of charge, provided they’ve got their credit card added to their Apple Pay Wallet.
So long as this is the case, all users need to do is to touch in and out with their Apple Pay device during their journey — saving a maximum of £28.10 in the process. Pretty neat, right?
Now if only similar promotions could be extended beyond those who live in London.
Source: Engadget
Luke Dormehl is a U.K.-based journalist and author, with a background working in documentary film for Channel 4 and the BBC. He is the author of The Apple Revolution and The Formula: How Algorithms Solve All Our Problems … and Create More, both published by Penguin/Random House. His tech writing has also appeared in Wired, Fast Company, Techmeme and other publications.
