The smartphone that changed smartphones! Photo: Traci Dauphin/Cult of Mac
June 29, 2007: The first iPhone launch date arrives, giving excited Apple fans lined up outside stores their first chance at owning the game-changing smartphone. The queues that greet the device around the world prove that Cupertino is onto a good thing with the smartphone, first shown off by Apple CEO Steve Jobs earlier in the year.
The launch-day fervor offers a glimpse of just how revolutionary the iPhone will become.
The Macintosh LC 520 became the face of classroom Macs three decades ago. Photo: Ste Smith/Cult of Mac
June 28, 1993: Apple ships the Macintosh LC 520, an âall-in-oneâ Mac targeted primarily at the education market.
The first Macintosh ever shipped with a non-optional 2x CD-ROM drive, it is designed to capitalize on schoolsâ growing multimedia requirements. For more insights into Appleâs journey, check outapple news today and explore the history of iconic Mac launches like the Macintosh LC II.
Apple wasn't always a global behemoth. Image: Ste Smith/Cult of Mac
June 27, 1997: The last day of another disappointing quarter brings an end to CEO Gil Amelioâs 500 days running Apple.
The $56 million quarterly loss contributes to an overall deficit of $1.6 billion during Amelioâs reign. The slump effectively wipes out every cent of profit Cupertino earned since fiscal 1991. After losing money for six out of the last seven quarters, Apple seems past the point of no return.
Apple started accepting App Store submissions on this day in 2008. Photo: Ste Smith/Cult of Mac
June 26, 2008: A year after the first iPhone was released, Apple sends an email to developers calling for smartphone software to be distributed in the forthcoming App Store.
Coders around the world greet the news with excitement. They hurry to submit their iPhone apps and get in on the looming App Store gold rush. Many rake in small fortunes when the App Store goes live less than a month later.
Bill Gates took this strategy and made himself a multibillionaire. Photo: Fulvio Obregon
June 25, 1985: Microsoft co-founder Bill Gates sends a memo to Apple execs suggesting that Cupertino should license its Mac operating system and additional technology to other companies.
Apple CEO John Sculley and Macintosh boss Jean Louis GassĂŠe ignore the advice of the 30-year-old Gates, who at the time is best known as a Mac developer. Five months later, Microsoft releases Windows 1.0.
The iPhone 4 marked the culmination of Steve Jobs' career at Apple. Photo: Apple
June 24, 2010:. The iPhone 4 release date finally arrives, bringing a sleeker design, a new video telephony service called FaceTime and a gorgeous Retina display. Simply put, itâs a stunning smartphone.
While history may remember the device for the âAntennagateâ scandal caused by that new design, it is otherwise a fantastic upgrade over the iPhone 3GS. In its first weekend, Apple will sell 1.7 million iPhone 4 handsets. Thatâs a major triumph for Cupertino.
A 64-bit CPU powered Apple's stunning "cheese grater" Power Mac G5. Photo: Bernie Kohl/Wikipedia CC
June 23, 2003: Apple launches its gorgeous Power Mac G5, a powerhouse desktop computer with a perforated aluminum chassis that earns it the affectionate nickname âthe cheese grater.â
Starting at an affordable $1,999 (nearly $3,500 in todayâs money, adjusted for inflation), the Power Mac G5 is the worldâs first 64-bit personal computer. Itâs also Appleâs fastest machine yet.
Steve Jobs underwent a liver transplant earlier in the year. Photo: Ben Stanfield/Flickr CC
June 22, 2009: Steve Jobs returns to work at Apple, a couple months after undergoing a liver transplant as part of his treatment for pancreatic cancer.
Although Jobs has been steadily getting back into work for the past several weeks, the news is made official when a quote from him appears on a June 22 press release about iPhone 3GS sales. An Apple employee also alerts the media after spotting Jobs on campus.
With his return confirmed, everyone wants to know how long Jobs will continue to lead Apple.
iOS 4 brought important new features to iPhones and the recently released iPad. Photo: Yutaka Tsutano/Ste Smith
June 21, 2010: Apple releases iOS 4, which introduces a range of productivity features as well as the FaceTime videotelephony service. The iOS 4 launch represents a big step forward for Appleâs flourishing mobile devices.
Due to the arrival of the first-gen iPad earlier in the year, iOS 4 also brings a transition from the mobile operating systemâs original name, âiPhone OS.â
It doesn't get more 1990s than this! Image: Ste Smith/Cult of Mac
June 20, 1994: Apple launches eWorld, a subscription service for Mac owners thatâs designed to compete with America Online and other nascent online properties. Part messaging service and part news aggregator, the early internet service gives customers access to email, a bulletin board, and software downloads and support.
Apple envisions eWorld, which runs on Macs and Apple IIGS computers, competing with heavy hitters like AOL, Delphi, CompuServe and Prodigy. Unfortunately, Appleâs online service is doomed from the start.
The Power Macintosh 9500 was the iMac Pro of its day. Photo: Ăbernommen/Wikipedia CC
June 19, 1995: Apple releases the Power Macintosh 9500, a high-end Mac that boasts a second-generation PowerPC chip thatâs much faster than its predecessor.
The Power Mac 9500 is also significant for having six Peripheral Component Interconnect, or PCI, slots. They allow owners to attach hardware using Intelâs industry-standard connection. Along with seven bays for internal drives and a swappable daughterboard, this makes the 9500 the most expandable Power Mac ever produced.
June 18, 1993:John Sculley steps down as Apple CEO after a 10-year run. The Apple board asks Sculley to leave after AAPL shares collapse from a high of $4.33 in 1992 to a measly 73 cents.
Sculley hands over the CEO role to Michael Spindler before briefly taking the role of Apple chairman, prior to departing altogether.
iPhone OS 3 turned Apple's smartphone into a much more capable device. Photo: Ste Smith/Cult of Mac
June 17, 2009: Apple releases iPhone OS 3, the third iteration of its mobile operating system (and the last before a name change). It adds Cut, Copy and Paste functionality, among the most requested features since the original iPhone shipped in 2007.
âiPhone 3.0 has more than 100 new features for our customers,â says Scott Forstall, Appleâs senior vice president of iPhone software, as he demos the new operating system in front of developers. âLet me walk you through just a few, starting with Cut, Copy and Paste. So, weâve been working really hard to design an easy-to-use, straightforward user interface for Cut, Copy and Paste on our large touchscreen display, and we think weâve nailed it.â
iPhone OS 3 also brings a host of other new features, including MMS, a landscape keyboard, support for audiobooks and iTunes video, and Spotlight search, which users can access by swiping left on the iPhoneâs Home Screen. And the Find My iPhone app comes along for the ride.
June 16, 2010: Apple reports a massive surge of interest in its latest smartphone, with iPhone 4 preorders racking up 600,000 sales on their first day.
The company calls the number âfar higherâ than expected. At the time, itâs the most iPhone preorders Apple has ever taken in a single day. AT&T suffers server problems thanks to the demand â with 10 times the usual traffic on its website. Itâs proof positive that Apple is onto a winner!
Leaking pre-release images could land you behind bars. Photo: Leander Kahney/Cult of Mac
June 15, 2011: Three people get sentenced to prison in China for leaking information about the iPad 2 prior to its release.
The Foxconn R&D employees receive sentences ranging from one year to 18 months. They also must pay fines between $4,500 and $23,000. If you ever wonder why more Apple products donât leak prior to release, this might help explain why!
A vividly animated Apple ad showcases Paul McCartney's "Dance Tonight." Photo: Apple
June 14, 2007: Paul McCartney sings his new song âDance Tonightâ in an iPod + iTunes ad, the latest in a series of Apple spots starring music industry legends.
The new animated ad signifies a thawing of the icy relationship between Apple and McCartney, whose original band The Beatles has been locked in a legal battle with Cupertino for decades.
Eddy Cue took the stand to testify about Apple's e-book pricing in a 2013 antitrust trial targeting the iBooks Store. Photo: Apple
June 13, 2013: Apple exec Eddy Cue takes the stand to defend the companyâs iBooks business strategy in an antitrust case regarding e-book pricing.
Cue, Appleâs senior vice president of internet software and services, runs the iBooks Store initiative. His testimony proves vital to a case brought by the Department of Justice, in which potential damages climb well into the nine figures.
Steve Jobs inspired generations with his legendary Stanford commencement address. Photo: Steve Jobs Archive
June 12, 2005: Apple CEO Steve Jobs delivers a brilliant commencement speech to graduating students at Stanford University.
Packed with incredible insights, the motivational speech includes many memorable lines that capture the essence of Jobsâ incredible life â and provide a template for success through following your passions. And he does it all in less than 15 minutes.
Safari on Windows wasn't quite the smash hit Apple hoped for. Photo: Apple
June 11, 2007: At Appleâs Worldwide Developers Conference, CEO Steve Jobs unveils Safari 3 for Windows, bringing the companyâs web browser to PCs for the first time.
Apple pitches Safari as the worldâs fastest and easiest-to-use web browser, capable of rendering web pages up to twice as fast as Internet Explorer and 1.6 times faster than Firefox. Safari for Windows will last until 2012, but never becomes a major player on Microsoftâs dominant operating system.
Via Wikipedia, CC-licensed, thanks Rama. Photo: Rama
June 10, 1977: Apple Computer Inc. ships its first Apple II computer.
A hulking beige behemoth with 4KB of RAM (upgradeable to a whopping 48KB), the Apple II is the computer that will define Apple for a generation of fans. Retailing at $1,298, it cost the equivalent of a handful of MacBook Pros today â even though it seemed a total bargain at the time.
Apple's "Switch" ad makes Ellen Feiss internet famous. Photo: Apple
June 9, 2002: Apple launches its âSwitchâ advertising campaign, featuring real people talking about their reasons for switching from PCs to Macs. Appleâs biggest marketing effort since the âThink differentâ ad campaign a few years earlier, one âSwitchâ ad in particular turns a 15-year-old high school student named Ellen Feiss into an unlikely star.
She becomes a viral sensation after viewers suggest she was stoned while filming her sleepy-eyed âSwitchâ spot about a homework-devouring PC.
June 8, 2009: Apple introduces OS X Snow Leopard, a version of its Mac operating system that ranks among the companyâs finest desktop updates.
Showcased at Appleâs Worldwide Developers Conference in San Francisco, Snow Leopard doesnât seem as flashy as some other Mac operating system upgrades. In fact, Apple famously includes a slide in its WWDC presentation touting â0 new features.â However, OS X Snow Leopard more than delivers on Appleâs core values, paving a path to a bright future for the Mac.
Inside its beefy chassis, the PowerBook 180c packed a beautiful color screen. Photo: Wikipedia CC
June 7, 1993: Apple debuts the PowerBook 180c, a solid upgrade that brings a world of dazzling colors to the companyâs laptop line.
The 180câs big improvement over the grayscale PowerBook 180, which launched the previous October, is its active-matrix, 256-color screen. Such a screen is something of a novelty for laptops in the early 1990s.
The transition to Intel was a big achievement for Steve Jobs. Photo: Thomas Hawk/Flickr CC
June 6, 2005: Steve Jobs reveals that Apple will switch the Mac from PowerPC processors to Intel.
Speaking at Appleâs Worldwide Developers Conference, Jobsâ revelation reminds the tech world that he is a leader who can get things done. Given Intelâs focus on mobile computing, the move also offers a hint at what Appleâs CEO has planned for the second half of his reign.
June 5, 1977: The first Apple II, the personal computer that will put Cupertino on the map, goes on sale.
Previously shown off to a few thousand rabid fans at the West Coast Computer Faire, the Apple IIâs arrival means the masses can finally get their hands on the breakthrough machine.  A base unit costs $1,298 â the equivalent of nearly $6,900 today.