Apple debuts stylish new ads for Apple Watch Series 2, iPhone 7 | Cult of Mac

Apple debuts stylish new ads for Apple Watch Series 2, iPhone 7


This man is using his iPhone 7 to photograph a deer in a gas station. Seriously.
Photo: Apple

Apple debuted three new ads over the weekend: two of them for the new iPhone 7, and one for the Apple Watch Series 2.

Highlighting the new waterproofing features of all the devices, along with the low-light camera sensor of the next-gen iPhone, they’re strong, artistic ads — which do the job of explaining to you what Apple’s new smartwatch and handset are capable of, without making it feel like you’re being given the hard sell.

Check them out below.

Apple Watch

iPhone 7

I’ve been a bit critical about some of the ads Apple has run in recent years, feeling that they’d lost something earlier Apple ads had. However, I’m loving the iPhone 7 ads thus far — which have managed to be cool and stylish, while still selling you on the devices in question.

What do you think about these ads? Leave your comments below.


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