According to Trendforce data, Samsung beat Apple in smartphone sales in the first quarter of 2017.
But before high-end Galaxy owners start celebrating, the numbers aren’t quite as simple as that: Samsung was only able to beat Apple due to its low end budget devices such as the J-series handsets making up the numbers. Apple, on the other hand, stuck to its premium pricing model — while iPhone 7 excitement was tapered by the long-awaited iPhone 8.
Photo: Trendforce
As Trendforce notes, “Samsung’s sales results for its high-end smartphones fell short of expectations in the first quarter as consumers’ confidence in the brand had yet to fully recover from the recall of Galaxy Note.” While Samsung’s newly-released Galaxy S8 is likely to be a big seller for the company, Trendforce thinks it will find an iPhone-sized roadblock in its path. They write:
[T]he high-end model is expected to make limited sales contribution because the buzz surrounding the next-generation iPhone devices is dampening demand for products from non-Apple vendors. Samsung is expected to post flat growth for its second-quarter smartphone production volume.”
Sales of the iPhone 7 and 7 Plus meanwhile settled down after the massive launch quarter, probably in response to the number of stories about a massive tenth-anniversary iPhone 8 model set to launch later this year.
“The total production volume of all iPhone devices for the first quarter of 2017 fell by 36% compared with the previous quarter and declined by 41% versus the same period a year ago,” Trendforce claims, while revealing that the overall “results actually showed an overall improvement in iPhone sales.”
Are you planning to buy the iPhone 8 when it ships? Leave your comments below.
Luke Dormehl is a U.K.-based journalist and author, with a background working in documentary film for Channel 4 and the BBC. He is the author of The Apple Revolution and The Formula: How Algorithms Solve All Our Problems … and Create More, both published by Penguin/Random House. His tech writing has also appeared in Wired, Fast Company, Techmeme and other publications.
2 responses to “Budget handsets help Samsung overtake Apple in phone sales”
Have you at all cashed in a ton of money without offering for sale anything at all or even without managing any of the multi-level marketing sort of work without needing to make an investments something. Let me tell you about a task whereby every techniques are generally alloted to you and additionally its a very simple moreover trouble free job. Its not necessary to build your personal website domains and etc., everything are generally presented to you without charge. Anyone will definitely explore a site therefore you will benefit from getting remunerated for that. It is actually as simple as that. I’m taking home a ton of money online using this project just like $20000 monthly or over if you too genuinely wish to receive same as that so therefore follow these particular not difficult directions by going to this page >>>>> SHRTY.LINK/BaQXOB
Samsung always been good at cheap s**t.Let em have it.