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Netflix isn’t worried about Apple’s impending avalanche of TV shows

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75% of Netflix users have no plans to jump ship to Apple TV+ (right away)
Netflix isn't fearing Apple.
Photo: Flickr/Stock Catalog

Apple is spending upwards of $1 billion making original TV shows, but little has been publicly said about the initiative just yet. According to Netflix’s chief content officer, not only are customers in the dark about how Apple will make its shows available — even the folks making the shows for Apple don’t know.

Speaking at the Vanity Fair New Establishment Summit in Los Angeles, Netflix’s Ted Sarandos said that, “I don’t have any idea what that Apple product is going to be. I don’t think anybody does. I don’t think people making shows for them have any idea.”

What’s more, Netflix isn’t worried!

Netflix picks up Steven Soderbergh’s latest movie shot on iPhone

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Soderbergh
Steven Soderbergh is an iPhone convert when it comes to shooting movies.
Photo: Nicolas Genin/Wikipedia CC

Netflix has bought the global distribution rights to Steven Soderbergh’s latest movie High Flying Bird — which, true to the iconic director’s previous word, was shot on iPhone.

This is the second movie by the Academy Award-winning director to be shot using one of Apple’s handsets. After the release of his last movie Unsane, Soderbergh said he was leaning toward shooting all his future projects on iPhone. It seems that he wasn’t kidding!

Apple’s video empire could rival Netflix by 2025

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apple tv upgrade
Apple might combine video and music into one subscription.
Photo: Apple

Apple’s video offerings could soon rival the biggest streaming service in the game, according to analysts at Morgan Stanley.

Katy Huberty, who has a reputation as one of the best Apple analysts in the industry, thinks video services will be a huge driver of growth for Apple over the next few years. The company’s potential is so huge that Huberty predicts it will rival Netflix by 2025.

Former Apple video exec helps connect authors with filmmakers

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apple tv
New startup shows the crossover of tech and Hollywood.
Photo: Jim Merithew/Cult of Mac

A former Apple executive who left to join Netflix has launched a new startup, aimed at producing a searchable library of content which can be adapted for movies or TV.

George Berry worked at Apple for almost six years, first as its Senior Manager of Video Operations and then of Global Media Services. He then jumped ship to Netflix, before teaming up with producer Uri Singer to launch TaleFlick as its COO.

Netflix wants to stop paying Apple a cut of its earnings

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75% of Netflix users have no plans to jump ship to Apple TV+ (right away)
Netflix is experimenting with a way to bypass paying Apple.
Photo: Flickr/Stock Catalog

Netflix is among the highest-grossing apps in the App Store, but that might not be the case for much longer. That’s because the video streaming company is supposedly looking for ways to bypass iTunes so as to save itself the money that it currently pays Apple.

The decision is at least partially linked to Apple’s efforts in producing its own original video content, which would make it a direct competitor to Netflix.

Walmart plans to take on Netflix with its own streaming service

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75% of Netflix users have no plans to jump ship to Apple TV+ (right away)
75% of Netflix users have no plans to jump ship to Apple TV+ (right away)
Photo: Stock Catalog/Flickr CC

Netflix and HBO might be getting some fresh competition soon and we’re not talking about Apple’s growing TV streaming ambitions.

Walmart is supposedly planning to get into the streaming game and it hopes to beat the competition by making the cheapest priced TV streaming service available.

iOS 12 beta 4 fixes Fortnite crashes, adds other new bugs

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notification centre iOS 12
Have you upgraded early to iOS 12?
Photo: Ste Smith/Cult of Mac

iOS 12 users can finally enjoy Fortnite again after Apple’s latest beta fixed random game crashes.

A problem with downloading Netflix titles has also been eliminated, but a number of new bugs have been introduced with this release — including on that breaks the new Screen Time feature.

Netflix Smart Downloads manages TV shows for you

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Netflix iPhone
Want to watch the next episode of your favorite show on the subway? Netflix Smart Downloads makes it easy by automatically replacing each watched episode with the next one.
Photo: Netflix

A new feature in the Netflix app will automatically download episodes of your favorite shows. This means they’re waiting on your phone or tablet when you’re ready.

Netflix already allows users to download episodes to watch later. The improvement announced today just makes it easier.

Netflix just got more expensive as new Ultra plan goes live

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Netflix on a MacBook
You now have to pay more for the best Netflix package.
Photo: Stephen Smith/Cult of Mac

The Netflix Ultra plan we feared was coming is now live in several countries.

Subscribers will have to pay more to enjoy HDR content on compatible TVs, and to stream movies and TV shows on four devices simultaneously. The Premium plan that previously offered these things has been watered-down, as has the Standard plan.

Netflix could be about to get a lot more expensive for some users

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Netflix iPhone
You’ll have to pay extra to keep four streams.
Photo: Netflix

You might have to pay a lot more for your Netflix subscription if your account is regularly used on more than two devices.

A new leak reveals Netflix could be planning to limit its Premium tier to allow just two devices to stream content simultaneously. Users would have to pay around $20 a more for a new Ultra plan to continue streaming on up to four.

J.J. Abrams and Sara Bareilles team up Apple musical dramedy

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JJ Abrams
Jony Ive's buddy J.J. Abrams is going to make a TV show for Apple.
Photo: Gage Skidmore/Wikipedia CC

Apple has tapped J.J. Abrams to executive produce its latest straight-to-series order for the half-hour dramedy show called Little Voices.

Abrams’ and Apple have reportedly discussed working together on a number of his projects in the past. This is the first Apple has been able to ink a deal with J.J., but considering his close ties to Jony Ive, we’re surprised it took this long.

Instagram wants to battle Apple and Netflix with original content

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Cult of Mac Instagram profile
Instagram could soon offer original shows of its own.
Photo: Ian Fuchs/Cult of Mac

After beating out every other photo-sharing platform and stealing Snapchat’s lunch money, Instagram is jumping into video.

A new report claims the service is adding support for uploading videos up to an hour in length. It is also in talks with content creators and publishers about the possibility of delivering original long-form videos that could compete with shows from the likes of Apple and Netflix.

The Obamas head to Netflix after flirting with Apple

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Maybe the coolest, most tech savvy president ever.
Maybe the coolest, most tech savvy president ever.
Photo: The White House

Former President Barak Obama and his wife Michelle Obama are coming to Netflix.

The duo inked a deal to produce content for the streaming service this week after reportedly being courted by Apple and Amazon earlier this year. Netflix announced the multi-year agreement today which could lead to films, scripted series, unscripted series documentaries and more.

Netflix on iOS now lets you enjoy previews

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Netflix iPhone
Netflix previews will help you hunt down the perfect show.
Photo: Netflix

Netflix has added a new feature to its iOS app, allowing users to watch a 30-second video trailer of content they are interested in.

The company began testing the feature in early March, but is now rolling it out to all users. The video previews are viewable in portrait mode, which ensures that they do not interrupt your browsing experience by having to constantly change the orientation of your device.

Netflix calls itself the ‘anti-Apple’ at its own peril

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Netflix iPhone
You’ll have to pay extra to keep four streams.
Photo: Netflix

As the current king of the streaming video world, Netflix knows it’s got a target on its back — and it’s certainly sweating because Apple wants to steal its crown. So Netflix is using a tactic once employed by Apple, positioning itself as a scrappy, nimble upstart able to easily outflank its deep-pocketed adversaries.

Netflix CEO Reed Hastings even called his company “the anti-Apple” this weekend, painting Cupertino as a secretive company limited in its operational speed by obsessive top-down control.

That’s a misreading of the situation, and a serious strategic mistake. In fact, if Netflix misplays its cards, it could find itself Sherlocked.

Yes, we can? Apple wants to sign Obama to a content deal

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Obama at SXSW
President Obama wants to continue spreading his message.
Photo: WH.gov

Apple is reportedly battling with Netflix and Amazon to sign former President Barack Obama to a deal that would see him produce a high profile series of shows with wife Michelle Obama.

These shows will likely focus on the Obamas hosting conversations on a variety of topics, ranging from health care and climate change to nutrition. Unfortunately for Apple, it seems that Netflix may have this deal in the bag!

The biggest takeaways from Apple’s record-breaking Q1 earnings

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European Commission could get even tougher on tech in 2020
European Commission could get even tougher on tech in 2020
Image: Ste Smith/Cult of Mac

Apple made more money last quarter than it ever has in the company’s history, but despite bringing home $88.3 billion in revenue, not all investors were impressed.

Wall Street walked away from Apple’s Q1 2018 earnings with mixed reviews. Money and cash is at an all-time high, yet there are some worrying signs that iPhone sales are about to hit another slump and new products like HomePod aren’t doing much to excite the market.

Here are the five biggest takeaways from today’s call:

Disney hires Apple vet to build streaming service

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Photo: Tom Bricker
Disney is planning to take on Netflix.
Photo: Photo: Tom Bricker

Disney is bringing in an Apple veteran to help build its streaming service that will ultimately take on Netflix and maybe even Apple.

Kevin Swint, a former Apple employee that was in charge of the company’s worldwide iTunes movie business, was recently hired by Disney to help the company embrace streaming.

Apple orders sci-fi drama from Peaky Blinders writer

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apple tvPIC
Apple's TV lineup is starting to take shape.
Photo: Jim Merithew/Cult of Mac

Apple’s original content creation machine is starting to churn at full steam, based on a new report that the iPhone-maker has inked a deal for yet another original series.

Apple ordered a straight-to-series TV show this week that will be written by Peaky Blinders creator Steven Knight and directed by Francis Lawrence, who helmed the first two movies in The Hunger Games franchise.

Apple orders new TV series all about extravagant homes

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Steve Jobs Theater
The meeting takes place inside the Steve Jobs Theater on February 26.
Photo: Duncan Sinfield

Get ready to dive into the lifestyles of the rich and fabulous with a new Apple TV show that just got the green light.

Apple reportedly gave a straight-to-series order for a new docuseries called Home that will explore some of the most extravagant abodes in the world, along with the minds that made them.

Analysts: There’s a 40 percent chance Apple will acquire Netflix

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Netflix has a plan to win over new subscribers in an age of Apple TV+
Our take? Don't count on it.
Image: Netflix

Citi analysts claim that there is a 40 percent chance that Apple will acquire Netflix in 2018.

Analysts Jim Suva and Asiya Merchant peg their prediction on the extra cash that Apple could have on its hands following President Trump’s recent tax cut — thereby allowing it to repatriate around $220 billion in cash.

According to Suva and Merchant, Apple would need just one third of that cash to buy Netflix.

Apple adds Hulu and Legendary execs to original content team

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apple tv
Apple's TV team is starting to take shape.
Photo: Ste Smith/Cult of Mac

Apple’s quest to dominate the video streaming business has added two new executives to the company’s growing roster of original video content talent.

Two business affairs executives — Philip Matthys from Hulu and Jennifer Wang Grazier from Legendary Entertainment — have reportedly joined Apple to fill positions on the company’s video content team.