Apple's new 21.5-inch iMac starts at $1,099 | Cult of Mac

Apple’s new 21.5-inch iMac starts at $1,099

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The online Apple Store is back up and, as many suspected, there’s a new low-end 21.5-inch iMac for sale.

Featuring a 1.4Ghz dual-core Intel Core i5 processor, 8 GB memory, a 500GB hard drive, and integrated Intel HD Graphics 5000, the iMac is available for shipping within 24 hours at $1,099. The specs were leaked earlier today when French Apple website Macplus posted the below image of a box for the new iMac.

Photo: Macplus
Photo: Macplus

The specifications and low price will allow Apple to target lower-end consumers wanting to buy its all-in-one desktop.

Respected analyst Ming-Chi Kuo of KGI Securities had previously suggested that Apple was working on a new, low-end iMac, which would let it compete with desktops from companies like HP and Lenovo — both companies having experienced significant sales growth in emerging markets such as China.

Apple has already refreshed its MacBook Air lineup in April, adding faster processors and a smaller pricetag — making them the most affordable notebooks of their kind in Apple history.

Source: Apple Store