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The sapphire’s safe: Other suppliers are lined up for Apple Watch

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Apple Watch supply is finally catching up with demand.
Photo: Leander Kahney/Cult of Mac
Photo: Leander Kahney/Cult of Mac

With GT Advanced Technologies asking permission to close down its Arizona factory after less than a year, it’s a fair question to ask where exactly Apple plans to get the sapphire displays for its forthcoming Apple Watch.

Earlier this week, KGI analyst Ming-Chi Kuo said that the bankruptcy filing wouldn’t affect Apple’s forthcoming wearables debut. According to a new report from Digitimes, the reason for this is that Apple has a backup plan in the form of two other sapphire cover suppliers besides GT Advanced: the South Korea-based Hansol Technics and China-based Harbin Aurora Optoelectronics Technology.

Apple Watch gets cover treatment on next month’s Vogue China

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Photo: Vogue China

Apple has made it obvious that it’s making a big fashion play with the Apple Watch.

After inviting the fashion industry press to the product’s unveiling and staging a one-day showing during Paris Fashion Week, the Apple Watch is getting its own Vogue cover. Well, Vogue China, to be specific.

It’s so September 2014: Teen interest in Apple Watch remains ‘tepid’

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Apple Watch supply is finally catching up with demand.
Photo: Leander Kahney/Cult of Mac
Photo: Leander Kahney/Cult of Mac

The iPad may be more popular than ever among young people, but according to one analyst that same level of excitement doesn’t carry over to the forthcoming Apple Watch.

In a research note to clients, Piper Jaffray analyst Gene Munster describes reaction to the Apple Watch among teens as “tepid,” despite the fact that Apple remains an incredibly popular brand.

According to Munster, interest in the Apple Watch actually fell over the past year — starting out at 17% interest from teens in spring, and lowering to 16% just prior to Apple’s September 9 unveiling of its wearables device.

Apple sapphire supplier in financial crisis

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This year will be the iPhone's biggest camera upgrade ever.
Sapphire is used to protect the iPhone's rear-facing iSight camera. Photo: Jim Merithew/Cult of Mac
Photo: Jim Merithew/Cult of Mac

GT Advanced Technologies, a sapphire supplier that works closely with Apple, today confirmed that it has filed for Chapter 11 bankruptcy court protection. Its share price has been falling since it was revealed that Apple opted for Gorilla Glass rather than sapphire for its iPhone 6 displays, but GT insists it’s not going out of business.

How Steve Jobs architected your love for Apple, this week on The CultCast

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It’s no coincidence—your love for Apple and their pretty little gadgets was Steve Jobs’ master plan, and on our newest CultCast, we’ll tell you how did it. Plus: Bendgate might be overblown, but where there’s smoke, there’s fire; we love our iPhone 6 Pluses, but dear lord, they’re huge… And finally, Jony Ive gains a counterpart in Apple’s newest Industrial Designer.

Chuckle your way through each week’s best Apple stories! Stream or download new and past episodes of The CultCast now on your Mac or iDevice by subscribing on iTunes, or hit play below and let the chuckles begin.

Our thanks to Backblaze for supporting this episode! Backblaze online backup is Mac Native, unlmited, unthrottled, uncomplicated, and only 5 bucks a month. Try it totally free for two weeks at backblaze.com/cultcast.

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Facebook wants to follow Apple’s footsteps into healthcare tech

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Facebook is killing your battery.
Feeling better? Photo: Jim Merithew/Cult of Mac
Photo: Jim Merithew/Cult of Mac

Facebook is set to follow Apple into the mobile health field according to a new report from Reuters.

Citing three people familiar with the matter, the report states that Facebook has been discussing the move with medical industry experts, and is currently in the early stages of assembling an R&D team for the creation of health-related mobile apps.

Swiss watch designers are planning to bling out the Apple Watch

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This bad boy could set you back a cool $65,000.
This bad boy could set you back a cool $65,000.

If Apple’s 18-karat gold ‘Apple Watch Edition’ doesn’t look fancy enough for you, have no fear. Swiss watch designers and jewelers are already planning to bling out Apple’s unreleased timepiece with precious metals and fancy gems. And of course, the modifications will be ridiculously expensive.

Apple Watch launch reportedly planned for February with limited supply

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This was far from the first Apple Watch. Photo: Roberto Baldwin/ The Next Web
This was far from the first Apple Watch. Photo: Roberto Baldwin/ The Next Web

The Apple Watch is on track for a February release, according to supply chain sources in China. A February launch echoes an earlier report from The Information, which said Apple will be “lucky” to ship by Valentine’s Day.

While mass manufacturing of the Apple Watch hasn’t begun yet, there are already concerns that sapphire production won’t be able to meet initial demand. The constraints will likely result in making more expensive Apple Watch models harder to come by.

Marc Newson is working on a secret Apple project, but only part-time

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Industrial Designer Marc Newson,
Industrial Designer Marc Newson,
Photo: Cult of Mac file

Apple’s new design guru Marc Newson has barely been at Apple for nearly a month now, but that’s not going to stop him from also working on his own designs – like a fabulous new way to pour yourself a draft beer at home.

Marc unveiled his revolutionary new beer machine today in partnership with Heineken, but in an interview with Deezer, the famed designer also talked publicly for the first time about his new role at Apple, stating the position will only be part-time and he’ll still be based out of the U.K.

What Marc’s actually doing at Apple though is still a mystery. Apple’s PR handler wouldn’t let him comment on whether he had a hand in the Apple Watch’s design, and speculation on what he’s working on with Jony was quickly shot down. Whatever Apple does throw at him though, Marc said he can handle it, because “there isn’t really a big difference between designing a watch or a car or even a machine that pours beer.”

Check out the full interview transcript below:

Jony Ive reflects on design, Apple Watch in Vogue

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Jony Ive

Vogue’s new profile of Apple’s head of design is a great read, especially because of the details it includes about Jony Ive’s work and personal life. For instance, Ive is in love with the “k-chit” noise the Apple Watch band makes it when it clasps.

The interview took place in a white room on Apple’s campus, which is fitting considering that Ive is always shrouded in white during his product design videos. Touching on the company’s secretive design studio, Vogue notes, “Ive’s wife, Heather Pegg, has never been—he doesn’t even tell her what he’s working on—and his twin sons, like all but a few Apple employees, are not allowed in either.”

Apple Watch mass-production might not start until January

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Screen Shot 2014-09-23 at 7.31.42 AM

Apple is still trying to work out the last few details of its first wearable, but with an early 2015 launch just months away, plans to manufacture and assemble the Apple Watch are being finalized. But AppleDaily reports production isn’t scheduled to ramp into high gear until January 2015.

To manufacture its first wearable, Apple has turned to its old partner Quanta Computer to churn out the first units, and they’re already hiring an army of assemblers for the hyped release.

Jony Ive and Marc Newson show off Apple Watch to crowds at Paris Fashion Week

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Photo: MacPlus
Photo: MacPlus

Apple’s Jony Ive and Marc Newson rubbed elbows with the fashion industry elite today at Colette, a high-end boutique in Paris. Famous fashion designers and members of the press flocked to Colette for a one-day event to see the Apple Watch in person.

This is the first time Apple has shown its upcoming Watch publicly since its media event in Cupertino earlier this month. The decision to partner with an upscale boutique during Paris Fashion Week shows that Apple is serious about wooing the fashion industry with its new product category.

Can’t wait to buy the Apple Watch? 3-D print one at home!

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Despite complaints that the Apple Watch is just too big to appeal to women and thinner-wristed men, the Cupertino’s upcoming wearable isn’t actually that big. In fact, it’s about the same size as a Rolex.

Still not convinced that the Apple Watch will look good on your wrist? Why not print one out and see how you look wearing it?

Apple Watch on display for ‘one-day only’ event during Paris Fashion Week

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Colette, an upscale fashion boutique, is proudly displaying the Apple Watch at its flagship store on Rue Saint-Honoré street in Paris. Apple is partnering with Colette to show off the company’s upcoming Watch for an exclusive “one-day only” event during Paris Fashion Week.

Photos posted on social media show the front window display taking shape with different Watch designs surrounded by colorful orbs.

Ooh la la: Apple Watch might hit runways at Paris Fashion Week

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applewatchui

Apple is diving wrists first into the fashion industry next year with its first ever timepiece, and what better way for the Apple Watch strut its stuff for the public than at in front of the worlds most intolerable fashionistas at fashion week in Paris?

The first public showing of the Apple Watch might take place tomorrow, reports MacPlus, which spotted an announcement from the Parisian fashion boutique Colette (which sells a ton of fashionable watches), advertising a one day only experience in partnership with Apple.

Take a look at the subtle Apple Watch hint in the invite below:

How Cupertino’s rivals plan to survive the Apple Watch

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How does a wearables company survive being Sherlocked? Jawbone has some ideas.
How does a wearables company survive being Sherlocked? Jawbone has some ideas.

In the business world, Apple entering your product category is a little bit like a tsunami crashing into a home aquarium. What had previously seemed like a nice, small and self-contained ecosystem suddenly runs the risk of being obliterated by a giant wave-maker.

When Tim Cook announced the Apple Watch at Apple’s recent media event, the crowd went wild. But exciting as it was for consumers, it represents a seismic shift for the currently $330 million wearable tech industry.

Devices that can serve up smartphone notifications, track fitness goals and even advise us on health matters have the potential to be huge — but they’re not yet. That’s about to change, according to Juniper Research, which forecasts that wearable devices like smartwatches could hit sales of $19 billion by 2018.

What happens to Apple’s marketplace rivals as this sea change takes place? Cult of Mac did some digging to find out how companies like Jawbone and Fitbit plan to survive Apple’s smartwatch revolution.

Apple Watch’s tiny sapphire screen costs $27 to produce

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Picture: Apple
Picture: Apple

Aside from the fact that it features a “flexible Retina display” and is capable of “reading” both soft and hard presses, Apple hasn’t let much out of the bag about the sapphire display for its eagerly-anticipated Apple Watch.

A new report from research firm NPD DisplaySearch has a bit more to say, however — including the price Apple is apparently paying for the sapphire laminate panels it’s using for its wearables debut.

From Dick Tracy to Apple Watch: 70 years of smartwatches

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The Pulsar might have been the reality of digital watches around the time that Apple started, but what was predicted by the age’s futurists? The 1979 Usborne book Future Cities: Homes & Living Into the 21st Century describes the arrival of

The Pulsar might have been the reality of digital watches around the time that Apple started, but what was predicted by the age’s futurists? The 1979 Usborne book Future Cities: Homes & Living Into the 21st Century describes the arrival of "wrist-phones" or “ristos.” These devices, the authors predicted, would work with cellphones and GPS equipment.

"City dwellers of tomorrow could have a small gadget of enormous benefit — a wristwatch radio-telephone,” the book notes. "With a wristwatch radio, you could talk to anyone, wherever you happened to be.... If you were late for an appointment, it would be easy to let the other people know.... It ought to be impossible to get lost in tomorrow's world, in a city or out of it.... The wrist-phone can provide guidance back to the nearest town.” Pretty accurate, no?

Picture: EDC Publishing


The Apple Watch is thin as a Rolex

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Screen Shot 2014-09-23 at 7.31.42 AM

From the iPhone to the iPad, immediate reactions are always mixed on new Apple products, as the public struggles to wrap its head around Cupertino’s next bold idea. And so we hear a lot of warrantless criticism until the product actually lands on shelves.

One refrain we’re hearing a lot from Apple Watch critics is that Jony Ive may have dropped the ball with the Apple Watch design. The problem? To these critics, the Apple Watch’s casing looks shockingly thick.

As it turns out, though, this is largely an optical illusion. The Apple Watch isn’t really any thicker than a Rolex.

$5,000 Apple Watches and the good and bad of iPhone 6 on The CultCast

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The reviews are in! We’ll tell you what people love and don’t about the iPhone 6… Then, RIP, iPod Classic. We remember the humble beginnings of the device that built the new Apple. And finally, Apple announced a base price of $349 for the Apple Watch, sure, but the prices for the other editions might make even Rolex envious. All that plus the lesser known features of iOS 8; how to get U2 out of your iTunes; and a new social video app has us taking more selfies than ever.

Titter your way through each week’s best Apple stories! Stream or download new and past episodes of The CultCast now on your Mac or iDevice by subscribing on iTunes, or hit play below and let the chuckles begin.

Our thanks to Squarespace for supporting this episode! Squarespace is the all-in-one platform that makes it fast and easy to create your own professional website, portfolio, and online store. For a free trial and 10% off, visit Squarespace.com and enter offer code “CultCast” at checkout.

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No one wants the watch we begged Apple to make

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applewatch
Photo: Apple

Just 11 percent of respondees to a survey about new Apple products plan to buy an Apple Watch, according to 6,000 people quizzed by Canadian investment bank, RBC Capital Markets.

A further 24 percent said they were uncertain. Given that Apple Watch is Apple’s first major new product category since the iPad this is bad news if it carries through to the tech-buying customer base at large.

While it’s far from good for Apple, however, it’s also not entirely unsurprising. The smart watch/wearables industry has remained relatively niche up until now, with other rival products like the Samsung Galaxy Gear proving to be flops in the market place.

What Apple Watch would look like if top fashion designers made it

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applewatchdesigner

Apple Watch’s customization factor is going to be a huge sell to fashion-conscious, but for some would-be Apple Watch wearers wanting to stand out from the herd, Jony Ive’s simplistic design is a little too reserved.

Not satisfied with Apple’s band offerings, the fashion focused crew at High Snobiety has reimagine what the Apple would would look like if some of the most famous fashion brands in the world got a chance to redesign it. Can you match the fashion brand to the luxury Apple Watch concept?

Take a look at the gorgeous mockups below.

Genius! The Apple Watch retail box, designed as an iPhone dock

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For a certain subset of Apple fans, the only thing more exciting than Cupertino unleashing a new device upon the world is the box they choose to unleash it in. Apple is famous for its sexy, minimalist packaging design, and when the Apple Watch hits the market in 2015, we are expecting it to come in a box worthy of its luxury watch status.

Of course, what that box will actually look like is anyone’s guess. But Evelio Mattos of Design Packaging has released a stunning Apple Watch concept that isn’t just sexy, but has a killer hidden feature: the box doubles as an iPhone dock!

#TBT: Why Apple events are the World Series of tech journalism

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As the hands-on demo sessions wrap up, a few people linger inside Apple's mystery building.

As the hands-on demo sessions wrap up, a few people linger inside Apple's mystery building.


CUPERTINO, California — I’m a sports photographer, not a tech blogger, so I felt out of place shooting Apple’s big iPhone 6 press event with my iPhone 5s.

Baseball is what I do — I’ve shot nine Sports Illustrated covers — but I swear it was easier getting field access to shoot a World Series game at Fenway Park than dealing with all the people and security at Apple’s event.

This thing was a free-for-all. It was crazy. The place was flooded with media types from all over the world, all standing in line to get into the Flint Center for the Performing Arts, where the event was held.

Apple hopes to sell over 50 million watches in 2015

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Apple Watch supply is finally catching up with demand.
You'll want one. Along with 50 million other people. Photo: Leander Kahney/Cult of Mac
Photo: Leander Kahney/Cult of Mac

Apple is reportedly aiming to sell upwards of 50 million Apple Watches in 2015.

The news comes via a new report from Digitimes, which claims that Apple has placed orders for shipments of up to five million AMOLED panels per month throughout the year. These screens will be used as the innovative touch-sensitive display for Apple’s wearables debut.