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Leander Kahney - page 52

Apple’s Latest Store on New York’s Upper West Side Is a “Temple”

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Gizmodo toured Apple’s just-opened retail store on the Upper West Side, and calls it a “temple” to the company’s products.

I call it a temple because the architecture conveys a nearly religious aesthetic, a place to worship Apple, beyond any other Apple store you’ve ever been to. The top floor’s a vast open space, enclosed by spartan stone walls which support a massive glass ceiling. The rows of tables in the main room feel like pews.

I can’t tell you – and the pictures can’t show you – how utterly open and expansive the room feels. Apple says it has more demo units than any other store in the world. To give you an idea of the space, the walls are 45 feet tall, and could fit 11 Apple 5th Avenue Cubes inside. It’s the spareness that’s breathtaking. It’s cold. Not literally, but the stone walls, the glass, the sheer space rob it of any sense of warmth or feeling. The only sense of life in room is the products. It’s a temple to them, really.

More pictures after the jump.

Psystar: Cocaine, Car Crashes and The Company’s Chances of Beating Apple (Pretty Good)

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Psytar's Robert Pedraza -- the technical brains behind Psystar. Photo: Ted Soqui/Miami New Times

Psystar, the unofficial Mac cloner, may actually have a shot at beating Apple, the Miami New Times reports in an interesting backgrounder on the two brothers behind the company, Robert and Rudy Pedraza.

The six-page profile includes several interesting factoids, including the revelation that their father is a convicted coke dealer.

The brothers started their knockoff business after one of them survived a near fatal car crash. The company is shipping boatloads of computers and is likely making money (quickly eaten by legal costs). Several copycats have cropped up, including the Moscow-based RussianMac.

To recap, Psystar sells cheap Hackintoshes that run Apple’s OS X. A Psystar machine costs about a third of a comparable offering from Apple, but runs OS X in violation of Apple’s shrinkwrap EULA license.

Apple is hell-bent on shutting the company down, but some IP experts think Psystar has a shot. The case hinges on the legality of EULAs — shrinkwrap licenses — that say you don’t own the software you buy, you license it. The legality of EULAs has never been tested in the courts, which makes the Psystar case so important. If Psystar wins, it may not only throw a wrench into Apple’s business model, it may alter the entire software industry.

The paper quotes a couple of intellectual property lawyers who say the tiny Florida company may actually win.

“They’ve already put some really good arguments forward,” says Randy Friedberg, an intellectual property lawyer following the case in New York. “There’s essentially one really interesting question here, and it’s whether that licensing agreement holds up.”

Why Rumors of Apple Adding RFID to the Next iPhone Is a Big Deal

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The Touch project built a prototype RFID-equipped iPhone that used proximity to physical objects to trigger media playback: http://www.nearfield.org/2009/04/iphone-rfid-nfc

If rumors that Apple is adding an RFID reader to the iPhone are true, it’s huge!

An RFID reader would turn the iPhone into an e-wallet — allowing you to pay for everything, from a cup of coffee to a subway ride. It could also turn the iPhone into an ID card, a security access system and an electronic ticketing device.

It’s could also function as an easy and secure online shopping system that doesn’t require you to enter your credit card number.

Your iPhone could unlock your car, pick up e-coupons at the local mall, and pay for all your supermarket groceries just by laying it on top of the checkout.

Imagine if such a system was enabled on your iPhone. It would supplant your wallet — if enough retailers adopted the system, of course.

10.6.2 Drops Atom Support, It’s End Of Line For Hackintoshes

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From now on, all Hackintoshes may be stuck at 10.6.1.

Hackintosh hackers have confirmed that 10.6.2 drops support for Intel’s Atom chips.

Writes leading hacker StelaRolo:

“The netbook forums are now blowing up with problems of 10.6.2 instant rebooting their Atom based netbooks. My sources tell me that everytime a netbook user installs 10.6.2 an Apple employee gets their wings.”

What’s this mean? StelaRolo says that a hacked kernel will likely appear, but Apple is clerly nuking the Hackintosh market.

In addition, Apple will not likely release any future hardware based on Intel’s Atom platform. Instead, Apple will concentrate on ARM-based hardware, the same platform as the iPhone. That includes the upcoming tablet.

As Seth Weintraub writes on Computerworld.com:

“Apple bought a processor-building company called PA Semi two years ago, in order to build chips for iPhones, said Steve Jobs. The chips that this new Apple division make will likely be the chips that power Apple’s tablet and even future laptops.”

CNBC: Apple Could Unseat Microsoft As Tech’s Most Valuable Company In Two Years

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Apple's 5th Ave. Store in NYC. CC-license pic by Jeff Croft: http://flic.kr/p/6Nb9Tv

Could Apple be catching Microsoft as tech’s most valuable company?

CNBC says Apple is already in Microsoft’s rearview mirror, and could unseat the software giant within two years.

While Apple is currently valued at $180 billion and Microsoft at $250 billion, Apple’s business is growing fast while MS’s is not.

“The biggest overriding reason why the company still has room to run is that its business is growing,” Erick Maronak, chief investment officer for the Victory Large Cap Growth Fund, told CNBC. “The day they introduce the tablet, that’s going to drive a lot of earnings.” (Maronak’s fund owns shares in both companies.)

Maronak said he would “not be surprised to see Apple’s market cap approach Microsoft’s in the next two years, though he also likes the software company’s growth prospects.”

Apple is already has a similar market capitalization to Google, Microsoft’s other big rival. Apple has doubled annual revenues to $36.5 billion since 2005, CNBC notes, and has boosted it’s stock price by nearly 900 percent in the last decade. Microsoft’s stock has fallen 35 percent in the same period.

CoM’s Take: We’ve argued here many times that the next 20 years of personal computing will belong to the consumer, not the busines market. Apple’s ease-of-use, design chops and vertical integration put it far ahead of anyone else when it comes to delivering consumer-focused technology.

Apple Releases 10.6.2 Update, Fixes Guest Account Data Deletion Bug

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Apple has just released the 10.6.2 update to OS X, which includes scores of bug fixes and improvements, including the nasty bug that can delete your data when using a guest account.

The “Guest Account Bug” was the big one, but Apple says the update fixes sundry issues, from Exchange contacts not showing up inSpotlight search to glitchy four-finger gestures. Full list of fixes after the jump.

The update has been eagerly awaited by Snow Leopard users suffering problems from spotty WiFi to constant spinning beachballs.

The update is available through Software Update or can be downloaded as a standalone installer. It’s available in two flavors:

Mac OS X v10.6.2 Update (473MB)

Mac OS X v10.6.2 Update (Combo) (479MB)

The update’s size when downloaded through Software Update can vary depending on your machine and the previous updates already installed.

Coming Next Week, The Big Apple Interview

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If you liked Wednesday’s interview with Apple ad man Ken Segall, just wait until you see what we’ve got coming next week.

We have an exclusive interview with one of the top people in the Apple story. I’d say they were number 3: the third most influential person in Apple’s history.

This is the first time they spoken publicly about Apple in many, many years. They have some good stories, a lot of fascinating insights, and a couple of surprises.

Can you guess who it is?

Gallery: Behind the Scenes From Two Classic Apple TV Ads

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Is this Steve Jobs driving a tank in a classic Apple TV spot from the late 1990s? That was the rumor at the time: Jobs was making cameos in Apple commercials.

Ken Segall, the TBWA ad man responsible for naming the iMac and Think Different, reveals the truth after the jump. He also shares some rare behind-the-scenes photos he took during the filming of this commercial and another from the same era.

iFixit Launches Community-Driven Site Devoted to Repairing Tech Products

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Kyle Wiens, the CEO of iFixit, is launching an online community focused on fixing high-tech products rather than throwing them away.

Best known for its awesome teardowns, the Mac-oriented repair company iFixit is launching a online community devoted to fixing high-tech products, rather than tossing them away.

“The world has a problem with rapidly consuming devices and tossing them aside, ignoring long-term environmental impact,” said iFixit CEO Kyle Wiens on the company’s blog. “With your help, we are going to change that. I’m confident that we can change our culture of ephemeral ownership.”

Currently in private beta, iFixit Answers looks like a cross between a forum and a wiki. In a blog post announcing the launch, Wiens outlines four points that should be of interest to all publishers focused on building productive online communities:

  1. It’s important that posts get more useful over time. It’s not uncommon for a traditional repair forum response to become the canonical source for an answer to a problem, only to get outdated and stagnant as technology changes.
  2. It’s important that we recognize expertise. It matters if the author of an answer is a professional technician, or has helped 200 people fix their problems.
  3. It’s important to make helping people fun. There’s a rush that comes from helping someone solve a tricky problem, being recognized by people for the research you put into a question before asking it, or testing your hardware diagnosis mettle against others.
  4. And most important, we need to close the feedback loop between the people answering questions and those asking them. Repairing things is uniquely tangible — when you use a solution proposed by someone, you know for a fact whether or not it worked. Finding out that the answer you gave someone actually fixed their problem is one of the greatest feelings in the world.

It’ll be very interesting how iFixit makes good on these points. The future on online publishing is nurturing community, and Wiens has nailed some of the key points. We’ll be keeping a close on the project.

To sign up as an Answers beta tester, add your name to the list.

Support For Atom Processor Mysteriously Reappears in OS X 10.6.2

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Last week’s bombshell that Apple’s upcoming OS 10.6.2 update dropped support for Atom processors seems to be unfounded.

The Atom is the chip of choice in netbook hackintoshes, and many speculated that Apple was trying to kill the hackintosh market.

But Stell, the hacker who first sounded the alarm, now says support for Atom is mysteriously back.

“… in the latest development build Atom appears to have resurrected itself zombie style in 10C535. The Atom lives another day, but nothing is concrete until the final version of 10.6.2 is out.”

Car Finder iPhone App Uses Augmented Reality To Find Your Wheels

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New on the app store is Car Finder, a clever app that leads back to your parked car using augmented reality.

The app uses the iPhone’s camera to overlay the direction of your car and how far away it is. The app relies on the camera and a digital compass, and is  compatible only with the iPhone 3GS  running 3.1 or later.

Car Finder is available on the App Store for $0.99.

Via iClarified.

Interview: The Man Who Named the iMac and Wrote Think Different

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Meet Ken Segall — the man who dreamed up the name “iMac” and wrote the famous Think Different campaign.

Segall is a veteran creative director who worked at Apple’s agency, TBWA\Chiat\Day, back in the day.

“I’ve put in 14 years working with Steve Jobs on both Apple and NeXT,” says Segall. “I’m the author of the Think Different campaign and the guy who came up with the whole “i” thing, starting with iMac.”

Segall collaborated closely with advertising legend Lee Clow, chief creative officer of TBWA\Chiat\Day, whose retirement was widely — but prematurely — reported last week.

In this exclusive interview, Segall talks about working with Steve Jobs, how Jobs initially hated the word “iMac,” and the importance of the Think Different campaign to Apple.

Video: 27-Inch iMac in Action as External Monitor

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Here’s a couple of videos of the new 27-inch iMac in action as an external display. The new iMac is the first that can act as a monitor for another machine, but will only work with devices that output DisplayPort video, like newer MacBooks.

In these videos I’ve hooked my MacBook Pro (13-inch) to the iMac using Belkin’s Mini DisplayPort to Mini DisplayPort cable, which is available from Apple’s retail stores for $29.99.

Previously I tried to hook up the iMac using DVI and HDMI cables (and appropriate adaptors), but it didn’t work.

See the monster iMac in action after the jump.

Thanks Emil. And thanks Dane for fixing the videos.

BTW: Don’t miss our comprehensive review of the humungous new 27-inch iMac.

World’s Biggest iPod Speaker Available for Pre-Order

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Powered by good old valves, the Wall of Sound iPod Speaker claims to the most powerful iPod speaker available.

It’s for “people who believe that music should be listened to loudly,” the company’s website says. “It looks frightening, and it IS frightening.”

Handmade by a company called by Brothers of Stockholm, the first edition of this monster speaker is sold out, so the company is taking pre-orders for a second gen speaker. Only $4,495.00 — sign up here.

Using iMac As Monitor Requires Very Specific Cable

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To use the new 27-inch iMac as an external monitor requires a very specific cable to work: a Mini DisplayPort to Mini DisplayPort cable, to be exact.

It does not work with a HDMI cable or a DVI cable, even when they are strung between a pair of Apple-branded Mini DisplayPort adapters.

There seems to be a lot of confusion about the issue on the web and even at Apple’s retail stores.

Review: 27-Inch iMac, The World’s Sexiest Desktop Just Got Sexier

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The sexiest all-in-one computer has long been the iMac, and last year’s 24-inch model was a beauty. But oh my Lord, the new 27-inch machine induces crazy lust. Look at the size of that screen!

I just returned from the Apple store with one. I went to buy the new Magic Mouse. They were out of stock, so I bought the new iMac instead — it comes with a Magic Mouse.

Crazy, I know. I just couldn’t help myself. We’ve already got a 24-inch model, but the 27-inch is so much… bigger.

Yeah, like 3-inches of extra screen makes a difference. But it does. The screen is simply HUGE. There’s no other word for it. If you’re sitting right in front of it, hunched over the keyboard, you have to physically MOVE YOUR HEAD to look from one corner to the other. You get motion sickness if there’s video playing, like being in the front seats of a movie theater.

Thanks to this big beautiful screen, the sexiest desktop in the world got a lot sexier. The question is though: is the screen too big?

Full review after the jump, including real-world benchmarks and tons of pics.

Review: I Want To Love The Magic Mouse, But I Can’t

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I’m a multitouch junkie. Everything I touch has to be multitouch, or it just ain’t right. I can no longer use a regular laptop trackpad — there’s no two-finger scrolling. It irritates me no end if I can’t point, scroll and double-click with my fingers.

How long will it take then, to get used to the Apple’s new Magic Mouse? So far, it’s been frustrating. It seems like the Magic Mouse would be perfectly natural to use, but it isn’t.

Apple TV Software Updated to 3.0 — Adds New UI, Breaks Boxee

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As anticipated, Apple has updated the Apple TV software to 3.0, which brings a new interface and home screen with quick access to favorite content. Instead of drilling down to get to a recently-rented movie, it’s now accessible right off the home screen, as are favorite TV Shows, podcasts and YouTube movies.

The update also adds support for iTunes LPs and iTunes Extras, as well as Genius Mixes and internet radio.

The update likely breaks Boxee, the unsanctioned internet media player that actually makes the Apple TV useful, but internet radio is a welcome addition.

To support the new Apple TV software, Apple has also updated iTunes to 9.0.2. As well as being compatible with the Apple TV 3.0 software, the update adds a new “dark” viewing option in Grid View. The iTunes update also once again breaks Palm Pre syncing.

Print-And-Clip Your Own Scary Steve Jobs Halloween Mask

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Print and cut-out your own scary Steve Jobs Halloween mask, courtesy of Dan Draper. http://www.flickr.com/photos/macobyte/2302719050/

Forget Balloon Boy and Billy Mays this Halloween. Dress up as your favorite demonic CEO instead.

You’ll scare the pants off work colleagues when you walk in the elevator, and the neighboorhood kids will be in a bag of hurt when you give them apple slices instead of sickly sweet candy.

Hit the jump for a full-size mask that you can print and cut out.

Thanks Dan Draper for the fantastic image of Steve Jobs and Forbes for the idea.

Walt Mossberg’s Annual Shopping Guide: Keep Buying Macs Kids

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The world’s most influential computer expert is once again recommending consumers buy Macs over Windows PCs.

Mossberg has just published his annual fall computer buying guide, and says that while Windows 7 is almost as good as Snow Leopard, and PCs can be “priced hundreds of dollars lower than Macs,” Apple wins because of the built-in iLife software:

“The arrival of Windows 7 makes PCs from Hewlett-Packard, Dell and others much better choices than their Vista-equipped predecessors were. Microsoft has closed most of the gap with Apple’s Mac OS X operating system. Also, Windows PCs are often priced hundreds of dollars lower than Macs, and offer many more choices.

But in my view, Apple’s built-in software still has the edge. Snow Leopard is fast and reliable. And it comes with a full suite of excellent built-in programs, including email, photo and video software. Microsoft has stripped Windows 7 of such programs.”

Here’s Mossberg on video discussing some of the options.

Welcome to CultofMac.com’s Redesign, How Much Do You Hate It?

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We’ve redesigned the top of the site to make it easier to navigate, bring more attention to our top stories, and add a couple more ad units, which we haven’t turned on yet.

The biggest change is the sidebar, which is now located on the left instead of the right. We’re not certain that’s a good idea, but switching it back is a 10-minute job.

What do you guys think of the new look? Should we move the sidebar back where it was?

Pic of the Day: A Most Marvelously Detailed iPhone Wedding Cake

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What says “I love you” better than a big iPhone cake?

This cake was made by Charm City Cakes (of ‘Ace of Cakes’ fame) for iPhone fanboy Jerry Brito and his lovely bride. It’s fantastically detailed — from the icons onscreen to the screws next to the speakers on bottom. We’ve never seen such a detailed iPhone cake before. Hit the jump for a couple more shots.

Cheers Jerry.

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